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Fun with Fizzies: A Blast from the Past

Updated on April 22, 2014

Fun with Fizzies: A Blast from the Past

If you were a kid in the 60's, then you remember Fizzies:

You dropped Fizzies into a glass of cold water and watched them fizz and bubble, transforming ordinary H2O into an exotic, effervescent elixir. The last swallow always seemed to have a sliver of undissolved Fizzie, offering up one final blast of flavor on the tongue.

Fizzies were a very special treat for my brothers and me; as I remember, about the only time we had Fizzies was when Mom packed them in the lunches she sent with us to summer Vacation Bible School.

Oh, Fizzies, how I have missed you!

Where did Fizzies come from, where did they go, and most importantly, where are they now?

The answers to these compelling questions and more can be found below, so get with it and go!

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Have a Favorite Fizzies Flavor? - I loved root-beer Fizzies best...or was it grape? No, it was cherry. But orange was good, too...

You don't have to choose just one, because Fizzies come in a variety pack!

Root Beer Fizzies Candy Drink 12 count Tablets (Pack of 6)
Root Beer Fizzies Candy Drink 12 count Tablets (Pack of 6)

I really did love the root beer flavor the best

 
Fizzies Candy Drink Tablets - Grape 6 pack
Fizzies Candy Drink Tablets - Grape 6 pack

Grape Fizzies are really grape-y

 
Fizzies Candy Drink Tablets ASSORTED Six Pack
Fizzies Candy Drink Tablets ASSORTED Six Pack

Get the variety pack if you're like me and can't make up your mind!

 

Make Magic with Fizzies - Lots of fun at only $.19 for a pack of Fizzies

Nineteen cents for eight Fizzies tablets made them about 2.5 cents apiece, giving us a lot of fun for a couple of pennies.

Mom packed one for each of us each of the three days my brothers and I went to Vacation Bible School each summer, which meant that Mom would have to buy 2 packages of Fizzies.

That means there would have been seven Fizzies left from the second package. Thinking back, I don't remember ever having Fizzies any other time of the year, so I wonder what became of the rest of the Fizzies.

Hmmm. I'll have to ask my brothers...

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Were You a Fizzies Aficionado?

Were Fizzies your favorite?

How about you?

Fizzies...The Magic Drink - Anyone could make magic happen with Fizzies

My brothers and I grew up on a farm where 'store-bought' treats, like Fizzies, were seldom brought home.

Because Fizzies are rarity in our home, just being able to have them was unusual, making the whole experience extra special.

To us, Fizzies were magical.

Source

Where Did Fizzies Come From?

  1. Fizzies were invented and introduced to the Northeast US regional market in 1957 by the Emerson Drug Company, who also made Bromo-Seltzer.
  2. The bubbles in both Bromo-Seltzer and Fizzies are a result of a simple chemical reaction between the two main ingredients, ascorbic acid and sodium bicarbonate (baking soda).
  3. Emerson's chemists thought it would be fun to use the same effervescence found in Bromo-Seltzer to make a sparkling, sweet drink for kids; that's how Fizzies were born.
  4. In 1962, Emerson was bought by Warner Lambert Company, who then marketed Fizzies on a national and international level.
  5. By 1968, Fizzies had captured more than twice the sales volume of Kool-Aid.
  6. At that time, Fizzies were offered in seven flavors: root-beer, grape, cherry, orange, lemon-lime, and cola. The sweeteners used in Fizzies changed over time, going from sugar to artificial sweeteners, such as saccharine and cyclamates.

Early Fizzies TV Commercials - Bring back Fizzies memories?

Those really were simpler times, weren't they?

Make Your Fizzies in True-To-The-Period Retro Anodized Aluminum Tumblers from eBay - We always made our Fizzies in these colorful tumblers

I'm looking at these anodized tumblers, bowls and pitcher and thinking how great it would be to have a set again.

I know everything would taste better in them!

