ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Personal Branding Tips - Jennifer Holloway

Updated on September 9, 2014

An Introduction To Personal Branding For Brits

I read a lot of personal development type books each year because of the type of job that I do. These range from the short and pointed ones to those that are similar to reading several dozen academic papers!

So, when I find one that really engages me and not only gives me ideas to think about but also makes me take action, as I am sure you can imagine, I am delighted!

I can honestly say that Personal Branding for Brits ranks as one of the best books I have read in the last couple of years! What's that you say "for Brits" why would I be interested in that? I thought you might have that reaction!

So below let me explain why I am recommending it even if you aren't British.

Personal Branding for Brits A Review

The reason that Jennifer Holloway calls it Personal Branding for Brits is because she is tapping into that perception that many people outside of Britain think that we Brits have a natural reserve or reluctance to boast about ourselves. That sort of attitude to life where you cringe at the thought of standing in the middle of town and telling everyone that passes that you are THE Best thing ever.

Does that sound a bit like you? Do you shudder at the thought of being seen as one of those people who trumpets how wonderful they are? But you still want to know "How To Sell Yourself To Find A Job, Land A Promotion And Get Ahead At Work" right? Then this book is for you! Or even for someone you know as a Christmas or Birthday Gift.

A Brief Summary Of This Excellent Book

If I had to sum up the book in a few short words it would be smart and actionable personal branding tips. That's precisely what Jennifer Holloway promises to deliver in Personal Branding for Brits and as far as I am concerned she more than delivers. Let's take a close look and see how Holloway delivers the goods!

Personal Branding for Brits - NOT Just for Brits!

The first thing that flashes to mind as Jennifer's book is explored is that these personal branding tips are worth their weight in gold and not just for British readers. She presents true universal personal branding methods that can be applied nearly anywhere and anyplace. What works well will work well for anyone and her ideas on personal branding are just as valuable to an American or Australian or really anyone else. A big thumbs up to Jennifer for over delivering on the promise of the book's title!

What the Book Provides

Personal Branding for Brits completely removes the mystery from establishing and promoting your own personal brand. These personal branding tips cover everything from traditional face to face, print, web and email efforts to the now all important area of social media.

I especially liked the exercise that Jennifer takes you through of looking at your personal drivers, what your values are, what reputation you want to have, what image you are presenting to the world and of course the skills you have. All of these go towards what might when you start reading the book seem like an elusive "Personal Brand"

Even for those who are experts in the area covered it would be hard for me to believe there wouldn't be at least a few new personal branding tips to ponder over and apply. I can see this book being taken off the shelf again and again as a reference for new strategies or as a refresher to keep personal branding efforts on point. The combination of usefulness, insight and avoidance of fluff make the content a true five star delivery if their ever was one on this important topic.

More than anything what I really like about the book is that it is written in a style that is both engaging and entertaining. Personal Branding for Brits isn't a dull text book, but for a personal development book it's what I could call a fun read.

Is Personal Branding for Brits for You?

If like me you're are interested in being what you want to be and focusing on those things that really matter to you then personal branding is an area that you should take a look at.

Jennifer Holloway's personal branding tips provide you with lots to think about. If you are at an early stage in your career then you will find it incredibly helpful to get you focused. If like me you are a little older and are at a point where you want to take stock and think about perhaps a change or adjustment to the direction of you career then this is the perfect book.

I have to tell you though that there is one missing ingredient in the book! That is action - something no book can provide. Taking action is down to you. What I would say is that Jennifer's really engaging style of writing almost compels you to take action.

I believe that reading this book and taking the effort to apply its ideas is going to make a real difference to your understanding of what you are about. That will then enable you to focus on what you want to be and how to get there. As I said at the outset this is one of the best books I have read in a long time and is highly recommended.

Jennifer Holloway On Personal Branding

What could be better than listening to the author herself talk about the book.

In this video Jennifer talks about Personal Branding and you will get a real sense of who Jennifer is and her approach to the topic.

Personal Branding For Brits In The UK

Hang on I am a Brit! Where Do I Buy This Book?

If you are a Brit then firstly welcome to HubPages for what may well be your first visit! You may have noticed that the Personal Branding for Brits is being sold in dollars and wondering where you can get a copy. No problem take a look at the link below and you can get your very own copy of Personal Branding for Brits and it's priced in £'s

Personal Branding for Brits

Feedback From Jennifer Holloway On This Review

I was delighted to recieve an email from Jennifer Holloway with the following comments:

“I wanted to say thank you so much for the fantastic review. It really made me smile as I read it and I’m so pleased the book’s practical focus worked for you; I specifically wrote it that way in response to all the other personal brand books which were great on the strategy but left me thinking, “So what do I do now?””

