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The Changing Face Of The WIC Program.

Updated on October 27, 2009

Some of the food items you'll see in the WIC program.

In an effort to help parent's meet their child/children's nutritional needs, participants of the WIC program will see both minor and major changes when they visit their local WIC offices.

What Is The WIC Program?

For those of you who may not be familiar with this program, WIC is a state funded special supplemental food program for Women, Infants and Children which improves the health and nutritional status of low-income, pregnant, breastfeeding and postpartum women, their infants and children - up to the age of five.

In addition to providing important nutrition and healthy-living information that can help both mother and child/children to thrive, the WIC program also offers valuable food vouchers to help meet some of the participants nutritional needs.

You Say The Program Has Changed - How So?

As a participant of this program, how ecstatic I was, when I was informed today of the changes that had been made to the food choices offered.

In addition to the milk, juice, eggs, cheese, cereal, and peanut butter (or dried beans) offered to the participants, grains and fruits and vegetables have been recently added as well!

There is a small catch however - Due to the new foods offered, there has been a slight reduction of eggs, cheese, cereal and juice that were once provided.

Nevertheless, in my opinion, the new food items offered should readily make up for the reductions of the previous items provided through this program.

Here's a list of some of the new food items recently introduced to the WIC program:

* Grains.

Whole wheat bread or other whole grain options such as brown rice, tortillas, and buns.

* Fruits and Vegetables.

A $6 cash voucher has now been added to allow participants to purchase fresh fruits and vegetables (fresh, frozen, or canned - although fresh is always encouraged).

* Diary.

The major changes under the diary category, is the changing of whole milk to low-fat or fat-free milk for children 2-5 years of age.

* Protein.

Under the protein category, the major changes include:

1.) No peanut butter is offered on food vouchers for children under two years of age.

2.) Participants are now able to substitute four cans 14 to 16 oz beans for 1 lb of dried beans.

* What's All The Buzz About?

With the economy the way it is now, it is truly a struggle for many to feed their family - and feed them well.

Processed or highly sugary/salty foods are not only abundant, they tend to be the most affordable for a family head struggling to feed his/her family - period.

These new food additions therefore, may offer a little relief (and every little bit counts) to family heads who are concerned about giving their family more healthy food choices.

So buzz-worthy was this news, that even those who may have stopped participating in the program (although they are eligible) are opting to re-certify their children under the age of five.

Several of the staff members were so impressed as well, that many expressed how they themselves wished that their own children qualified.

The changes that the WIC program has made is truly admirable.

Not only will it help meet the nutritional needs of it's young participants, it will also offer a little relief for those struggling to feed their families well-balanced, healthy, and nutritional meals everyday.

The Changing Face of The WIC Program - Changing For The Better.

copy write © 2009.


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    • Veronica Allen profile imageAUTHOR

      Veronica Allen 

      8 years ago from Georgia

      I know habee, I love it.

    • habee profile image

      Holle Abee 

      8 years ago from Georgia

      WIC is a great program! Thumbs up!

    • Veronica Allen profile imageAUTHOR

      Veronica Allen 

      9 years ago from Georgia

      Thank you Jozjoz for your feedback.

    • Jozjoz profile image


      9 years ago

      I love your hub, it is very informative.

    • Veronica Allen profile imageAUTHOR

      Veronica Allen 

      9 years ago from Georgia

      Thanks fastfreta for your feedback. I really appreciate this program, and it has truly been a godsend for so many struggling families.

      Franki79 - I feel you! I was so glad to see this change, and have often wondered why they didn't include these foods before. They are also providing specific brands of jarred baby food as well for the much younger particpants! So I know that will be a great help. My eldest is only on the program for another three months, but my youngest will be on it for three more years. So I am really glad for the change. They are still trying to see if they can get Soymilk added too, but one step at a time. This program is truly a blessing for those in need.

    • profile image


      9 years ago

      Its about time!!! I was a WIC participant until my son was 4 and it was a blessing, although I could have gone without the headache of trying to figure out the vouchers, sometimes it was just confusing, esspecially if I needed to use two for whatever reason, but I can't complain. Thanks for the info, I'm glad to see a much needed change for the kids who need it.

      Hub On


    • fastfreta profile image

      Alfreta Sailor 

      9 years ago from Southern California

      I know little about the program, but you bought out some interesting points, the peanut butter thing and the milk change, I didn't know that you had to choose. Very informative.

    • Veronica Allen profile imageAUTHOR

      Veronica Allen 

      9 years ago from Georgia

      You are welcome Hello, hello. So many people are in need of help such as this, and it's so great that WIC is making some changes.

    • Hello, hello, profile image

      Hello, hello, 

      9 years ago from London, UK

      That hub is interesting, thank you

    • Veronica Allen profile imageAUTHOR

      Veronica Allen 

      9 years ago from Georgia

      Thanks Cari Jean. I'm so glad they added these new food items. It's a great way to help the particpants meet their nutritional needs.

    • Cari Jean profile image

      Cari Jean 

      9 years ago from Bismarck, ND

      Good info - WIC is a great program.

    • Veronica Allen profile imageAUTHOR

      Veronica Allen 

      9 years ago from Georgia

      Thanks creativeone59. I was so excited about this new change, that I just had to share this information.

    • creativeone59 profile image

      benny Faye Douglass 

      9 years ago from Gold Canyon, Arizona

      Wow, what a great hub and great help for people in need, thanks for sharing this information . creatvieone59


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