ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Myers Briggs and the type of writer and hubber you are!

Updated on June 4, 2010

What kind of writer are you?

Everybody's writing style is different, but commonalities can be found!
Everybody's writing style is different, but commonalities can be found!

Everybody is different and writes differently!

If you are familiar with the Myers Briggs type indicator, you would recall that everyone is different and there are 16 major personality types. There's a lot written about Myers Briggs, but 16 personality types are A LOT to learn about!

This is why there's a simpler set of archetypes, also based on the Myers Briggs personality assessment. These archetypes have been traced back throughout literature to over 2000 years ago! They are:

  • The Guardian Temperament (xSxJ Sensing - Judging Myers Briggs) These people are concerned with the upholding of social order and community. About 35% of the US Population are Guardians.
  • The Artisan Temperament (xSxP Sensing-Perceiving Myers Briggs) These people like practical application of skills and enjoy practicing them. About 35% of US population are Artisans.
  • The Rational Temperament (xNTx Intuitive Thinking Myers Briggs) These people are concerned with systems and rational understanding of the world through science and models that can be verified. About 15% of US population are Rationals.
  • The Idealist Temperament (xNFx Intuitive Feeling Myers Briggs) These people are concerned with the well being of others and the social harmony. They often feel strongly about some causes, which can range from environmentalism to marriage to self awareness.

By focusing on this and learning your personality type, you would be able to tailor your message to a more specific audience! Especially if you are writing with the motivation of getting money and traffic from your hubs!

How Guardians Write

Guardians are interested in the preservation of social order and institutions. This is done primarily through organizing things in an orderly fashion. In plain English, guardians love Standard Operating Procedures, chain of command and checklists. About 35% of US population are guardians, a lot of whom can be found in business and corporations.

A lot of guardians are interested in business, and a lot of the great business books in the past have been written by a guardian. Your stereotypical manager would be a guardian and can tell you a lot about how to run a system in an orderly fashion.

The guardian writing is very down to earth and they would use real world examples and case studies and avoid fancy language. To explain fact and trends, guardians would use a lot of numbers, including percentages.

Guardian writing tends to be logical with a clearly defined structure in mind.

I'm thinking of the "E-Myth revisited" by Michael E. Gerber as an example of the guardian writing. An important thing about this book is that even an audio book was narrated by the author, emphasizing the strong desire of Guardians to do things right.

When writing for Guardians:

  • Emphasize credibility indicators - years of experience, Ph.Ds, titles to get them to listen to your message
  • Add a checklist of things to do and show how your system works
  • Use plain language and support your information with facts, figures and charts

How Rationals write

I'm a member of the Rationals and can attest that we tend to write in rather general terms. Precise numbers are less important and can be added later. Rationals are prone to generalizations and will resolve to analogies before using numbers when proving a point. Rationals can be found in academic institutions and sciences. About 15% of US Population are rationals.

Rationals tend to be very good at understanding systems, but may express their knowledge of the system either too concisely (avoiding stating the obvious points) or too detailed (boring the audience to tears). Rationals write primarily to educate and improve the understanding of others, but also tremendously benefit themselves by putting their thoughts on paper.

Rational writers can be spotted by their in-depth understanding of a system and the use of abstract language. I'm thinking of the "7 habits of highly effective people" by Stephen R. Covey as I write about rationals. Thinking and systems are the central theme of such books and the exercises offered are often exercises in thinking.

When writing for rationals:

  • Demonstrate that you know what you are talking about - competence
  • Credibility indicators, like Ph.D or a title generally don't impress rationals
  • Outline the idea and then delve into the details

How Artisans write

Artisans enjoy skills are prone to practice them a lot more than the rest of the population. The skills can be anything from cooking to surfing to art and music. Artisans make up about 35% of US population and can be found everywhere they wish to be.

Books written by Artisans tend to be focused on one subject and have a lot of real life hands on experience and examples as done by the author. Such books are usually written after years of experience!

Artisans are usually aware that they are better than the rest of the world at something, and tend to write "How to" books and give you hands on exercises to follow. The purpose of their writing is to educate the rest of the world on how to learn a particular skill. They would advocate starting to learn right now or in the very near future.

As I write this, I'm thinking of the "Mystery Method" (by Mystery with Chris Odom) pick up artist book as a prime example of an artisan written book.

When writing for Artisans:

  • Demonstrate how what you are writing about can be applied now
  • You must write about something immidiate and important
  • Include specific hands on exercises to help with practicing the skill

How Idealists write

Idealists are very interested in interpersonal relationships, well being, mentorship, helping others or causes like environmentalism, sustainable living or ending world hunger. These causes define who an idealist is and this is reflected in their writing. Idealists are found in the personnel development, teaching and social services. About 15% of US population are Idealists

Idealists tend to write in vague abstract terms, like rationals and would use broad terms like "love", "compassion'' and "well being", which mean to them a lot more than the standard dictionary definition.

Unlike the rather dry style of rationals, the Idealist's writing is filled with emotion and emotional imagery. Rationals write striving for the better future

Another defining point about idealist writing is the purpose - it is to make things better!

The "Escape from a cubicle nation" sounds like an idealist kind of writing

When writing for idealists:

  • Emphasize how your writing would help the Idealist's loved ones
  • Avoid insignificant details and write more broadly
  • Add emotion to your writing

How does this benefit me?

Understanding the kind of writer you are will help you maximize your strengths when writing for "your kind of people" and avoiding mistakes when writing for others. 

When reading articles, books or so on, it is interesting to notice the type of book's writer and "translate" the book to your internal language as you read it. 

Writer poll

What kind of writer are you?

See results


    0 of 8192 characters used
    Post Comment

    • Erica Taylor profile image

      Erica Taylor 

      5 years ago from New York, NY

      I agree, Kathleen. I'm an INFJ (so an Idealist here) and I feel like we have a tendency towards writing.

    • Kathleen Cochran profile image

      Kathleen Cochran 

      5 years ago from Atlanta, Georgia

      I am so not surprised 50% of hubbers see themselves as idealist. There is a built-in motivation to write and express our feelings to others. Interesting hub!

    • kallini2010 profile image


      5 years ago from Toronto, Canada

      It is a fairly strange thing to do. I am an Idealist who is an absolute minority, so other idealists might understand me better, but the bulk of others - Artisans and especially Guardians will not.

      If I start gearing my writing to people I don't understand by definition, I don't think I will be able to write at all.

      It happens. These people lacking emotion and imagination, the Guardians...!

    • Elise-Loyacano profile image


      6 years ago from San Juan, Puerto Rico

      Very interesting hub and a nifty, new take on Myers Briggs.

    • GreenTieCommando profile imageAUTHOR


      8 years ago from USA

      Thank you! Custom tailoring your message to a specific audience is easy to say, but difficult to do. Systems like Myers Briggs make this a bit more manageable!

    • TheMMAZone profile image


      8 years ago from Kansas

      This is a great way to understand how to organize a hub page! There are some real golden nuggets in here like it is a good idea to write for a larger percentage of the population if you want a popular hub! Just think about that for a second it really is very telling.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)