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Consumption chain and its consequences

Updated on June 25, 2015

Should I open with the alliteration? Consumption, conformism... doesn't it sound like deadly matching? But let's go back to the the basics: during the middle ages the feudal system was controlling anyone and hierarchy was imposed military. The lack of personal freedom was not the main disgrace as starvation used to be incredibly common. The presence of legal individual rights in nowadays society made the man free, and it costed lives, struggles and intellectual effort. There is the stamp of paradox, as we see this freedom becoming thiner and keep close to demise. That's partly due to a weak understanding of freedom itself. Unbelievable to see, some today phenomena, have more power than the christian and scientific western world roots. The increase of consumption helped the development of a very strong economy in the years after the II World War. If we judge consequences today, well it is not all a bed of rose. During the 80's consumerism starting become more similar to an ideology. Having being born as a powerful supply machine to deliver whoever goods according to his will, it has now become something completely different; people seem to be influenced just by television, to work hard with the pursuit of buying what mass communication system tells.


This big-industrial-supply economy has repercussions on environment. Industrial process is extraordinary polluting; and that's especially in the far east countries. However... the private choice on consumption is the main and most important assumption when discussing on this subject. It is based on human will. Nobody tells you what to buy and in which measure; unless you are not conscious when using your own brain and you actually disuse it. But the question begins to interest even the public sphere because sustainability is a public issue and it is not to be ignored. That is why one should ask 1) if consumption linked to the productive chain is too much based on induction 2) if consumer have to be protected by these kind of influence, and how 3) in which measure the environment is polluted by this. Answering these questions is the only way to understand well the subject.

CO2 emissions worldwide


Do you think most of your expenses to be inducted by tv messages?

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    • Ernst Vuijk profile image

      Ernst Vuyk 

      3 years ago from Utrecht

      In that case, you could add a poll.... yes or no, that is the answer...

    • Giovanni Fabbrini profile imageAUTHOR

      Giovanni Fabbrini 

      3 years ago from Florence

      I would ask my audience if they feel to be into the consumption - induction mechanism or not?

    • Ernst Vuijk profile image

      Ernst Vuyk 

      3 years ago from Utrecht

      I would like to recommend the service, provided by Peerby and many other sharing services on the internet. And I was influenced much by the 2007 story of stuff, still continuing one of my favorite "holistic explanation comics". What would be the questions that you would like to ask to your audience?


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