ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Why People Are So Crazy About Tik Tok?

Updated on April 22, 2020

What Is TikTok?

TikTok is virtually a Chinese video-sharing social networking service maintained by ByteDance, which a Beijing based company founded by its owner named Zhang Yiming. This application helps to make a brief dance, lip-sync, comedy and talent videos. This company was founded in 2012. But it had been launched outside China within the year 2017 for IOS and Android phones.

Top 3 Countries Where Tik Tok is Popular

India
119.3 million users
USA
39.6 million users
Turkey
28.4 million users
 
 

Some Interesting Statistics Regarding TikTok

  1. Tik tok has around 800 million active users to date. It makes this app 9th in terms of social networking sites.
  2. 150 million active users are from China, using the Chinese version app, called Douyin.
  3. Tik tok is the most downloaded app with 33 million downloads on the Apple app store.
  4. The users of this app are aged between 16 to 24 years. So, their target audience is basically youngsters.
  5. Most of its downloads come from India as it supports 15 different languages of India.
  6. Tik tok is available in155 countries, in 75 different languages which covers the substantial part of the population.

Slaves of technology

Reasons For The Popularity Of Tik Tok

Although Tik tok has become popular all over the world, it's most active users come from India. Some of the tik tok users whom I know when asked, "why they love tik tok" the answers they delivered were made me quite surprised as some of them I was not expecting.

According to my through knowledge, the reasons for the popularity of tik tok are as follows


1. People Want To Be Famous Instantly

Most of the time we see people posting funny or creative videos on tik tok, if it trends in social media you can be famous and can end up having many followers. Getting famous on tik tok is easy. Post regularly, to make you popular on social media.

2. Short Videos So Convenient To Watch

According to research, a youngster can barely keep attention for a long time and watching lengthy videos is not a good idea for them. Hence, Tik Tok method of video within 15 seconds is a great outcome.

3. Easy To Create Content

The creation of content and videos in Tik Tok is as simple as anything, it provides various filters and effects that you can use to make your video much promising. This makes this app on a higher side than it's competitors.

4. Great Platform To Showcase Talent

This app is a great way to showcase their hidden talent and that's without much energy. As the availability of multiple filters, it becomes easy to form a video and publish it, to be a star.

5. Mobile-Oriented App

As compared to YouTube, this app is entirely meant for mobile devices. Even if your phone is old or low powered still you can create, edit, publish and share your videos on the app easily and this is the most important feature, as in today's era smartphone has become a much-preferred thing for everyone.

6. The Celebrity Factor

This app is also been used by many celebrities around the globe. They challenge each other or give tasks to their subscribers to create a video on a specific topic. In this manner, they initiate several flash mobs and help to attract more users.

7. Generating Income

Although Tik Tok does not bestow any money to create videos but the users can easily build their fan following on other social media platforms like YouTube to earn money via this app. You have to become a brand to generate income and popularity.

Conclusion

Although Tik Tok has become the most popular app in a few years from now, but still there are many incidences that cannot be ignored. There have been 48 deaths and 23 injuries since October 19, 2018, performing various stunts, challenges, using weapons, vehicles and suicides. People perform these tasks to gain fame on the app. After such incidents, the " Tik Tok Death Tracker" site was developed to promote awareness among people of the society to assure users are being safe while posting and viewing content.

Some content is not been allowed to be uploaded if found inappropriate or against the terms and conditions. Making and publishing videos for fun and entertainment is legible but risking your life for attaining fame is not acceptable.

© 2020 Swati Khandelwal

Comments

    0 of 8192 characters used
    Post Comment
    • hubber8893 profile image

      Sourav Rana 

      12 months ago

      Very true. People are very crazy for tik tok these days. I think the craze is more in villages than the cities of India.

    • Kh swati profile imageAUTHOR

      Swati Khandelwal 

      12 months ago from Nainital

      Thanks bhai

    • profile image

      Anurag 

      12 months ago

      Wonderfully pen downed

    • Kh swati profile imageAUTHOR

      Swati Khandelwal 

      12 months ago from Nainital

      Thank you

    • Aruna Karthick profile image

      Aruna Karthick 

      12 months ago from Erode

      Really good article Swati. The facts in the article show that India is in the number one position in using this app. It would be really good if people are using it in the right way.

    • profile image

      Rit 

      12 months ago

      Very well written article

    • profile image

      Rajni khandelwal 

      12 months ago

      Nice

    • profile image

      Sarita 

      12 months ago

      Eloquently written article.Swati as per your data,it looks like many people are addicted to this app.But personally I am not in favour of this app,and I think it should be banned.there are many better ways to showcase your talent .we should focus on more productive things,like I feel better to join live drama classes instead of killing your time and talent on these useless apps.

    • Kh swati profile imageAUTHOR

      Swati Khandelwal 

      12 months ago from Nainital

      Yes and many are creating videos which are not ethical in anway as they are harming their lives for the sake of getting fame which is not at all legible

    • PrateekJain24 profile image

      Prateek Jain 

      12 months ago from Madhya Pradesh, India

      Yet another wonderful article Swati mam. I really enjoyed reading this article. Figures that you shared about the countries who uses tik tok reflects that indian are more passionate for tik tok. I didn't know.these facts before reading your article. Thank you for sharing this valuable information with us. Keep writing mam.

    • profile image

      Singhbhupeshsammal 

      12 months ago

      Today in tiktok, all India has been involved in a large number, it has become serious.

    • profile image

      Rohit Khandelwal 

      12 months ago

      Nice

    • Suchismita pradhan profile image

      Suchismita Pradhan 

      12 months ago from India

      Very informative article about the app swati,Iam not an user and not in favor of this app.Although this app helped many to grab the attention but personally I feel its a complete wastage of time and people get addicted to this app easily.So its like drug for many.I recommend children shouldn't be allowed to use this app.

    • profile image

      Nupur 

      12 months ago

      Nice

    • Kh swati profile imageAUTHOR

      Swati Khandelwal 

      12 months ago from Nainital

      Thank you sir

    • hmkrishna profile image

      Halemane Muralikrishna 

      12 months ago from South India

      A very nice descrptive article on TikTok, Ms Swati. Even a middle-aged person can get sufficient information about the app eventhough not a user. However, some of these are just wasting the time of yout making them completely idiots, without any share for national development. There should be a rethinking from the government on allowing such apps.

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://maven.io/company/pages/privacy

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
    ClickscoThis is a data management platform studying reader behavior (Privacy Policy)