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What Should I Do When I Shop For A New Car? How Can I Get The Best Deal Possible? What About The Salesman?

Updated on December 14, 2012

The Used Car Salesman

It is time, your old car is just not worth putting money into to keep it on the road. The decision has been made to get yourself a new car. Well, not new as the cost of New cars is astronomical, still a new to you Used car

There are thousands of vehicles to choose from and hundreds of options of who to buy from. It doesn't matter who you buy it from the person showing you the car is going to be a salesman (I use man to refer to mankind there are many very competent saleswomen as well). The only reason the person is taking the time to talk to you is in the hopes that you will hand over your cash to them and purchase the car.

When you are a prospect in the market for a car and capable of buying one either through cash or a good credit score and capable of financing, you are what salesmen feed on. It is how they make their living they are the predator and YOU are the prey. This is not to say that people who sell cars for a living are bad people it is stating the fact that they get paid by the amount of cars they sell and/or how much PROFIT is made on the deal.

The truth is that many times the decision to purchase the vehicle you have was greatly influenced by the person or people who sold it to you. Other times you probably walked away from a good car because you did not like the person you were dealing with.

Salesman are trained to get you to like them and care for them even pity them if it works ultimitaly anything is fine. They will show you pictures of the family. They will try to get pity by telling you sob stories. Even compliments on everything from your kids to your dogs, even your hair or your watch or anything else that the salesman believes will inflate your ego.

You will be offered coffee, maybe donuts, possibly popcorn, even balloons for the kids. A little secret about balloons for the children it tells all the other dealers you visit that day that you have been out shopping multiple dealers.

I have even seen busy stores that gives you a balloon after running your credit which are color coded. If your walking around with a green balloon for instance that might be telling any available salesperson that you have a good credit score and would be able to immediately buy a vehicle.

The Meet And Greet


This is how salesmen are trained to introduce themselves "Good afternoon welcome to Happy Motors my name is Sal D Swindler and your name is"

This leads to formal introductions to everyone in the group because up to this point the salesman is not sure who is looking to purchase a vehicle. After all the introductions the salesman should shake every-one's hand and repeat "nice to meet you Mr.Jones, Mrs. Jones etc... Once it has been established who is looking to buy a car the next step is to make sure you have the capability to purchase a car that day.  The used car market is a today business because the number of people who actually come back is very small.

The next step is "What brought you to Happy Motors today?"



The next thing the salesman is taught is to try and determine if you can buy a car, in other words if your not paying cash then they want to know the big question. "How is your Credit" Now of course not all prospects are willing to divulge personal information so there are other questions to determine qualifications. "Did you finance your last car?" "Do you have the title to the vehicle your currently driving" This is to find out if you still owe money on the car. "Are you already Pre-approved at your own bank or would you like Happy motors to set up financing for you" Depending on the dealership you might be asked "Did you come in to take advantage of our guaranteed financing?" If you answer yes this would be the red flag that you might have credit issues

If the salesman cannot qualify you outside the dealership they are going to do everything they can to get you to come inside immediately. There is only one reason to go inside before you have looked at cars and that is to run your credit.  Once the credit is run then the questions will turn into what kind of vehicle you are thinking of buying.  If the credit score does not qualify to buy a car they are going to try to run somebody elses credit because you are going to need a cosigner.

(To be continued in future hub thanks for reading and feel free to leave comments or questions.)


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    • profile image

      metaxeirismena aytokinhta 

      9 years ago

      i used to read your hub about car and i enjoyed it.A metaxeirismena aytokinhta is good as long you put extra to check and look for the best.

    • Pamela Kinnaird W profile image

      Pamela Dapples 

      10 years ago from Arizona now

      Hi Arthur. I read this tonight. Your future hubs maybe cover the back and forth to the manager's office -- that drives me crazy (!) when I've bought a new car. I've now learned of other effective ways, but years too late. We have lost so much money buying and selling cars! It should almost be a manadatory class in highschool -- How to avoid losing money on buying cars." Thanks. Enjoyed this.

    • Arthur Fontes profile imageAUTHOR

      Arthur Fontes 

      11 years ago from Fall River,MA

      Thanks Miss Belgravia I am working on negotiations but that is a big topic and I am not yet sure how to tackle it..

      It will be published soon.

    • Miss Belgravia profile image


      11 years ago from Fort Worth, Texas

      Thanks for the info! I'm going to read your other hubs on this topic. I'm in the market for a used car, and am dreading the process so much. I hate to be manipulated, and your information will help me stay in control. I hope!

    • Arthur Fontes profile imageAUTHOR

      Arthur Fontes 

      11 years ago from Fall River,MA

      ehern33 It is absolutely true that dealerships have the buying techniques down to a science. When worked correctly their system is capable of creating many succesful sales proffessionals.

    • ehern33 profile image


      11 years ago

      Very true. anything to make you feel at ease and in control but watch out. When this happens they got you where they want you.


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