ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Why Bother With an Author Bio?

Updated on August 6, 2020

A good author bio is short, direct and informative.

Some of us might dash off a quick two to three sentences and feel that our work is done.

Some of us might stare at the screen for hours wondering what we should write and whether an author bio is such an important thing anyway. In reality, you’re probably wondering what kind of credentials you can give when you haven’t really done anything of particular note to be considered an “authority” in anything.

The author bio is your introduction to the reader

Imagine you were mingling amongst a throng of people at a party, and a friend taps you on the shoulder and says, “Hey, I’d like to introduce you to Mr. Smith. Mr. Smith owns the bakery on the other side of town.”

When it’s your turn to be introduced, what does your friend say about you?

If that friend were a good friend, he’d be sure to sell your strong points in a way that makes Mr. Smith think you were an interesting person worth having a conversation with.

And your friend would accomplish this in just two or three sentences. Possibly even less.

Now consider the throng of people that make up the daily traffic of online readers and writers.

They search for and stop and read content that informs them about something they are interested in.

Some might not care a whole lot about who wrote the article. Others might appreciate knowing a little more about the author of the content they are reading.

But a well-crafted and informative author bio, whether at the beginning or at the end of the content, lends a bit more credibility to your content.

Think about it. An article that lacks a byline, or one that only has a simple name attached to it, with no other information added, simply doesn’t ring with as much authority as an article with an author that takes the time to introduce himself or herself properly to you.

It means that the author is owning his or her content, and that he or she has the background and work or life experience to make his or her content interesting and worthwhile for you.

And if your content truly stood out from the crowd, you might make the reader interested enough that they start watching out for any other content you publish.

If you make a truly standout author bio, they might even watch out for your content simply because they think you are an interesting person with interesting things to say.

Let your author bio be the friend making your introductions

Most author bios are written in the third person.

I used to wonder why this was so.

Was it something that people did simply because everyone else did it, too? Or was it an industry practice whose roots and evolution over time somehow became lost and forgotten in the shady history of author bios?

Some say it is more formal and therefore appropriate – as opposed to the author coming right out and saying, “Hi, my name is Jill. By the way, who are you?”

Personally, I think it has to do with the niceties of making introductions, as we discussed above.

There is no rule against author bios being written in the first person, just as there is no rule against you introducing yourself directly to people.

But not everyone may be comfortable with being approached so directly.

So, we seek out introductions, through a friend, a colleague, or a family member.

They vouch for us, give us credibility, and pave the way for new acquaintances and possible friendships.

An author bio written in the third person accomplishes the same thing – an indirect, more appropriate, perhaps more comfortable introduction to the reader, that lends us credibility, perhaps even authority, whom the reader would hopefully find interesting.

A well-written author bio enhances your content

All in all, a well-written bio can boost your content, while a poorly written one can do the exact opposite.

An author who couldn’t even be bothered to get introduced properly probably won’t exert the same effort in the articles he or she writes.

The lack of an author bio, on the other hand, unless you are publishing on an established authority website, might make the reader wonder who the author was and why they think they know so much about the subject.

If there isn’t even any byline at all, they might wonder if the content was churned out by a writing mill of ghostwriters only interested in getting paid than creating valuable content? Worse, was this content generated by an AI software that automatically curated content and aimed to eliminate writers altogether?

Nah. No machine or AI could possibly replace thoughtfully crafted, value-laden, interesting online content.

And if you are that kind of writer, give yourself the pat on the back you deserve. You can do this by taking the time to write a really standout author bio and owning what you write.

© 2020 Jeng Pablo


This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)