ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

How Do I Legally Drive Traffic to My Hubs?

Updated on January 9, 2018
tamarawilhite profile image

Tamara Wilhite is a technical writer, industrial engineer, mother of 2, and a published sci-fi and horror author.

How Do You Generate Website Traffic to Your Hubs?

One of the challenges of Hubpages is generating the traffic to garner ad revenue and, depending on your monetization scheme, product sales or affiliate links.

What can you do to legally generate traffic for your Hubs? And what are the pros and cons for each method of generating website traffic to your Hubpages?

Method 1: Tell Me About It

One of the tried and true solutions for generating Hubpages traffic and views for any website is writing an article that hits a specific key word or search term that few others do. You used to be able to write an article keyed to a specific search engine term, add in related search terms, and you’d get the search results as long as the website wasn’t flagged as spam.

This method of generating web traffic has become much harder as Google tweaked its algorithm to block spam and almost eliminate search engine optimization. First they blocked sites that had listed the key term too often. Then they started to prioritize content based on source; websites deemed content mills were penalized, no matter how good your particular article was.

Google’s changes in 2014 and 2015 have shifted to answering the questions they think the internet search is intended to answer. Many queries now generate a several sentence how to result below the search line, which will lead users to stop searching any further.

Tailor content to narrowly defined niches no one else addresses, and you can still drive traffic to your Hubs.
Tailor content to narrowly defined niches no one else addresses, and you can still drive traffic to your Hubs. | Source

Pros of This Method

With some research on the topic and the competing “answers”, almost anyone can still generate evergreen content using this method.

If you have an in depth explanation of a topic with good references, you’re still relevant. Answer a question almost no one else has answered, and you’ll generate web traffic.

Have better videos and how-to instructions than anyone else, and you may stay in the top search results and get website traffic.

If your content doesn't stand out from the crowd, it won't be found.
If your content doesn't stand out from the crowd, it won't be found. | Source

Cons of This Method

If Google alters its search engine to bias results toward the authenticity of the site, such as giving preference to WebMD’s general article on a medical condition though you’re a parent raising a child with the disorder, your Hub may not be in the top few search results no matter its quality.

If your Hub is a how-to that can be answered in five short bullets or less, you lose.

Method 2: Blog It

Blogging on a separate site can, if done right, generate additional views for your articles. You could write guest blogs for others in exchange for links to your hubs being posted on that site.

Another option is maintaining a blog yourself. You could have a well read personal blog and add links to your Hubpages articles, leading traffic to the Hubs.

One version of this method is to maintain a blog on your personal or corporate home page while referencing the Hubs periodically and vice versa.

Letting evergreen content sit on Hubpages while your blog keeps up with the latest and greatest events provides a way to monetize both based on their strengths.
Letting evergreen content sit on Hubpages while your blog keeps up with the latest and greatest events provides a way to monetize both based on their strengths. | Source

Pros of This Method

If you write a blog for someone else’s site, they may do all the marketing for the content, resulting in less need to promote your own content.

Adding Hubpages links to your personal journal may provide a second way to earn ad revenue. You could use a Google Adsense alternative on your blog while tapping into Google Adsense to make money on Hubpages.

Personal blogs can be referenced on the Hubs, potentially generating traffic for your personal blog from the Hubs. The effort to link Hubpages and a personal blog thus has the potential to increase traffic on both.

You can put affiliate links in a personal blog linked to the Hub that might not be allowed on the Hubpages site itself.

You can use Hubs in place of an FAQ on a personal website while using the blog to demonstrate your professional expertise on a subject.

Cons of This Method

You may need to write twice as much content as you would otherwise in order to generate Hub traffic.

There is still time and effort involved in finding guest blogging opportunities and writing content for them.

If you rely on a personal blog to capture traffic to your Hubs, you need to keep the blog both updated and relevant to sustain traffic – and a large number of blogs are abandoned after a few months.

Method 3: Be Your Own Social Marketer

Being your own social marketer essentially means marketing your own content in order to generate website traffic.

With this method, you’re researching who is asking for the answers your Hubs provide or would be interested in the subjects your articles discuss. This method requires posting links to your articles as updates on social media, whether as status updates or links in forums.

If you are working to market your content, you don't have the time or follower attention span to market anything else.
If you are working to market your content, you don't have the time or follower attention span to market anything else. | Source

Pros of This Method

If the link postings are targeted to a relevant discussion and the content answer’s someone’s question or adds to the group discussion, one link can generate a constant flow of views for an extended period of time.

If the link generates a lot of interest, the link to the Hub gets shared by others. This method has the potential of making your Hub go viral organically.

You can do this judiciously as a part of any project you are working on, such as putting links to your Hubs in eBooks you write or sending links to content as a Tweet along with witty commentary.

Well placed links are worth far more than web spam, while spamming your links all over the web is illegal and can hurt your site's results in search engine rankings.

Cons of This Method

To generate traffic this way, you need to invest time in researching appropriate locations to post your link.

Constantly posting article links in your personal status feed can turn off friends and family.

If your social media account gets flagged as spam, your friends may see you disappear off the site.

Setting up multiple social media accounts to act as your own social marketer for your content may be a violation of the social network’s terms and conditions, which can get any and all of the accounts banned.

If you are working to market your content, you don't have the time or follower attention span to market anything else well.

Comments

Submit a Comment

  • tamarawilhite profile imageAUTHOR

    Tamara Wilhite 

    12 months ago from Fort Worth, Texas

    kbdressman One reason why I suggest a personal blog is that it is something the content creator can control and cross-link with.

  • kbdressman profile image

    kbdressman 

    3 years ago from Harlem, New York

    I hadn't thought about using a personal blog to drive traffic back and forth between hubpages and my blog. That's a good suggestion! I'll have to consider it!

    I can attest to the power of social media when done right! After going to Tulum in Mexico, I wrote a hub about the similarities between Tulum and Solomon's temple. I posted it in a Christian facebook group I'm an active participant in and it had 400 views overnight. That doesn't sounds like many to more experienced hubbers, but considering I don't have 2000 views between my 29 hubs, 400 on one hub in a day and a half was a lot!

working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)