Use Crowdfunding to Publish Your Next Book
Crowdfunded writing projects coupled with self-publishing can produce a successful first start without the risk. Learn how to publish for free and get your book or manual to market faster.
Crowdfunding: Worth Looking At
Crowdfunding is well worth considering when you feel the time has come to put to print your first book or manual. It is not necessarily the way to go in future publishing but it is, perhaps, a great way to ‘test’ the waters without risk or financial investment. So, done correctly, Crowdfunding coupled with self-publishing ends up being a profitable venture, right from the start.
For example, let’s say you have composed a collection of writings, whether it is a series of short stories, self help guides, a historical compilation, or an emotional composition piece worthy of publication and distribution to like-minded people. How can you take the next step? Crowdfunding may be worth pursuing or at least considering. This guide will give you an overview and the steps involved to venture out and ‘take the leap’.
What Is Crowdfunding?
If you are not already familiar with the term ‘Crowdfunding’, it is very simply a way in which to pitch your idea along with what you need to make it happen. The ‘need’ is usually a financial contribution from others who believe in your concept, want to see it come to fruition, and are willing to help in return for a payback or reward of some kind. In the case of publishing your writing, the reward may be a ‘first’ copy or other tangible or notable reward. In essence, you are pre selling your book and using the funds raised to publish it.
How Crowdfunding Flows
Where to Start
There are a handful of internet sites that are solely dedicated to Crowdfunding. The biggest and most successful is Kickstarter.com. In return for their services and by using their well established platform in which to present your venture, they get 5% of any money you successfully raise. For example, If you raise $5,000, they keep $250 and you get $4,750 to publish your book and fulfill the rewards you promised to your investors.
The key word here, of course, is “successfully”. If you don’t raise the amount of money you need, neither you, nor Kickstarter, or your investors make or loose any money.
World's Top Fundraising Platform
For a great experience visit Kickstarter.com. Be warned, it is addictive...
Components of a Writing a Crowdfunding Presentation
Kickstarter provides a wide range of help including "getting started" support. After all, they want you to succeed...they don't make money if you don't. The most common components of your presentation and format to attract potential investors are:
- Make a simple video talking about your project
- Determine how much money you need to complete it and how you will spend the money
- Offer rewards for people who are willing to invest
- Present a sample of your work and describe what the final product will be
Does it Really Work?
Kickstarter provides the results of both successful projects and unsuccessful projects. It is good to explore both before formulating your approach. Evaluate the why and why nots. If you can figure out the reasons why some worked and can focus on their technique then follow suit. The same applies to the projects that were unsuccessful...in reverse. Again, I encourage you to explore for yourself but to get you started; here are two recently funded projects that have worked:
The two examples above are a screenshot of two current book projects as of this writing. Both esily will hit their goals. As soon as the deadline has passed, they will instanly receive their funding ( less the 5% fee Kickstarter charges) directly into their Paypal or Checking account and then are free to move on to the next phase--publishing and sending the rewards.
After you get the funding
Once you have opened and explored some of the successes at Kickstarter, chances are, you won’t need to read this article much further. The object here is to simply expose you to the idea. But please, do read on…there are some other important things to consider.
The Suitcase Entrepenuer
The video below is one of the best! The "Suitcase Entrepreneur" discusses both using Crowdfunding to promote and finance your book and, self publishing. Well worth watching
Great Video about Crowdfunding
SUCCESS! You raised the funds...now what?
These days, self publishing has become better and easier then ever before. It is necessary to explore and know how much your book will cost before you publish. The great thing is, you can do everything online and get a quote within minutes. The things you will need to know are as follows:
- What dimensional size do you want your book to be?
- How many pages are there?
- Do you want a hard back with dust jacket or paperback or other binding?
- What quality of paper do you want?
- How many copies do you want for your first run?
- Do you need a ISBN number?
- Do you want a proof copy?
The online quote system will guide you through each of these steps and will allow you to try different options to get the final product you are looking for. Once you have this number, you want to consider shipping cost including packaging. After that, you're ready to determine your true cost and will have the goal amount needed to bring this project to fruition.
Here is one great source that has an easy to use automatic quote system:
Instant Publisher is just one of the many quality publishers. Shop around and test several before making your final decision.
Self Publishing...cheaper than you think
Self publishing requires you to be the author, the editor, and in some cases, the graphic artist. But, on the other hand, as a writer, you've already have done that! Self publishers have become expert at doing what they do best and provide the vehicle for you to do what you do best...write.
One of the most attractive reasons for self publishing is the fact that you can do "small" test runs and still achieve a professional very saleable result. The cost of self publishing has actually gone down making it even more attractive. Self publishing puts you in control. Couple self publishing with Crowdfunding and you've got a winner.
Five Star Crowdfunding...best of the best
Crowdfunding Book Review
The Next Big Thing
Gary Spirer takes Crowdfunding to the next level. He reveals a wealth of secrets using Crowdfunding and goes into detail on how to make the most out of sites like Kickstarter. Gary delves deep into all of the aspects using a seven step process. His aim is to promote the "small guy" and works his magic by providing solutions to guaranteeing your success. He also expands the process by not only showing you how to use a Crowdfunding site, but how to push it even further by using social networking and driving your target market to your product. Great investment with easy to understand step by step how to format.