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Top 5 proven article Marketing Strategy

Updated on August 8, 2013

Internet has become a prime source of doing business. People from across the globe try and indulge in some kind of online trade. The growing internet platform still has space for everyone. New business ideas keep cropping up, and internet marketers always look for them and use those new resources to sell their product.

Though, there are few established ways to sell products online, yet, none comes closer to article marketing. The process of article marketing has changed the perception of online business. New found strategies have evolved over a period of time which has had positive effects on the utilization of article marketing tricks. Here is the Top 5 proven article Marketing Strategy to increase online presence and become a good internet marketer.

Quality content

The crux of article marketing is quality content. It is the single most important factor, which determines how far the content will be effective. Remember, the use of article marketing technique will only be effective if the content is good enough. Shabby content will nullify the efforts of promoting an article. It is important to understand the rules of writing quality content.

· A writer should make sure that content be written keeping in mind the relevance of the topic.

· Content must follow an article format. A good introduction, a descriptive body, and a short conclusion make a good content.

· Quality content always asks questions to readers. It should lead readers to become more eager and complete reading the length of the article.

· Quality content should entice a reader to click link on the resource box.

Content with stuffed keywords is bad for article marketing

Writers often fail to understand the thin demarcation line between having keywords and having keywords stuffed content. A good number of keywords are mandatory for search engines to catch the article, but stuffing keywords in an article to promote an article is certainly not recommended, and if such a process is implemented, it will lead to a complete failure of article marketing strategy.

Proofread articles

An article should be proofread before the final submission. A quality article with repeated grammatical errors could be bad for successful implementation of article marketing strategies. Site owners are advised to hire good writers to create quality and error free content. A proof reader should also be hired to ensure that no silly mistakes have been committed.

Submission of articles on popular article directories creates back link

Good article directories have a large presence on the web. They can utilize their resources to promote content, and thus helping the cause of article marketing. An article should be submitted to multiple article directories to reap the full benefits of article marketing. An article is likely to gain more traffic, if submitted on many article directories.

Write lengthy articles

An article with good number of words is likely to get caught by search engines. A short article sometimes misses out on a search. A good content is normally around 500-700 words, and such articles generate more page views, and thus, help in the process of article marketing.

There are many more article marketing strategies, but these are the proven Top 5 strategies.


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      Rajiv Sighamony 6 years ago

      Thanks Sweetie

    • sweetie1 profile image

      sweetie1 6 years ago from India

      Thanks for the valueable info