SPIN Selling

SPIN selling is developed after study of sales presentations and sales call at extreme level. Its as simple as 2+2=4, SPIN selling is acronym of four different types of Questions or combination of four types of questions. 

  1. Situation Questions
  2. Problem Questions
  3. Implication Questions
  4. Need Pay Off Questions
  • Situation Questions include those kinds of questions which may give the Sales Staff background information of prospect
  • Problem Questions are asked to know actually problem of person sales staff is meeting likewise, Does your computer hang when you try to scan a picture?
  • Implication Questions are asked to make prospect realize about the seriousness of the problem as USING medicated Soap to wash hands while swine flue viruses are affecting humans, is Swine Flue Vaccinations beneficial for one
  • Need Pay Off Questions are live, I've solution for you, are you interested? This is simply destination of any Salesman or Saleswoman to sell the product.

More by this Author

  • Advantages of Advertising

    Increasing salesThe expenses of advertising may be justified on the ground that it helps to increase sales, which there by results in increased production. Reduction cost It assets to reduce cost of production and...

  • Traditional & Modern Sales Approaches

    Sales are the ultimate goal of an organization to earn reasonable profit against satisfying customer and cosumer need; which should be converted into wants by matching the Social, Culutral, Psychological and Behavorial...

  • The Disadvantages of Advertising

    Is advertising a good thing or a bad thing? Here are some common criticisms of advertising. Cost One strong objection to advertising is that it is a costly function. The high cost of advertising is covered by...


No comments yet.

    Sign in or sign up and post using a HubPages Network account.

    0 of 8192 characters used
    Post Comment

    No HTML is allowed in comments, but URLs will be hyperlinked. Comments are not for promoting your articles or other sites.

    Click to Rate This Article