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What's the Best Length for an Article Title?
Creating the perfect title for your article can be difficult. You want your title to sound natural, incorporate important keywords, and give readers a good idea of what to expect from your content. At the same time, you don't want your title to be too long; otherwise, Google might "truncate" it in users' search results.
So, what is the longest a title can be without getting cut off by Google in search-result pages? Well, this question isn't as easy to answer as we might hope.
According to Moz, "Google typically displays the first 50–60 characters of a title tag." Unfortunately, this is just a guideline, as Google sometimes displays full titles that are longer than 60 characters and sometimes (rarely) truncates titles that are shorter than 50 characters.
The reality is that some characters (like "W" and "M") are wider in terms of pixels than other characters (like "i" or "l"). So, then, is there a pixel limit for titles? Unfortunately not. According to Moz, "Google's display titles max out (currently) at 600 pixels," but this isn't always the case in practice either.
You can definitely use
Moz's title tag checker tool to get a general idea of whether Google might truncate your title in search results, but the only way to know for sure is to test it out live.
Good luck!
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