Adsense Blog

• Happy Thanksgiving

  We'd like to wish all our U.S. publishers a very Happy Thanksgiving. As always, we'd like to give thanks to our Inside AdSense readers for your participation and support. If you're traveling, we hope your journey is safe, and wish you a fun holiday weekend with your family and friends. Happy Thanksgiving! Posted by Dia Muthana - Inside AdSense Team

• A deeper look at channels: Custom channels (Part II of III)

  In the second part of our channels series, we'll focus on custom channels. Boyar Naito will walk you through how to set up custom channels to track the performance of specific ad units. You'll learn about the three pieces of information that are most important to us: ad size, ad location, and page content, and how to analyze this information to figure out what ad formats work best for your website. You can find more information about custom channels in our Help Center. Catch the last part of this series next week, when we'll cover targetable channels. Posted by Dia Muthana - Inside AdSenseTeam

• A deeper look at channels: URL channels (Part I of III)

  As many of you know, channels are a great tool for tracking the clicks and impressions on your ad units, as well as figuring out which ad placements, sizes, and colors generate the most revenue. With that in mind, three of our very own Mountain View-based AdSense optimization specialists have created videos showcasing best practices for setting up channels within your AdSense account. In the first episode, Matthew Carpenter-Arevalo talks about URL channels which can help you track revenue on a specific URL or domain. You'll learn how to set up a channel within your AdSense account, what metrics you can track using channels, and how to use that data to increase your earnings by generating more clicks on your ads. You can find more information about URL channels in our Help Center. Check back next week, when we'll cover custom channels. Posted by Dia Muthana - Inside AdSense team

• Google Ad Planner Publisher Center: Take advantage of new ways to reach advertisers

  Earlier this year, we introduced the Google Ad Planner Publisher Center to help you showcase your site to advertisers. Now we've enhanced the Publisher Center to give you even more ways to promote and manage your Ad Planner site profile. As a reminder, any publisher can use the Publisher Center, but the user interface is currently only available in English. Claim your subdomains You can now claim subdomains, such as myblog.blogspot.com, in Google Ad Planner. Your site's subdomains can also appear in Google Ad Planner to give advertisers a more detailed view of your site for their media planning. Learn how to claim your sites in Google Ad Planner. Share more Google Analytics metrics We've expanded the type of Google Analytics data you can share with Google Ad Planner. You can opt-in your page views, unique visitors (cookies), total visits, average visits per visitor, and average time on site, which ensures potential advertisers see the most accurate information for your site. Learn how to share your Google Analytics data. Delegate site ownership Managing your website profile in Ad Planner has just gotten easier. You can now invite additional users to edit and maintain your Google Ad Planner site profile. Display an Ad Planner badge Highlight your Google Ad Planner profile by displaying our new badge on your site. Advertisers who click your badge will be brought directly to your Google Ad Planner site profile, where they'll find your traffic, demographics, and advertising information. Choose from four Ad Planner badges: Tell us what you think We invite you to sign in to Google Ad Planner now to try these new features, then send us your feedback and ideas so we can continue improving Google Ad Planner for you. In addition, don't forget to register for our upcoming Ad Planner webinar on November 24th, where you'll learn more about how to use the tool and how it can benefit your site. Posted by Wayne Lin - Product Manger, Google Ad Planner

• Site maintenance on Saturday, November 14

  This Saturday, our engineers will be performing routine site maintenance from 10am to 2pm PST. You'll be unable to log in to your AdSense and Ad Manager accounts during this time, but we'll continue serving ads to your pages and tracking your clicks, impressions, and earnings as usual. In addition, your ad targeting won't be affected. We've converted the maintenance start time for a few cities around the world: Toronto - 1pm Saturday Buenos Aires - 3pm Saturday Cape Town - 8pm Saturday Moscow - 9pm Saturday New Delhi -11:30pm Saturday Melbourne - 5am Sunday If you'd like to learn more about what goes on during these maintenance periods, check out this Inside AdSense post. Posted by Dia Muthana - Inside AdSense Team

• Western Union launched in new countries

  We're excited to announce the launch of Western Union payments in the following new countries: Puerto Rico Jamaica Virgin Islands (British) Ecuador Costa Rica Paraguay Western Union Quick Cash payments will reach you much faster than checks, and they're free of charge. A couple things to note: we can only send Western Union payments to publishers that have an Individual account at this time, and the payee name on your account must exactly match the government issued ID card that you'll use while picking up your payments. For more information on how to sign up to receive Western Union payments, and instructions on how to pick up your payments please visit our Help Center. Posted by Deborah Chang - AdSense Payments Team

• Upcoming webinars from the AdSense team

  Following up on our recent webinar geared towards education sites, we're starting to roll out more webinars geared towards specific types of sites. Webinars are free web seminars where one of our AdSense team members will deliver a presentation on a certain topic, after which you can ask the specialists questions about AdSense on your site. Below, we've listed the other verticals we're going to discuss in upcoming weeks, so be sure to sign up! Why AdSense is right for Retail November 11th, 9am PST/5pm GMT Maximize your AdSense revenue on your Home and Garden site November 18th, 9.00am PST/5pm GMT Make the most of your forum with AdSense November 19th, 5pm GMT/9am PST Optimizing AdSense on your Business and Finance site November 25th, 9.00am PST You may also be interested in checking out the main webinar page in our Help Center for information on other products we'll be talking about such as AdSense for Search, Google Ad Manager, and Google Analytics. If you have any feedback for us on any of these webinars, or topics that you'd like to see covered in future webinars, please leave us a comment. Posted by Siobhan McCormack - AdSense Optimisation Team

• EFT available in Greece

  We're excited to announce that publishers based in Greece can now receive their AdSense payments via Electronic Funds Transfer (EFT). You'll need to ensure that you're opted into local currency reporting in order to sign up for this payment method. Selecting EFT as your payment method will allow you to receive your payments more quickly. Rather than waiting for checks to arrive in the mail and clear in your bank account, your earnings will be deposited directly into your bank account. We're fans of EFT, and so our teammates Vijay and Elizabeth have created a video about it. Have a peek: Finally, if you're located in a country where EFT isn't yet available, rest assured we're working hard to offer additional payment options. Stay tuned to Inside AdSense, where we'll be sure to announce any new payment methods. Posted by Jagoda Sobolewska - AdSense Payments Team