- Business and Employment
Teleseminars vs. Webinars
Teleseminars vs. Webinars: The Pros & Cons TIPS and TOOLS
TELESEMINARS WHAT ARE THEY?
Teleseminars, basically all you're doing is listening to seminars on the telephone. To attend your guest don't have to make large travel arrangements, book expensive flights, hotel, or car rental, all that's required , since they don't have to leave their homes is to pick up the phone. Once they pick up the phone and call a special number, and enter a unique code to listen in to the seminar. This is why it's called a "teleseminar".
WEBINARS WHAT ARE THEY?
Webinars, don't mistake them with "teleseminars", for the reason that they are alike in the information that they allow for virtual talk, they do vary in a number of features.
Here's one of the difference, with the telesminars you're only listening on the phone, whereas the webinars can be a combination of phone and the Net, or online only.
In a virtual setting webinars allow the speakers to interact with their attendees, in other words it's an interactive hands on system that enable the speaker and the listener to speak to each other, and in some cases see each other.
You have audio (telephone and/or computer head set with microphone), which gives you the ability to ask questions, or type your questions, the fact is a webinar is more like a real seminar; you get the feeling of being at a live event through the use of on screen presentation.
But wait, it also gives you the ability to network the same way you would, has if you were at a live seminar. You can circulate and speak with the other guests virtually, exchange business information i.e. website address, whereas in general, most teleseminar attendees wont stay around to network after a call.
TELESEMINARS vs. WEBINARS
Has with all things when deciding how best to serve your target market, there are both positive and negative features to think about. Teleseminars will be the best alternative for your presentation in some cases, or on the other hand, a better training format for your specific seminar can be provided by webinars; so in order to attain the best overall results, it's necessary that you identify the pros and cons of each method.
• Online attendees can decide to listen in over their computer speakers or by using their phone.
• Renting an online conference room usually is the only cost so it can be in-expensive for you to host.
• Your presentations can be given via video or slide shows, and you can also load websites right in the conference room.
• For those who aren't able to listen in, text based conferencing can be provided.
• Allow you to reach those within your target market, who wouldn't be able to go to a live seminar, it also allows your online attendees to attend at a very minimal cost because they do not have to leave their home to do so.
• Whatever they are most comfortable with online attendees can ask questions using their telephone, text message, or computer microphones.
• Online attendees can see in real-time any notes on a white board that you make.
• On important issues you can poll online attendees.
• Networking will be more greatly attended after the seminar because people can stay in their comfort zone, and swap information and website addresses with no trouble.
• Because of the text chat option online attendees are more likely to ask questions, and interact with each other.
• In real-time you can simply type in key website addresses into the text dialogue section, or bring it right up in the room for online attendees to browse.
• For later use you have the ability to tape the conference to an mp3 file.
• If you want, you can see your online attendees and they can see you, you have the capability to use web cams so that online attendees can see your presentation.
• Because attendees can use their Internet connection there are no long-distance expenses.
• If you offer downloadable hand-outs and worksheets for online attendees note taking may not be required.
• To attend your guests do not need a computer.
• You don't have to make cold calls; because the attendees listen in because they want to.
• You can make a recording for use later because it's accomplished exclusively over the phone.
• Because your planning time will be scaled down the only thing you have to focus on, is what you and your guest presenters are going to be speaking about and at what time.
• From the comfort of their own home guests can listen because there is no need to travel anywhere to listen to speakers, with teleseminars you can make contact with the people who don't have the time or money to go to a traditional seminar.
• Because of cost reduction, your callers will profit by being able to access your teleseminars for a minimal cost, or even for free.
• There is no need to rent a conference room, meals, accommodation, and so fort because your out-of-pocket expenditures will be low.
• For unknown reasons connection problems may stop people from gaining admittance to the online conference room, or kick them out of it.
• Some individuals in your business market who don't have the computer skills might have a difficult time trying to figure out how to attend a webinar.
• An online conference room may be threatening to some guest, and they may have a hard time following along.
THE ADVANTAGES OF TELESEMINARS AND WEBINARS FOR YOUR BUSINESS
For business owners both teleseminars and webinars have proven to be successful marketing tools. This is a great opportunity to teach and introduce your target market to your business products or services.
