ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Harry Potter Midnight Queue at Brooklyn Exclusive Books

Updated on October 27, 2019

Harry Potter and the Cursed Child

We looked forward to the Midnight party at Exclusive Books Brooklyn. Some people even waited from 15:00. But was this really a party?

We waited in the queue, bought the book and went home.

At last:  The formal invitation!! We are going
At last: The formal invitation!! We are going

Invitations

in 2003, when my son was 10 (Harry Potter's age when he received his invitation to attend Hogwarts), my sister gave him his first Harry Potter book, an Afrikaans translation. I remember we sat in bed that morning and read non-stop. That was the beginning of our Harry Potter journey.

From then on we pre-ordered our new copies with the rest of the world and the morning after the books were released, we received our copy by courier - although now of course we took turns to finish reading. Yes, in our house, as in others, JK Rowling inspired children to read and re-read books and discover the joy of reading.

So somewhat sentimental we held thumbs for our invitations from Exclusive Books Brooklyn Mall. My son, now 23, pretended that he did not want to be seen in public with his mother and his aunt, just relenting to please us.


Source
Source
Queuing at Exclusive Books Brooklyn Mall
Queuing at Exclusive Books Brooklyn Mall

Expectations

The Harry Potter Midnight Party was sold as THE party of the year. People who did not get invitations were disappointed. It felt special to have the invitation.

We arrived about 22:00, finding that there were people already queuing, apparently from 15:00 in the afternoon. We had supper at the "Three Broomsticks" a restaurant in the mall who undertook to stay open until 3am on Sunday, 31 July.

We were a bit lazy to dress up, but found many interesting characters around us. A fantastic Voldemort, two broomstick with headdresses from sticks, two moaning Myrtles with toilet seats around their heads, many dressed in Gryffindor school attire, a few Harry Potters, many Sybill Trelawneys, a few golden snitches (including a harassed-looking staff member who handed out Ferrero Rocher chocolates). The shop hinted at Bertie Botts Every Flavour Beans before the party: was that it?

A group of these Every Flavour Beans queued somewhere behind us.

Of course Dumbledore was there and Sirius Black. Witches and wizards framed themselves in Daily Prophet style. Wands were waved at the lift as if to indicate that the doors of the lift opened magically. Harry Potter's famous Patronus also walked around unbeckoned. Dobby was there with a few elves.

Dementors roved around to check the invitations and hand out armbands. This was really not done properly: I could have printed out my invitation 3 times and brought 6 more guests, because it was not checked against any data base: just counted and dropped into a black bag by the silent Dementor.


The queue at Brooklyn Exclusive Books
The queue at Brooklyn Exclusive Books | Source

Queuing, queuing, queuing

By 23:40 we decided to join the queue. We knew that the book sales would start 01:00 am, but the "party" was supposed to start at Midnight.

The queue was long. All were in good spirits. At midnight the queue started moving slowly - just to stop at the tills where the shop was ready to sell their books. We eventually got inside at 2:40am. Inside one of the old movies were showing, you could take a photo with the sorting hat on, and could exercise your colouring skills on a cardboard replica of Hogwarts. That was it. That was the Midnight Party: The bookshop making a lot of money with very little effort at transforming this into something enjoyable.

Some people were in the queue from 15:00 in the afternoon, really looking forward to something special.

At least most people there did enjoy themselves, but mainly because of their own company, making jokes, finding friends, and being amused at some people's costumes.

Queue at launch of Harry Potter and the Cursed Child at Exclusive Books Brooklyn Pretoria

At last inside the shop - just a queue at the tills
At last inside the shop - just a queue at the tills | Source

Did you go to one of the Midnight launch parties?

Did you go to one of the Midnight Harry Potter and the Cursed Child Launch Parties

See results
working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)