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Do you want to know how to make a popular blog

Updated on October 5, 2011

Blogging is no day at the beach

You want to know how to make a popular blog?

Its a legitimate question. I know my goal, way back when I started all this, was to make a popular blog. But to actually succeed in the quest, is not so cut and dry.

For one, what is popularity. In my mind, a popular blog might be much different from what you believe. And not only that, but depending on your blog topic. Some blogging niches, by nature will be more or less popular than others. So who am I to tell anyone the right or wrong ways to create a popular blog? But there are some ways that are pretty standard, methods that most everyone would use in order to make a popular blog.

Popularity in a sense of comfort

This statement may seem odd. But there is something campy about blogs. They, by nature, resemble their owner. The quirks and uniqueness you poses is a very powerful factor in your blog popularity. So, I hope that I come off likable. If you don't, its a knock against you. Its not the end of the
world, especially if you can achieve the opposite, and become hated. That too can help you find popularity.

What is your niche or market?

This is a biggy. Picking a niche for your blog is going to make or break you. And it is for so many reasons, that i am sure to only skim the surface here. Niche Blogging is a very important term. It is a way to describe focused though.

We are shooting for blog popularity here. Which means, hopefully, you will be writing until your fingers bleed. You will want to make sure the niche you choose is something that you have a real passion for or that you poses an abundance of knowledge about the blog topic you choose.

Then of course there is the demand aspect of your blogging niche.

If there is no demand, there is no popularity. Your blog simply cannot become popular if only three people search your primary keyword every month.

And after that is the competition for a specific keyword. This is not an easy subject. You have to be very true to yourself here. If your SEO or internet marketing abilities lack, too much competition will result in no traffic, no traffic means no popularity. Sorry, its true.

Can you make your reader feel needed?

This is not as tricky as you may think. Highlighting comments and building posts about them is a good way.

There is also guest blogging. It may be less than effective for you, some people would prefer to maintain a strict hold on their content, and that is perfectly understandable. For some of my blogs, I feel this way. But not all.

Writing articles that inspire feedback is another way. Asking questions in the article will offer commenters to respond. This does two things. One is that you are able to perceive your readers thoughts and opinions, and with that, you can gear you writing to their interests. And two, new readers will see that your blog is active, and this has a positive effect on them. On another level, the new readers will see popularity and you have a chance to snare a new reader. I know, this is a deep opinion, but has merit. Popularity acts much like a snowball. You see the behavior repeatedly.

How are your marketing skills?

The internet is teaming with brilliant marketers. The competition you will against in any fairly popular market will be very intense. And they will do whatever it takes to remain on the top of the food chain. They will be building links themselves, and any blog that has found success, builds backlinks naturally. These links are some of the most formidable. These are not something you can recreate.

You will need skill and patience. You will need to be inventive and intuitive. You will need to start with very narrow long tail keywords. And build off those to start creating traffic. If you can first rank for the longer tailing keywords, you will start building a regular stream of traffic, this in turn will start creating more and more backlinks. Showing the search engines that your blog has popularity, which, in turn will improve your over all search engine ranking.

Marketing, yes. But what about SEO?

This is may last and final issue to hit on. Search engine optimization or SEO for short is a tedious process, and it overlaps your marketing strategy in many ways. SEO will need to consist of building your backlinks, through article submitting and distribution and also on page SEO.

Article submitting is straight forward. You will be writing articles and submitting them here and there in order to spread out a wide variety of Keyword Anchored backlinks. These are of the utmost importance. That along with article relativity, meaning your articles you write need to be related to your keywords. There is no great reward in writing an article about bobbles if your blog and keywords are about trinkets. Or whatever you may be writing about. And also, your Anchored keyword should be the exact keyword you want to rank for in the search engines. Using your name doesn't help you, unless your name is relative to your blog.

On top of that is the on page SEO. This can be tricky also. Your posts on your blog, your meta tags and illustrations need to be "Keyword Rich", but, in the same breath, you will be frowned upon by search engines if you appear to be "keyword stuffing". Meaning you are cramming more keywords into a page than what is natural. If your articles are overly packed with your keywords, your writing will look off. You will want your keywords to flow. and maybe consist of 3% or so of the actual content of the page. Some other things to consider would be placing your keyword high in your article. Placing your keyword low, and also highlighting your keyword in some fashion. With bold text or oversized text.

Implementing these SEO techniques will help. You may not believe it now, but I have seen jumps in page ranking just by optimizing certain blog pages, and with no other assistance than that.

So, do you still want to make a popular blog?

Just wrapping up here now. As you can see, there is a lot that goes into creating a popular blog. And even with all the effort, you may not see the success you are searching for. But, giving up, or never trying are the worst ways to actually succeed in your attempts to build the perfect blog. There is no harm in attempting, other than failure.

So good luck in your search for building your popular blog. I wish you luck. As long as you are not attempting to rank in one of my niches, then I will do whatever I can to crush that.

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