ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Functions of an Entrepreneur

Updated on July 10, 2014
Source

Introduction

An entrepreneur plays a very crucial role in organizing all factors of production. Factors of production such as land, labor and capital cannot work independently or aimlessly. Someone has to give directions to achieve the goal of an organization. The entrepreneur takes up the role of directing all the factors of production towards achieving the organization’s goal. The entrepreneur should be aware of what is going on in the market. After studying the market conditions, he should ensure that his business is moving in the right direction. Even though an entrepreneur has many things to look into in an organization, planning, organizing and supervising the production are his three major functions.

Planning

Suppose you have decided to start a small business. You do not know how to start, what to do, where to start the business and for whom the business is. Do you think you can start the business successfully? Certainly, you cannot. You should have your answers for the three basic economic questions - what to produce, how to produce and how much to produce. Once you decide on these issues, you have to choose a convenient location to set up your establishment. Location is very important because your business needs essential services such as transport and communication. Not all these things can be done over a night. Therefore, as an entrepreneur, you have to plan each aspect of your business very carefully before you start your business. Hence, planning is the primary function of an entrepreneur.

Organizing

After deciding what to produce, how to produce, how much to produce, target audience, location, and source of funds, the entrepreneur has to materialize his plan. He should start procuring all materials including factors of production such as land, labor and capital. Once all necessary things are in place and installed properly, the entrepreneur starts organizing or coordinating the production activities. Organizing production activities should be in such a way that it gives maximum output with least costs possible. This is important to secure maximum profit.

Supervision

There is a major difference between organizing and supervising. Organizing production means combining all factors of production in an appropriate proportion so that it gives maximum output with low costs. Supervision means monitoring functions of factors of production. He should ensure that right people are in the right place. The entrepreneur should ensure all factors of production and departments give expected output. If there is any deviation, he has to look into the issue to resolve it immediately.

Market Capturing

The entrepreneur seeks each opportunity to expand his business. One of the major aspects of business expansion is to look for new markets continuously. Along with the activities to thrive in the existing market, the entrepreneur has to look for new markets to sell his products. This is the best way to achieve business expansion. Forecasting market demand, appointing right employees and advertising the products through right channels are very important to capture a market in the highly competitive world.

Business Control Measures

The entrepreneur should take every effort to keep the business under his control. It does not mean that he has to act like a dictator. However, he has to monitor whether all business activities are carried out with his approval. He ensures that the turn-around-time (TAT) for supply of raw materials and delivery of finished goods is met consistently.

Risk-taker

Prof. Knight claims that two important functions of an entrepreneur are risk-taking and uncertainty-bearing. Hence, according to Prof. Knight, an entrepreneur is a risk-taker. The success of a business depends upon market demand. If the demand for the products decreases suddenly due to various reasons, the entrepreneur will incur loss. Therefore, he has to face both risk and uncertainty. Prof. Knight further states that profit is the reward to an entrepreneur for facing risk and uncertainty.

Innovation

J.A. Schumpeter differs from the point of view of Prof. Knight. According to J.A. Schumpeter, a business can be successful only when it goes on inventing new things to enhance the production process and business model. Continuous innovations help the business to be updated according to the trend. It is the responsibility of an entrepreneur to carry out innovation with the help of efficient employees. Hence, innovation is one of the major functions of an entrepreneur.

Revenue Distribution

Another major task of an entrepreneur is to distribute the income or revenue among all factors of production. The entrepreneur should select a feasible business model for income distribution. The model explains how the income is distributed among all factors of production. Further, the model states how much each factor of production should get from the overall revenue. In general, entrepreneurs follow the principle of marginal productivity to distribute the income.

Government Rules and Regulations

The entrepreneur must adhere to government rules and regulations. Along with following the compliance procedures, he has to ensure whether taxes are paid in a timely manner.

© 2012 Sundaram Ponnusamy

working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)