ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

How to Write a Missions Fund-Raising Letter that Gets Results

Updated on June 8, 2015

The First Step

So, you just decided that you are going to take a leap of faith and sign up for a missions trip. Maybe The Holy Spirit spoke to your heart with a powerful whisper? Maybe God spelled a nation out for you across the sky? Maybe you are thinking, “Hey, didn’t Jesus say something like ‘Go everywhere and tell people about me,’ and that's reason enough to pack a suitcase?”

"Declare his glory among the nations, his marvelous deeds among all peoples." (Psalm 96:3, NIV)

Reasons may vary, but whatever the reason, you have decided to go. Congratulations on taking the first step!

Source

Write a Support Letter to Fund-Raise

Now you are probably scratching your head trying to figure out how this trip will be paid for (unless you are independently wealthy, and if that is the case, you can send a percentage of your discretionary funds to me for my travel account). "The one who calls you is faithful and he will do it." (1Thessalonians 5:24, NIV). The God who called you is also going to provide as you step out into this call.

When you are fundraising for a trip, support letters are the best place to start. They are an excellent way to communicate your mission details and share why you are going so people can easily get on board with you and what you are doing by contributing financial, emotional, and spiritual support. Completing your support letter will require three phases: recognizing your audience, composing your letter, and sending your letter.

Source

Where to Begin: Who is Your Audience?

Before you write your mission support letter, you should determine who is your audience. Start by compiling a list with both an email and a physical mailing address for each contact. On the field, it is important to have an email list to send updates and prayer requests to supporters, but they will also enjoy connecting with you through a physical letter to hang on their fridge, tuck in their Bible, or pass along to a friend.

Once you have an idea of who you will send your letters to, you should consider what information will appeal to them. Are these people who are part of your weekly bible study or people who live states away that you haven’t seen for years? Your potential supporters will probably represent a mix of different types of relationships, so it is important to think about who will be reading your support letters and what each group might be looking for in communication from you. I always leave room at the bottom or back side of the physical letter to hand-write a note, especially to people I haven’t seen or talked with in a while. Personal touches are always appreciated, particularly in this age of digital everything.

Source

Five Steps to Writing the Letter

After you decide who your audience is, then you will actually write your missions support letter. The total length of the letter should be one to one-and-a-half printed pages, with room at the bottom for a short personal handwritten note (think, “Hey Aunt June and Uncle Jim, hope you both are doing well. I loved getting to see you at the family reunion last year! Love, Jo”). This length might seem impossibly short or incredibly long. Keep in mind, you have to include enough details in your letter to inform and engage readers, but you also don’t want to bore them. It’s actually pretty easy! There should be five basic written parts to the letter:

1. Opening- Begin the letter with a simple, fun greeting such as, “Hey friends and family! Guess what? I am heading to Timbuktu and I need your help.”

2. Why- Express why you are going on this mission. What brought you to the decision to travel and share your life and faith with people from a different culture who you have never met?

3. Details- Explain where you are going. What will you be doing there? How long will you be on this mission? Which organization are you going with?

4.How- This is the most essential part of your missions support letter! Specify how your friends and family can support your trip financially, spiritually, and emotionally.

To raise financial support, include clear instructions for how supporters can get funds to you or the account you have with your organization. If these directions are left out, your letters will solicit little financial help. The organization you are going with should provide you with information about how financial supporters can give towards your mission. Details should include information such as: a physical address to mail checks to, who to make the checks out to, and how to make sure the check gets to your account, and/or a website address and instructions for how to give online. (Also, look into crowd-sourcing sites such as GoFundMe.)

More than helping you to amass the monetary sum needed for your plane ticket and other expenses, your support letters get people behind you with critical prayer and emotional support. Having taken quite a few trips, living overseas for months, I know I could NOT have made it without prayer sponsors. Money comes and money goes, but people praying are priceless. Be sure to include suggestions for how your supporters can help you not just financially, but spiritually and emotionally as well, by including prayer requests and how supporters can stay in touch with you while you are on the mission field.

5. Closing- Keep your closing short, with four to five sentences total. Reiterate the “why” of your mission, and then express the result you hope to see, in yourself and the in people you are going to be reaching out to. Lastly, remind readers that you need and want them to join you in this endeavor, either financially or with prayer.

Source

Make it Visually Appealing

As you are composing your letter, include photos of yourself, and if possible, graphics of where you will be going: a map of the country, pictures found online, or photos from the organization you are going with (only use graphics you have permission to use). Graphics bring a visual element to the words of your letter, and help readers connect more deeply with what you are writing. You don’t have to be a master graphic designer to create a visually engaging letter, but if you are technologically challenged, you can always recruit a friend to help with the layout. Just ensure that the written content comes from you.

Source

Get Those Letters Out!

After your support letter is written, you will send copies of them out by physical mail or by email. If you are going the physical letter route, you will have to print your letters, stuff them in envelopes, pay for a bunch of postage to stamp them, and use that list of mailing addresses you compiled to get them out. If you are expecting lots of people to mail checks, then it is really nice to send small pre-addressed envelopes with your letter to make mailing a check to you or your organization easier.

If you are doing things digitally through email, then you should convert your letter to a PDF. All word-processing programs should be able to do this. If you are not sure, then search your program’s help center for info. Once you have a PDF, then you can attach it to an email and send it. Be careful about addressing this email to many people at once. Spam filters often catch emails with attachments that are sent to large amounts of people. Try groups of 5-10 email address at a time. Also, be sure to list recipients’ email addresses in the “bcc” or blind copy field to protect the privacy of your recipients.

If you are primarily sending letters and updates by email, you should look into getting an account with an organization like MailChimp.com. Their free service is all you will need to start with and it is a super easy site to use. It helps you organize your communication and send out great-looking emails that won’t get caught in spam filters. You can even track how many people actually read your emails and clicked on links you include in your emails, such as links directly to a way to give online. I have loved using this service. (I am not getting paid to say any of this, but if anyone knows how to get sponsored by MailChimp please let me know.)

Travels in India

Darjeeling, North India
Darjeeling, North India | Source

"...that my name might be proclaimed in all the earth"

There you have it! To write a missions support letter, simply consider your audience, write your five-part visually pleasing letter, and send it out via snail mail or digitally by email. I hope all this info helps you to craft a letter that expresses what God is doing in your heart, God’s heart for the nations, and how everyone in your network can effectively get involved. Blessings and happy travels.

"But I have raised you up for this very purpose, that I might show you my power and that my name might be proclaimed in all the earth." Exodus 9:16

working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)