Teleseminars & Webinars Here Are 5 Ways You Can Benefit From Using Them:
1. You can actually add value to your business, if you hold frequent events for your customers. You can use the Teleseminars & Webinars as benefit of being one of your customers and a returning customer will give you the opportunity to offer more products to them.
2. To build trustworthiness within your niche using this type of marketing is the best way. Individuals are attracted to people they can learn from, and if you're the one providing answers to their problems, or answering their questions then they're going to be more likely to purchase from you.
3. If you want your customers to buy from you it's important that you have a wonderful relationship with them, and by providing teleseminars and webinars into your business advertising, your customers can honestly get to be knowledgeable about you. They will return again and again once they feel like they know you, they will remain your loyal customers.
4. You can build a large list of customers who are interested in what you want to talk about and offer just by asking them to register for your event. Your list will make a big difference in your business, even if they don't buy from you during the actual seminar you have their email address and you can always send them promotional material in the future.
5. As a business owner this is possibly one of the greatest advantages to you, your presentation can be used to create new promotion for your products. You can produce an information product to sell to others, by using the recording from your event, and the audio transcription. For future reference you can give copies of the seminar to participants and in store customers.
IDEAS FOR YOUR TELESEMINAR & WEBINAR
Here are 6 reasons why a business owner should hold these types of events, there are many different reasons and if you're not sure here they are:
• You get the same repetitive question over and over about your service or product, pick 10 of the most burning questions that your shoppers have and hold a question & answer event where you answer them. At the end of your seminar allow some time for questions and answers for the people who registered for the event.
• Ask an authority in the field your talking about to come on your seminar, and allow follow up questions from your audience.
• Promote your online book if you have one, hold a teaching seminar that covers the important points from your eBook and then inform your visitors how to buy a copy at the end of the call.
• These kinds of tele or web events can also be used for training. Or, if you have an affiliate program make use of it to train your affiliates and to find out how you can assist them to sell additional products. The value of your products can be greatly increased by including admission to a training session with you.
• Create a paid telephone class that will last over the course of a few days or even a month that will teach something to attendees. Then put all of the materials into an information home study courses that you can sell over and over without any more work on your part.
• Instruct people on how they can benefit from using your product, and then inform them how and where they can buy your products at the end of the call.
There are endless ideas for hosting teleseminars and webinars. Learn how other business owners are using it and take notes, you can then come up with your own ways to serve your customers.
1. Have a presentation outline: Make sure that you organize an outline for your teleseminar to make certain that your presentation goes off without a glitch, and proceed effortlessly it will help you retain a sense of professionalism and keep you on track for the time frame you've selected. So that your participants can follow along and take notes accordingly you may want to provide a copy of your basic outline.
2. Keep Your Favorite Beverage Nearby: You want to make sure you sound clear, all that talking can dried out your mouth, and this is especially necessary if you are the only speaker.
3. Have A Backup Plan: If you have a speaker to interview during your web or phone event, in case something occurs and they don't make it to the call make sure that you have a backup plan or secondary speaker on hand. 4. The Length of the Call: A teleseminar or webinar average length is about an hour; however, if you're covering a more detailed subject it may take up to 2 hours. Just keep in mind that more than an hour may be difficult for your guest who is in their homes to attend.
5. Give Your Callers Directions: Some of your callers will know what to do their your knowledgeable experts, and you'll have first time individuals who have never attended a teleseminar call, so make sure that you give understandable instructions. In case of background noise let them be acquainted with how to mute and unmute themselves, and for questions tell them when you'll be opening the line.
6. Record Your Events: Each time you have an event make sure you record it. Use it in a yet to come information product, or you can offer it to those who were unable to make it to the call. Make an mp3 version of the call, but first check to make certain that the teleseminar or webinar service provider you choose allow you to record.
7. Time For Questions & Answers: To add value to the call try to make time for a Q&A session sometime during your event to encourage involvement from your listeners.
8. Make A Call To Act: At the end of your teleseminar or webinar give some assignments to your guests. Give them some tasks, point them to your message board, request feedback, and provide them with the link to your special offer......
9. Transcribe Your Audio: You'll want to have a written transcribed version to go along with your audio for your members, so do not forget to send the mp3 of your call to a transcriptionist.
Tools You Will Need:
- For a webinar you may want a slide show or video presentation.
- Bridge line.
- A transcript.
- An autoresponder.
- An outline.
- A squeeze page.
- A recording.