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Who Should You Follow on Twitter?

Updated on December 26, 2010

5 Ideas For Choosing Who To Follow on Twitter

After you’ve set up an account on Twitter, the next step is deciding who you want to follow on Twitter. This article will cover five ideas for choosing which Twitter users you should follow. Specifically:

  1. Follow Who You Know And Admire
  2. Follow Who Others Follow
  3. Follow Who Bloggers Recommend
  4. Follow Industry Experts
  5. Follow Companies You Want To Work For

Get Started By Following People & Companies That You Know

An easy way to get started with Twitter is to follow people that you know. You may be surprised to see that many of your friends, family members, business contacts and colleagues have Twitter profiles.

You may also want to follow people that you admire. I follow some of my favorite authors, companies that I like (ex. Panera Bread) and a wide range of industry experts.

To find people or companies on Twitter, go to the “Find People” page on Twitter and type in the information you’re looking for. The search results display below- and you simply choose the name you're interested in.

Here's a screen shot of the results when you search for me- "Marci Reynolds":

U2, I Will Follow (Early Twitter Users!)

Follow Who Others Follow

If you're not sure who to follow, you may want check out the power users on Twitter. These are users with a positive Twitter reputation and/or thousands of followers. is a website that continually updates the most popular celebrity, television, music, media and news Twitter Users.

WeFollow also keeps a rank list of the Top 10 Twitter users with the most followers. At the time I published this article the top 10 were:

  1. aplusk (Ashton Kutcher)1,962,289 followers

  2. TheEllenShow1,685,521 followers

  3. cnnbrk1,608,204 followers

  4. britneyspears1,607,664 followers

  5. BarackObama 1,262,132 followers

  6. Oprah 1,225,129 followers

  7. johncmayer 1,184,375 followers

  8. RyanSeacrest 1,123,597 followers

  9. THE_REAL_SHAQ 1,100,772 followers

  10. jimmyfallon 1,087,374 followers

Who To Follow On Twitter

Follow Blogger Recommendations

Another great resource for "who to follow" are blog posts. A number of top Bloggers and popular news magazines have published their Top Tweets lists such as:

100 Geeks You Should Be Following On Twitter: A list compiled by GeekDad on

10 Journalists You Should Follow On Twitter: A list compiled on the 10,000 Words website, "Where Journalism and Technology Meet".

40 Sales Experts You Should Follow On Twitter, From The Sales Operations Blog

10 Bloggers You Should Follow on Twitter: From Jack Humphrey's Friday Traffic Report blog.

25 Media People You Should Follow On Twitter: From Advertising Age

The Most Interesting People to Follow On Twitter: From Think Vitamin, Nourishment to Help The Web Grow

Nonfiction Tweets- Top 70 Authors To Follow On Twitter: From Mashable

Follow Industry Experts

Twitter can be a great learning tool, by following industry experts in your professional field.

For example, if you are a Sales Rep, follow Sales Coaches and Sales Trainers who often tweet great selling tips and best practices. If you are running a PR start-up, follow some of the larger PR companies to see what they’re doing to grow their business. If you manage IT, follow some of the technology companies like Microsoft or Apple to stay current with trends and product releases.

To find Twitter users that Tweet about topics of interest, try the Twitter search function located in  the right column on the Twitter home page.

Here is a screen shot of a search for “sales training tips”. Anyone who recently tweeted about that topic is shown. To learn more about that user, click on the blue link to the right of their photo- with their Twitter user name.

Follow Companies You Want To Work For or Do Business With

If you are job searching, I recommend following companies that you may want to work for. This gives you a chance to learn more about them, their brand and how they interact with customers.

If the company does not have a presence, some of their top execs may instead. It could require searching a few different ways to uncover the Twitter user account.

Want More Help With Twitter?

Want more help with Twitter? Try these additional articles on Hub Pages:

"18 Tips For New Twitter Users", By Sande Saimond.

"30 Simple Ways To Supercharge Your Effectiveness On Twitter", by Julie-Ann Amos.

"20 Ways To Get Followers on Twitter", By Kathryn Vercillo.

"How To Use Twitter For Business", By Andrea Kalli.

Author Marci Reynolds, May 2009, All Rights Reserved


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    • dohn121 profile image

      dohn121 8 years ago from Hudson Valley, New York

      Hi, I enjoyed reading your hub and am now tempted to join Twitter. In accordance with my fluke success on HP, I think that it would be a good idea, especially if it will generate me more views. Thanks for the tips! I look forward to reading more of your hubs.

    • profile image

      first2lastlast2first 8 years ago

      I thk u so much Reynolds-I'm so new 2 all this computer stuff, even though I've been using it 4 about 5mnths-and so worried about viruses and crashes, and false items across the internet-it still has me scared. I suffered 3 infections and numerous crashes since then. Again thx and also Oprah Winfrey.

    • Ashley Joy profile image

      Ashley Joy 8 years ago

      I am just getting started in Twitter and have not signed up to follow anyone yet. But it will be fun once I start to get the hang of it.

    • Reynolds_Writing profile image

      Reynolds_Writing 8 years ago from Atlanta, Georgia

      Thanks for all the great comments!

    • profile image

      jacobt2 8 years ago

      very informative hub, nice.

    • bogleg20 profile image

      bogleg20 8 years ago

      Good hub. I definitely follow only people I know. The twitter experience is so much better this way without all the noise and spam.

    • profile image

      JBBC 8 years ago

      Twitter has transformed the way I access information now. I have learned more in the past few months since I set up a Twitter account than I would have ever learned through old style googling and in half the time!

    • profile image

      Rev,D 8 years ago

      great info on a site I have not yet joined but may consider due to your great skills in writing and promotion.

    • prasetio30 profile image

      prasetio30 8 years ago from malang-indonesia

      thanks for great tips. I'll practice directly.nice hub

    • Reynolds_Writing profile image

      Reynolds_Writing 8 years ago from Atlanta, Georgia

      Anthony, thanks for the comment. There are still millions of people out there who haven't joined Twitter yet- perhaps you'll join us soon!

    • profile image

      Anthony James Barnett - author 8 years ago

      Thanks for the article. I'm one of the few who don't yet Twitter. IF I decide to enter the great Twitter camp, this will be a good starting point.

    • Reynolds_Writing profile image

      Reynolds_Writing 8 years ago from Atlanta, Georgia

      Hi Birte.. Thanks for the additional tip. I agree. I only follow others who have a detailed profile and a real picture. (Expect for business logos that I know.)

    • BirteEdwards profile image

      BirteEdwards 8 years ago

      I have one more rule about whom I follow: only those with a real picture. An avatar of any kind will not make me follow. I also check out the bio, especially the website. If the link leads to a sales page or opt-in page, I don't follow. I don't want to be spammed all the time.

      Great advice for anyone new to twitter (are there still those around?)