- Business and Employment
How To Get Traffic From Articles
How to Write an Article Resource Box
Writing articles and submitting them to article directories is an effective way to get traffic to your website. Many article directories do not allow you to put links inside the article, but do allow you to include them in the resource box at the end of the article.
This lens will show you the things that you should include in this box to get people to click though to your website.
You may be laughing, but it is very easy to forget to include your name inside the resource box. This should be the first thing that you put into the resource box so that people will know that you are an actual person and not a company.
People tend to click though more if they think it is a person providing the information even if you mention that you are form a company.
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Your Website Address
Make sure that the web address that you put in is valid. You only need one character out of place for the link to not work.
A good idea is to have at least one of your links as a URL instead of anchor text. The reason for this is that when a publisher re-uses your article some websites will automatically remove the link. If you include the URL at least anyone reading the article the publisher's website will still be able to see your URL.
Unique Selling Proposition
Why should the person reading the article click though to your website? You need to give them a reason, so work out a USP (Unique Selling Proposition), and use that to tell them why they need to click on the link to your website.
Call to Action
Now that you have told them why they can benefit from click the link to your website you now need to tell them to click though. This may sound strange but it is just like a salesperson asking for the sale.
Some people will not take you up on your offer to click on the link but many will because you have asked .A call to action will go something like this” Visit my website http://Your-Company-Name.com/ to find out more information about this great product”
Creating a Resource Box
Does Writing Articles Get More Traffic
Does Writing Articles Get More Traffic to Your Site