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Pinging your Articles to Search Engines: What you should Know

Updated on June 19, 2013
Google has its own ping service, Googleping.
Google has its own ping service, Googleping. | Source

What is Pinging and is it really necessary?

With millions of competing websites and articles available on the Internet, it is important to have your online articles indexed as soon as possible for your online readers to find you. Getting traffic to your online writing is the most important consideration when writing online. Large websites for community writers such as HubPages and Squidoo are indexed quite fast on Google, and many writers therefore do not find it necessary to ping their articles.

But what is pinging? Pinging is considered an Internet marketing tool which informs search engines about the existence of your articles and then indexes them faster. Various ping sites exist for the different search engines or you can also simply use Google's Webmaster Tools.

In this article I would like to explain why it is beneficial to ping your articles but also why it is important not to overdo it.

Ping only new and updated Content

Numerous free ping services are available. The more popular free ping services are pingomatic, feedshark, pingfarm and pingler. You do not need to register and your articles will be pinged within minutes after submitting the URL. Squidoo, for example, has its own ping service on the Squidutils website where new articles can be pinged by community members.

It is important to remember that you should ping your articles when they are new and not pinged before. Thereafter you need to only ping your articles when you made a major update. This is in my view important, otherwise search engines will find the old articles in the search results instead. Pinging updated articles will inform search engines that new content is available and your updated articles will be indexed accordingly. However, never overdo the pinging as your IP address can eventually be blocked as it could be considered spamming by the search engines.

The big search engines Bing, Google and Yahoo have their own ping services which I prefer to use instead of the free ping services. Google indexes my articles the fastest, but although it takes a bit longer, those articles which I pinged are eventually also indexed by Bing and Yahoo. I find it beneficial for traffic to my articles not to only ping to Google, although this is by far the dominant search engine.

Writers should not underestimate the benefits of pinging their articles although many might disagree with my approach. To market your articles online requires much effort and is also time consuming. Pinging my articles is one of my strategies to become more visible and to be found on the Internet and I never consider it as a waste of my time.

Do you ping your articles?

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    • Tricia1000 profile image

      Tricia1000 4 years ago from South Africa

      @younghopes, you could only post the URL, much appreciated.

      @Sue Bailey, thank you for stopping by

    • Sue Bailey profile image

      Susan Bailey 4 years ago from South Yorkshire, UK

      Very useful to me this article. Thank you

    • younghopes profile image

      Shadaan Alam 4 years ago from India

      hi, Tricia thanks for this wonderful post, i was just wondering whether we should ping the entire blog url or should be ping the url of the post which we have written? What is better

    • PaoloJpm profile image

      John Paolo B.Magdaluyo 5 years ago from Philippine

      thanks! Great hub! but I did not ping my articles yet. In fact when I searched my won hub, the result was on the first position. well, it just worked on my two hubs anyway.

    • soconfident profile image

      Derrick Bennett 5 years ago

      Thanks, I'm always looking for a way to increase my traffic.

    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa

      Yes you have point, but I ping my articles nevertheless which only benefitted me.

    • DzyMsLizzy profile image

      Liz Elias 5 years ago from Oakley, CA

      No, ImKarn23--you're not alone, there. ;-)

      I wonder, though, with the new Hub Pages' protocol of new articles undergoing that "pending," period, during which time the search engine will see a 'no index' command, would this "pinging" really do any good--to hurry up and send your article only to have them find a 'no index' tag on the article?

    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa

      Thanks. Happy New Year to you too.

    • ImKarn23 profile image

      Karen Silverman 5 years ago i the only one who has never heard of pinging? Well i have now and will look into it!

      Thanks for the great information, Tricia..

      Happy New Year..

    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa

      Thanks I am also still learning new things about how to promote my hubs.

    • Deborah Brooks profile image

      Deborah Brooks Langford 5 years ago from Brownsville,TX

      wow great hub here.. I did not have internet until my fifties.. but I think I have caught on pretty fast.. hopefully.. i Google my hubs and pin them and twitter and Facebook.. I feel like I need to do more.. Blessings

      Happy new Year



    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa


    • dwachira profile image

      [ Danson Wachira ] 5 years ago from Nairobi, Kenya

      Hi Tricia1000,

      Great article, i have not yet tried to ping my articles, mostly because i find Google do index Hubpages articles a lot faster. I will remember this advice though should i need to ping my articles. Voted up and useful.

    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa

      Thank you for sharing.

    • sgbrown profile image

      Sheila Brown 5 years ago from Southern Oklahoma

      More great information here! I ping my new or updated articles as well. It really seems to back a difference in my traffic. I'm glad to see that it is still a good thing, in moderation. Thank you for sharing your information! Votig up and sharing! Have a safe and Happy New Year! :)

    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa

      Thanks for the comment. Pinging definitely helps with my traffic as well.

    • bizwin profile image

      Christabel Evans 5 years ago from England, UK

      Very informative article Tricia1000. What I usually do is to ping the particular article URL that I published or ping the updated article URL. It helps to avoid your whole URL being flagged as spam. Since I started pinging, not so long ago, I've seen some search engines that I've never heard of direct traffic to my sites.

    • rajan jolly profile image

      Rajan Singh Jolly 5 years ago from From Mumbai, presently in Jalandhar,INDIA.

      Useful and interesting hub. Thanks.

    • CyberShelley profile image

      Shelley Watson 5 years ago

      Thank you for this, I do ping however it is great to know my thoughts on the subject are backed up by a professional. Voted Up, interesting and shared.

    • CyberShelley profile image

      Shelley Watson 5 years ago

      Hi Tricia, Thank you for this - I do ping my articles however it's great to have my own throughts backed by a professional! Up and shared!

    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa

      Thank you.

    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa

      Glad you enjoyed.

    • MarleneB profile image

      Marlene Bertrand 5 years ago from USA

      Sometimes, I forget to ping. Thank you for the reminder that pinging is important to get the word out sooner than later. Excellent hub.

    • internpete profile image

      Peter V 5 years ago from At the Beach in Florida

      Great hub, thanks for clarifying things for me! I was unsure exactly how beneficial pinging was, and if there was anything to watch out for, such as pinging too much.

    • Tricia1000 profile image

      Tricia1000 5 years ago from South Africa

      Thanks for visiting and your comments. Yes I ping all my hub articles just to boost the indexing a bit.

    • Thundermama profile image

      Catherine Taylor 5 years ago from Canada

      Hi Tricia, this was a fantastic article for people, like myself, who are not web savvy. Do you ping your HubPage articles as well or do you find it unnecessary as they already do it? Voted up!

    • Tricia1000 profile image

      Tricia1000 6 years ago from South Africa

      I ping my articles by submitting my URLs to the ping sites for example to It is quite simple, just type in your URL and then click the send button and the ping site will do the rest. I did not provide any links in my article because HubPages does not like links in the articles.

    • Missunderst00d profile image

      Missunderst00d 6 years ago

      how do u ping ur articles