ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

10 Steps to Create a Competing Social Network

Updated on February 5, 2020
Meggan Green profile image

Megan is a writer who works at the junctures of science and stories.

Social networks are a crucial part of people’s lives. The eldest today use Facebook, for example. Young persons prefer apps like Instagram or Tik-Tok. Mostly, they use a bunch of additional apps to improve the quality of their pictures and videos. Such apps help users to gain popularity and social recognition. Most of these networks started very small. For instance, Tik-Tok appeared in 2017 in China. In the beginning, it had only a hundred downloads. But in 2018, it had millions. It even became the most used app of the year. As developers can see, if the platform has success, then it is turned into more user-friendly ones and are available in Google Store. Let’s take a look at the 10 steps a programmer needs to follow to create their own social network.


1. Do Research

It is crucial to define who is going to use the app. If the focus is teens, then the network needs to include fun filters, music, and many options to stay connected with others. For example, people use additional apps to make their user experience brighter. Mostly, these are apps to edit and design pictures. If you take a closer look at any photo editor app, you can get glimpses of what extra features your social network can be equipped with.

2. Think About a Strategy

The market is full of options today. From Facebook and Twitter to YouTube and SoundCloud. How is this new platform going to keep up? Hire specialists that can help in this effort.

3. Understand How Much You Have to Spend

There are many aspects to consider under this point. For example, you need to budget a web designer and hosting. Plus, the marketing effort (emails, direct copy, flyers) are also costly.

4. Learn About UX

If the dashboard is too hard to use, clients are likely to go to another network. To avoid this situation, learn more about UX design. This way, it is easy to craft a page and a dashboard that anybody can use without difficulty.

5. Decide on Features

The new specs and features included will make the difference. Each page has its own thing that makes them unique. SoundCloud, for example, focuses on music. What will the new one be about?

6. Go for Promotion

Another important step after creating the web. Without letting people know about the new network, there would not be any users. Owners have to be careful with the budget they want to use. And they need to know where to post so the audience will see it.

7. Look for Partners

It’s not possible to succeed without help. So, any programmer that wants to create their own social media network will need to look for a partner. It could be a web developer, a designer, or any pro in the field.

8. Identify Influencers

Now it’s time to spread the word about the new platform. Using influencers for this is a great idea, as they have a lot of influence over new audiences and for a low cost most of the time.

9. Make it Accessible

Finally, creating a mobile version of one’s site is very wise. Today, most people access the Internet using a smartphone. If a social network is accessible on the phone, then it is likely to be more popular.

10. Sell it!

If the idea was very successful and profitable, then it is a good idea to sell it. This is what Whatsapp did with Facebook and Youtube did the same with Google. In exchange, they got incredibly large sums of money.

All in all, creating a network from scratch is not as difficult as it seems. Of courses, the person needs to know a lot about programming. Plus, this man or woman will have to partner with others who can help with the promotion of the site. After all, if nobody knows the network, nobody will sign up. It’s true that competition is fierce but, if the idea is good, it is surely going to succeed. The only thing that matters is the will to do it.


working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)