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How Plus-Sized Women Are Faring in the Fashion Industry These Days

Updated on February 5, 2019

In the recent past, only one type of figure was really acceptable in fashion: that of the stick-straight, ultra-thin waif. Fortunately, that trend is over. These days, fashion has acknowledged that there are many types of women and various beauty forms. Women in fashion are now more free to be celebrated for their own natural and unique look, no matter what the size.

It is also true that with the improvements in technology and the popularity of the Internet, the scope for shopping is vast and women are able to cast a wide net to find what fits and what they truly do like.


Many have found that it is incredibly challenging to find the right swimsuit in a brick-and-mortar store. This is because when you are standing on the sales floor, you are surrounded by the chaos of all the racks. You have no way to get a bird's eye view of what is actually offered. Sales clerks these days are scarce and sometimes unhelpful, if you manage to find one at all. Thus, you are stuck with saying, "this will have to do," and selecting a suit that may not be your favorite or best choice. This dilemma leads many to shop online for plus-sized suits.

If you are sick of the department store waste of time, the best possible alternative is to seek the right swimsuit from a wide selection that is available online. Simply by going online for your swimsuit, you have expanded your options a hundred-fold.

Most women know from experience what kinds of swimsuits look best on them. It is easy to scan online and find that favorite type of suit in the right color simply from home. Some of the many retailers selling suits to plus-sized women online include Venus, Torrid and Kohl's. Due to online shopping, it has become simple to shop for the perfect plus-size swimsuit at last.


It is true that the swimsuit industry has previously been lacking in trendy, nice-looking style with abundant selection for plus-sized women. Luckily though, this discouraging situation has begun to turn around. These days, the fashion industry is responding to plus-sizes models and advocates. These strong women have made serious inroads in the discrimination that plus size women feel in the fashion industry.

Two of these plus-size advocates who jump to mind right away are Ashley Graham and Tess Holliday. Ashley Graham and Tess Holliday have paved the way for plus-sized women to get proper swimsuits in styles that flatter them. For instance, many plus-sized women like Tankinis and high-waisted bikinis. Both of these types of swimsuits provide tremendous sex appeal and mobility as well.

One important person to follow is Ashley Graham, who is a very famous plus-sized model. She is known as the first plus sized model to grace a Sports Illustrated cover. She has her own swimwear line that features cutout styles.

With her brown hair and brown eyes, most objective people agree that she is absolutely beautiful. She models lingerie and swimsuits extensively and is also a designer. She has done a great deal of work to bring awareness of plus sized women to the fashion industry.

Another person who is breaking down stereotypes is Tess Holliday. Tess Holliday is a plus-size model and advocate. Tess Holliday feels that all women should have a positive body image, regardless of size. As a child she was bullied and mocked and suffered discouragements for her initial modeling attempts. However, she was signed to Milk Modeling Management for their plus-sized department.

She also struck success with her social media campaign and videos on Vimeo. Tess Holliday has an extremely striking, dramatic look and beauty and many women look up to her for her look as well as her ground breaking courage and determination to be a trail blazer. These women have done so much to advance the cause of plus-sized women in fashion.

Today's modern woman comes in many different sizes and shapes. She also has many more options than she ever did in the past for finding swimsuits that can make her look and feel her absolute best..


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