What is a Name and the Effect?
Introduction
Donald Trump spent a life time building up his brand and his name. He has put his name on buildings and casinos and parks and golf courses and even bottled water. He is a self promoter and very successful at it. Only since he decided to run for President and won did the media and half the population turned against him. What is it about the name that evoke such extreme emotions? I was intrigued by two recent incidents. Both illustrate exactly what I am asking here.
In one case, a news reporter goes on campus at NYU and ask random students what they think about the State of The Union speech by Trump. The trick was the speech had not happened as yet and it was scheduled the following week. It was amazing to watch these students, supposedly intelligent and being educated in a top university, talk about Trump and lead on by the reporter to say all kinds of negative things which were untrue.
In a second video, another reporter asked students about some policies of Trump and received all kinds of negative comments. The problem was the policies was actually implemented by President Obama years ago.
In both incidents, the common theme is the name. The Trump name invoke reactions that are almost pavlovian. These students are not thinking and just reacting to a situation where they are automatically giving an expected response. The danger is they can be easily manupulated.
Summary
These are just two examples of how average people can be brainwashed to think a certain way. What is your reaction to the Trump name?
© 2018 Jack Lee