© 2013 pkmcr

Have you ever considered your personal brand? Do you know what your drivers, values and skills are? Share your experience of personal branding.

    0 of 8192 characters used
    Post Comment
    • pkmcruk profile imageAUTHOR


      4 years ago from Cheshire UK

      @Diane Cass thanks for the great feedback and I do hope that you get chance to read it.

    • Diane Cass profile image

      Diane Cass 

      4 years ago from New York

      I have never been good at promoting myself. Even though I'm not a Brit, I can see that this book would be very helpfu.

    • pkmcruk profile imageAUTHOR


      5 years ago from Cheshire UK

      @teaches12345 thanks very much for the kind comment. I think it's something we all need to be very aware of and personal branding can be especially helpful for job seekers.

    • teaches12345 profile image

      Dianna Mendez 

      5 years ago

      Today, it is very important for certain high profile people to brand their work and personal being. Thanks for the information and review of this writer and her book.

    • pkmcruk profile imageAUTHOR


      5 years ago from Cheshire UK

      @JanieceTobey thanks very much for the great feedback and I hope that you enjoy it when you get it!

    • JanieceTobey profile image


      5 years ago

      It sounds like a very interesting book! I need to learn more about branding.

    • pkmcruk profile imageAUTHOR


      5 years ago from Cheshire UK

      @TonyPayne you are right that is exactly where you need to start Tony and that's where Jennifer starts you from which is why I so highly recommend it.

    • pkmcruk profile imageAUTHOR


      5 years ago from Cheshire UK

      @Paula Atwell thanks very much for the great comment Paula which I really appreciate. You are absolutely right having a keen awareness of our brand is key to how we market ourselves.

    • TonyPayne profile image

      Tony Payne 

      5 years ago from Southampton, UK

      I have thought about a personal brand, but first I think I need to decide where to focus my efforts, so I know how to try and brand myself.

    • Paula Atwell profile image

      Paula Atwell 

      5 years ago from Cleveland, OH

      Wonderful review of this book. Branding is a great tool to have for marketing.

    • TerriCarr profile image


      5 years ago

      Sounds like a great book. I like that it is geared towards people who don't like to overpower others with their self-promotion.

    • Frischy profile image


      5 years ago from Kentucky, USA

      Sounds like I have a lot to learn. This book is going on my Christmas list! Thanks!

    • kislanyk profile image


      5 years ago from Cyprus

      For me this comes especially timely since I'm learning about branding, so it's a book that I'll have to check out sooner rather than later.

    • RoadMonkey profile image


      5 years ago

      I have heard of personal branding but never knew how to do it before. Eventually, I want to start my own online business so this will be useful for me. Thanks for finding it and reviewing it. I have now bought it through your link and looking forward to reading it.

    • Christine Dever profile image

      Christine Dever 

      5 years ago

      @Jennifer Lawyer: Good idea! I might do that too!

    • Christine Dever profile image

      Christine Dever 

      5 years ago

      My husband is always talking about branding but I've always thought it was a bit too ostentatious. . . and, yes, I'm half Brit - didn't know it was my Mum's fault ;) Great review! I just may pick up the book the next time I have some spare cash (don't tell my husband he may be right after all).

    • John Dyhouse profile image

      John Dyhouse 

      5 years ago from UK

      Sounds good, just the sort of book I need. Great review.

    • Jennifer Lawyer profile image

      Jennifer Lawyer 

      5 years ago

      Powerful review! I think I will be sharing this one via Facebook and Pinterest in the hopes that I will receive a copy for Christmas! Thanks!

    • profile image


      5 years ago

      A well written review, which kept me interested throughout. And good to see you got a note from the writer of the book.

    • profile image


      5 years ago

      Excellent review and the topic of personal branding is so important. It is something I wrangle with a lot.

    • mbgphoto profile image

      Mary Beth Granger 

      5 years ago from O'Fallon, Missouri, USA

      Great review definately makes me want to rea the book

    • Adventuretravels profile image


      5 years ago from UK

      Congratulations! Great review.

    • profile image


      5 years ago

      Great review tips on branding and congratulations for winning the challenge too.

    • CrossCreations profile image

      Carolan Ross 

      5 years ago from St. Louis, MO

      Excellent review and glad I now know of this woman named Jennifer Holloway. Valuable for all, not just Brits (though I must admit to having a few favorite Brits).

    • profile image


      5 years ago

      I think image and reputation are most important and that would, of course include branding oneself. It goes along with my thoughts that one must sell themselves first. Holloway's book sounds like one many of us should read - Brit or not!

    • SusanDeppner profile image

      Susan Deppner 

      5 years ago from Arkansas USA

      I'll admit, I still struggle with my personal brand. Thanks, Paul, for the great review and recommendation!


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
    ClickscoThis is a data management platform studying reader behavior (Privacy Policy)