ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Canada's Drinking Problem

Updated on February 27, 2020
TheBoozyBeauty profile image

Emma holds a BA and works as a Director of Communications of a non-profit organization in Canada. She is publishing under a pseudonym.

From pretty pastel brands like Barefoot to wine labeled “cupcake” and vodka stamped “Skinny Girl” to the memes of wine guzzling powerhouse, Amy Schumer, pop culture shows no signs of slowing down the presentation of alcohol as a normal way for women to relax and unwind at the end of the day.

New Year, Sober Me

As a newly sober mom I’ve found it hard to ignore alcohol's presence in Western culture. My Facebook and Instagram feeds are bombarded with “Wine O’clock” GIF’s and online apparel shops selling “On Cloud Wine” and “Sip Happens” tanks.

Between my career and facing financial pressures, my sons’ needs and unfavorable news stories, my life felt like an emotional roller coaster and sipping something smooth at the end of the day eased the tension. The trouble was, booze had become so linked with my relaxing and self-care routine that I didn’t even think to question my consumption. My drinking had a tendency to escalate- one glass turned into two and then three and routinely indulging was beginning to affect my health.

I was an active, healthy, 35 year-old woman who ran marathons for fun- but I developed extremely high blood pressure, became an insomniac and my panic attacks increased in both frequency and severity. I was catching myself beginning to behave in ways that made me cringe the next day. I often felt tired, depressed and had no motivation. I just felt flat.

In January 2020, I decided to give up alcohol for 30 days- I’m on day 26 and don’t plan to have another alcoholic drink ever again. I’m just a few weeks in and my mood has lifted, I’ve started hopping out of bed in the morning, making hot breakfasts and I feel ready to take on the day. I even renovated a room in my basement and created a workout room. I had no idea how much alcohol was affecting me, until I quit drinking.

Alcohol is a depressant; it works the opposite way that it’s currently being marketed to Canadian women. Regular consumption can lead to liver cirrhosis, dependence, withdrawal, acute pancreatitis and cancer. It’s one of the top-five risk factors for premature death. Taking the initiative to research alcohol and its effects on the body was the best thing that I could have done for myself.

The trouble was, booze had become so linked with my relaxing and self-care routine that I didn’t even think to question my consumption.

Canada's Silence

Canada is due for a culture shift surrounding alcohol; the rate of alcohol-related hospitalizations and deaths is increasing faster for women than for men. The rate of women who died from causes linked directly to alcohol has increased by 26% since 2001. The negative consequences of consumption are a growing health concern and a leading cause of injury and death in Canada. No amount of alcohol is safe to drink, and any possible benefit of light drinking, including reducing heart disease is vastly outweighed by the negative health risks.

Canada has strong legislation/regulations governing tobacco sales, but the federal government has been complacent on alcohol policy. We all deserve to be informed about alcohol’s risks and it’s time for our government to step up with a national strategy to reduce the harms from what continues to be moms favorite, but most costly, act of “self-care.”

This content is accurate and true to the best of the author’s knowledge and is not meant to substitute for formal and individualized advice from a qualified professional.

© 2020 Emma Gray


This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)