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Tips for using social media

Updated on May 14, 2012
social networks contain like minded people
social networks contain like minded people

How are you using social media

It is using social media to draw people to your product or service and to do this you have to give them some thing they value. Filling a fan page full of links will not do this. How many of the links you find in Twitter do you click? How many link filled fan pages have you seen or been asked to go to? How do you feel when you are there? Do you avoid twitter because your tired of looking at tweets filled with links? There are exceptions which are other authors whose work we would like to read. Searching through a hundred tweets to reach them is not fun though.

We have a friends who say the old advertising media’s longer work. When is the last time you looked in a long distance phone book to find anything? Do you listen to a radio station with commercials? Do you spend much time watching television and when you do how many commercials do you actually pay attention to?

They say social media marketing is the wave of the future. Building relationships with social media can be done many ways and there are as many ways not to do it. Get it right and you will have more visitors than you know what to do with. Do it wrong and you will be staring at a blank screen.

Combine what you are passionate about (not business) with social sites, add pictures, post about your passion, meet people who have the same interest, then talk to them. If you listen in most cases you will find a need to fill with your product or service. You can have the pictures on certain sites lead to products or services which works better than placing links on a wall. A good set up will require very little time once you get it moving. Word of mouth and others sharing will keep people coming in.

Most can't afford to hire specialists so we have to learn what we can from them

Without social media there are three ways to find people who have some interest in your product or service. Using this media you add many more. Everything about internet marketing is finding people who have a need and convincing them to fill it with your product or service. The more you are able to find the better business is going to do.

The large companies who pay for successful short term social media marketing are putting out $50,000 to $100,000 dollars for a two to three month contract. This is because they don’t do it in house and use social media “experts” in more than one field. They usually have one person in house who coordinates the sub contractors. They will also hire a social media specialist to coordinate the marketing blast.

The majority of internet marketers and authors won’t spend anywhere near that much. We can only take what we can learn from those who do and put what we learn to work for us. One thing every good marketing campaign does is use something to draw attention to them.


Personal and about your passion

The most effective social media methods for small internet marketers is sharing something we are passionate about on as many social networks as we can handle. Twitter and U tube are probably the most used, many people have more than one twitter account. You should always have one twitter account just for talking to people on a personal level and about your passion.

A linked in account can be used as both a personal and professional platform. It is also a good place for networking. Facebook can be the biggest draw if it is used properly. Those who use it as a link farm are not going to get the results they want. Facebook is about personal passion,. There are two shown on our site. Articles of interest and amateur photography.

Yes we too made the mistake of using facebook as a link farm. For over a month there were nothing but links placed. A constant drop in views told us something was wrong. Taking it back to being about personal passion increased readership, comments and likes for our content. Those comments and likes are the viral element of facebook, as retweeting is on twitter and shares are for U tube.

The reason as internet marketers want to use media is to meet new people so we can find their need. After we find their need then we can show them how our product is going to fill it. Using our personal passion is the best draw, and related products or services is the best way to utilize social media marketing.

Social Media poll for hub pages authors

Do you share hubs which interest you with your followers on social sites?

See results


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    • wheelinallover profile image

      Dennis Thorgesen 5 years ago from Central United States

      I have noticed even hub pages is becoming a social media. Basically what a person needs to understand is anywhere a large group of people show up is social media. My way of thinking has always been "look outside the box".

      Thanks for dropping by and your comment Vinaya Ghimire.

    • Vinaya Ghimire profile image

      Vinaya Ghimire 5 years ago from Nepal

      In order to promote my works, I use different platforms of social media. I have joined many bookmarking sites and social network.

      This is useful and informative article. There is so much to learn from this hub. Thanks for sharing your expertise.

    • wheelinallover profile image

      Dennis Thorgesen 5 years ago from Central United States

      We were amazed to find that the social media play such an important part of search engine optimization. Sharing articles to our fan page has boosted our following even there. We share our articles and others of interest both on facebook and another social advertising site. We also post to twitter daily. Our thought is the more people who find hub pages the better off we are going to be.

    • jainismus profile image

      Mahaveer Sanglikar 5 years ago from Pune, India

      Social media is now became a daily part of our activities and it is helping us in many ways. Good Hub, voted up and shared.

    • wheelinallover profile image

      Dennis Thorgesen 5 years ago from Central United States

      It has taken a while to learn that having our hubs socially shared actually increases page rank, especially by those who have used facebook. The more people who like and comment on facebook the better our hubs are going to rank. It is becoming more important than ever to write good quality content people enjoy and can use.

    • sholland10 profile image

      Susan Holland 5 years ago from Southwest Missouri

      Good information! Social media is a part of our business if we want more outside traffic.

      Voted up and interesting and shared! Thanks for SHARING!

    • wheelinallover profile image

      Dennis Thorgesen 5 years ago from Central United States

      We have made friends we hope to be talking to years from now. Not everyone will fit this category I am sure. Sometimes people can be in a mutually beneficial friendship for weeks, months, or years. The amount of time we can spend and common interests make a difference we know.

      I don't base a friendship on whether someone can help me or not, I often befriend people because I know I can help them and expect nothing in return.

      It at times is a balancing act. If too much time is spent with someone I will gain nothing from it can hurt business by taking time needed for it.

    • donsabelhaus profile image

      donsabelhaus 5 years ago from Indiana

      Great article Wheelininallover. I have mixed feelings about what is called "social networks" my question is, does it really bring us closer together?

      I found your hub to be informative and useful.

    • wheelinallover profile image

      Dennis Thorgesen 5 years ago from Central United States

      Brett.Tesol I am seeing an increase in traffic. Thank you. I attribute just short of 50 new readers a day to the social sharing done on hub pages. Although the other platform works better this method on hub pages is satisfies me. I think it helps that I am writing to a new audience, (article writers) and providing value to them.

      giocatore Yes it is time to dust off the twitter account. Post about your passion and watch the results. If your not aware I run a business as well as write hubs. Twitter does well partly because we post articles the corporate followers read. Value is value.

    • giocatore profile image

      giocatore 5 years ago

      I may have to return to my Twitter account, which I haven't looked at in a couple of years. Up, interesting and SHARING.

    • Brett.Tesol profile image

      Brett Caulton 5 years ago from Thailand

      Hi Wheelinallover,

      I hope you will see increased traffic soon, as I have just recommended you to all of my followers (and hopefully there followers). It is a hub about the dramatic impact of social sharing:

      I hope you like it.

      Thanks for the great social sharing support! Much appreciated.

    • wheelinallover profile image

      Dennis Thorgesen 5 years ago from Central United States

      Brett.Tesol is was our pleasure to share your wonderful article. Sharing article which interest us, is good for business. In internet business partnerships like the one we just became involved with is called a JV partnership. In reality we added another member to our staff. He is great with social media marketing, so more caring and sharing will be happening.

    • Brett.Tesol profile image

      Brett Caulton 5 years ago from Thailand

      Good hub, the power of social media is intense. You have to make an effort to get to know people, but once you start, you will find that this becomes a part of the fun.

      Thanks for SHARING and cheers for the post on your FB wall!