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Pop Tarts, in both Chocolate Peanut Butter, and Peanut Butter
Then there was one
After World War 2, Post and Kellogg’s were at the top of the competitive market for non-cereal products. Post announced their toasted product first, but Kellogg’s created a campaign, with a hip name, after Pop Art, made popular by Andy Warhol. They added an animated toaster, Milton, to ignite the successful, tasty, tradition of Pop Tarts, in America.
When you deal with a company that creates a formula for no-melt frosting, and sprinkles, for your toaster, what can stop them? The reality is it is probably only their innovation. This only gets better.
While not new, Kellogg’s has brought two great flavors to the Pop Tart culture, under the Gone Nutty banner, Peanut Butter and Chocolate Peanut Butter.
These enticing items, in luminous gold envelopes, create an exception in toaster pastries. There has been a peanut butter, and jelly pastry. However, there has not been a standalone peanut butter snack, for your toaster.
In this case, two items take the familiar role of guinea pig. The mix of chocolate and peanut butter is a sure treat. Kellogg’s fills their slim, Chocolate and Peanut Butter pastry with a potent dose of peanut butter and brings you the power of chocolate first. Out of the package, it is a simple treat with an even blend of the two.
The toaster makes this treat unstoppable. While the frosting stays strong, the peanut butter, and pastry blend to elevate this warm, sweet, and buttery breakfast confection to another level.
The Peanut Butter Pop Tart, alone, is another story. You enjoy it simply, and easily. Whether you toast it, or eat it out of the box, this product represents a few ideas. This is the strongest toaster pastry to grace your mouth.
The Peanut Butter Pop Tart is gooey, when it needs to be, plus sweet and salty. It is just a nice treat. Both of these products only add to the epic of Pop Tarts in America.
I used to wonder when Kellogg’s would introduce other flavors besides the Strawberry, Brown Sugar or other common types. These, Limited Edition, Gingerbread, Wildliscious, Wild Berry, and other, new, combinations, are a great step and a delicious one.
For more information on Pop Tarts, visit https://www.poptarts.com/en_US/home.html. Find information on the history of Pop Tarts, at http://spoonuniversity.com/food-thought/history-kelloggs-breakfast-pastry-miracle/.