Retro-Inspired Anodized Aluminum Drinkware

Set of Six Anodized Aluminum Tumblers
Set of Six Anodized Aluminum Tumblers

I liked to color-coordinate my Fizzies to the tumbler - I know, kinda weird, huh?

 
Retro Tumblers & Terry Glass Covers Kitchen Set
Retro Tumblers & Terry Glass Covers Kitchen Set

Having these terrycloth tumbler covers back in the day sure would have been nice to capture the condensation!

 
Anodized Aluminum Pitcher Blue
Anodized Aluminum Pitcher Blue

Nice anodized aluminum pitcher

 
Set of 6 Anodized Aluminum Bowls
Set of 6 Anodized Aluminum Bowls

Keep packets of Fizzies in a retro aluminum bowl

 

Fizzies were Family Fun

Fizzies were marketed as something the whole family could enjoy.

I don't remember Mom or Dad ever having drinking Fizzies; it was really more something my brothers and I loved.

Since we got Fizzies so very rarely, we looked on them as a real treat and something to be savored and enjoyed.

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Where Did Fizzies Go?

  1. In 1968, the FDA banned the artificial sweetener, cyclamate, used in Fizzies, claiming it caused cancer. Emerson Drug Company could not come up with an cost-effective sweetener that replicated the FIzzies flavor, so the product was dropped.
  2. Emerson was allowed to sell its remaining Fizzies inventory until it was gone.
  3. Fizzies disappeared from store shelves in 1970. It was the end of an era.

Back in the Day, There Were 8 Fizzies Servings in a Package

Since Fizzies came 8 to a pack and there were three of us kids at home, there was always a tussle when it came to the last Fizzie tablet. Maybe that's why Mom only bought Fizzies for Vacation Bible School, hoping we'd behave well. Although I don't really remember the details, somehow I think it was always a fight to the finish.

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Fizzies Made a Comeback, But Then...

  1. With the advent of NutraSweet in the 1990s, Fizzies were brought back to the market, only to have the company go bankrupt, forcing Fizzies out of existence.
  2. Once again, the future of Fizzies was fraught with failure.

Where are Fizzies Today?

  1. In the 2000s, a Minnesota-based company, AmeriLab Technologies, bought the rights to Fizzies.
  2. Amerilab makes and sells seven cold flavors of Fizzies: root beer, grape, cherry, orange, lemonade, cherry cola, blue razz, and two flavors designed as hot drinks: hot cocoa and hot apple cider.
  3. Fizzies of today have 5 calories, are sweetened with Sucralose, and contain Vitamin C in the form of ascorbic acid.

The New Blue Razz Fizzies - New Fizzies come in 12-count paks

Blue Razz Fizzies are one of the latest flavor concoctions created by Amerilab Technologies for today's market. They also have two seasonal offerings, Hot Cocoa and Hot Apple Cider.

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Fizzies Featured on Food Network!

Bring Us Some Fizzies Cookies!

Use Fizzies in your holiday baking for an extra measure of color and flavor.

  1. Crush up Fizzies and add to a basic sugar cookie recipe.
  2. Add bigger bits of Fizzies to the top of unbaked cookies for a burst of big flavor.

Use Fizzies to Embellish Beverages for a Birthday or Holiday Party! - Let the kids of all ages drop in their own Fizzies - have the camera ready to catch the re

Set up a DIY 'Fun with Fizzies' table at your next party. Kids of ALL ages will have a blast creating making their own fabulous Fizzies fun!

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Whatever made the top of your list, feel free to share it here

What Was Your All-Time Pop Culture Favorite? - Fizzies, Like Me? Or Was it The Beatles? The Monkees? Rowan and Martin's Laugh-In? Hawaii 5-0? Star Trek?

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    • CaztyBon profile image

      CaztyBon 4 years ago

      I loved the Monkies, and the Beatles, but my favorite was my best friends Big Wheel. Real nice lens.

    • Cynthia Haltom profile image

      Cynthia Haltom 4 years ago from Diamondhead

      Forgot all about fizzies