ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Pokemon GO: What they are REALLY collecting from you

Updated on July 15, 2016

Throw that Pokeball away ...

Let us get one thing out of the way: Pokemon GO is a genius invention.

It has found a new way for apps to collect THOUSANDS of pieces of data, especially around Geolocation (tracking geographical location).

Geolocation is one of the HARDEST data points that we experts collect. It allows us to track exactly where you are, where your going, and were you are like to be on a day-to-day level.

It also allows us to also run marketing ads and promotions around your unique travel routes.

So what does Pokemon GO actually collect?

Every time you agree to a download or app, you agree to their remarkably long and boring 'Terms of Us'.

Pokemon GO uses this to their absolute advantage: In order to play the game, the app requires you to approve their extensive 'Terms and Conditions' that includes:

1. Full Access to your Google Information

That is right: From your gmail, to your calendar, to even your recent Google searches -- The App specifically downloads all your google information.

If your thinking "Who Cares" then your forgetting the most basic of issues: Collecting this information allows Nintendo to utilize your information for future insights.

That is when my team come in and start to use your information to learn how we can get you to purchase more items.

2. Pictures & Videos

That is right; you've given Nintendo and Pokemon GO full access to your multimedia information. And yes, they are allowed to access them (but not use them).

So remember -- All those personal pictures you thought you deleted, well: I have complete access to them now. And this, in turn, allows us to utilize this information for further promotions.

Remember, we are trying to get you to pay -- And with images, this becomes easier and easier.

3. Creating your "journey map"

Many of you haven't heard the term "Journey Map" before; but the idea is quite simple:

Consumers go through a "journey" when shopping for their favorite brands; and my team is in charge of drawing that journey map.

We need to see your movement so that, in turn, we can think of more ways to get you to purchase items.

This works the exact same way with this app -- We might create a future "PokeStop" or "PokeGym" at a McDonald's, and may give you more rewards if you make a purchase there.

What do you think?

Think the trend isn't such a big deal, and people should continue to enjoy it? Let us know in the comments section below.

Do you have Pokemon GO right now?

See results


    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)