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Benefits of Keywords- Use of Long Tail Keywords and Short Tail Keywords

Updated on July 16, 2011
Benefits of keywords, the cornerstone of your campaign.
Benefits of keywords, the cornerstone of your campaign.

At this time, I have come up with some really interesting and important info that has helped me in gradually increasing the amount of traffic coming to my hubs and can help any other article writer, blog writer, content writer, or hubber in the same way, so if your hubs, blogs, or articles are getting decreased traffic and generating just a few 100 impressions on a daily basis, applying my technique can make you produce almost three or more times page impressions and generate high quality traffic of what you are receiving right now. This is nothing new but the same old content writing and search engine optimization rule that many prolific writers are using globally to gain some respect for their blogs, hubs, and articles in the eyes of search engine spiders. In this hub, I will explain the benefits of keywords with use of long tail keywords and short tail keywords and in my next hub, I will talk about keyword occurrence and keyword density (link below) because using keywords appropriately helps in increasing the amount of high earning potential traffic to your articles.

What is a keyword?

I hope you are able to understand what keyword means when it comes to keywords or tags used in your hubs or articles. If not, I would like to tell you that these are some really important terms your articles or hubs are built around. At hubpages, hubbers call them tags & categories. At blogspot, bloggers call them labels. Okay. Now for example, if you are writing the title of your article as "How To Make Money On The Internet – Earning Money Online" then how to make money, make money on the internet, make money online, earn money online, earning money online, online money making ideas could possibly be a few keywords among many that you can use in your articles or hubs. Out of many keywords, the most important are the ones that you use in the title of your articles, blogs, or hubs. In this case, Make Money On The Internet and Earning Money Online are the two important long tail keywords in the title of your articles, though there are many more.

Now comes the part what is the benefits of keywords and what is the benefits of using these keywords in your articles, blogs, or hubs. In order to understand the benefits of keywords, you must know that keywords are of 2 types, i.e., long tail keywords and short tail keywords. After understanding and learning about both of these, you will be able to automatically understand the benefits of keywords.

Benefits of Keywords - Use of Long Tail Keywords and Short Tail Keywords

Now, let’s talk about long tail keywords first. If we take the example of the title I have provided above, long tail keywords are like how to make money, make money on the internet, earn money online, etc. which itself have more than one keywords in it. Reversing this if they are not long tail keywords, then they are short tail keywords definitely like make money, earn money, or money alone.

The benefits of long tail keywords are that they are of more value for us than short tail keywords because they are less competitive and if you are using them, then you have chances of getting traffic and more and more visitors to your blogs, hubs, or articles from search engines like google, yahoo, etc. when comparing to those written around short tail keywords because of less competition in the search engines. Also, search engine spiders and bots index long tail keywords more frequently than short tail keywords because of again the same thing, less competition. So the next time you write an article, use different types of long tail keywords in your articles title and body.

Also read my other hub, Benefits of Keywords - Keyword Occurrence plus Keyword Density in which I have talked about how many times we should use keywords in our articles and how.

 

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    • profile image

      TattoGuy 7 years ago

      Good advice Soni, enjoy yer Christmas my friend !

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Thanks a lot TattoGuy. I will enjoy my Christmas. You also enjoy buddy. Take care while drinking. Best of luck for New Year too.

    • Hmrjmr1 profile image

      Hmrjmr1 7 years ago from Georgia, USA

      good job soni2006 looking forward to part 2 Have a Merry Christmas, and a Happy and prosperous New Year!

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Thanks a lot Hmrjmr1 (what a funny username) for your best wishes. Same to you. Thanks for the praise of doing good job. Drink less enjoy more. Keep yourself safe. Bye bye for now.

    • Veronica Allen profile image

      Veronica Allen 7 years ago from Georgia

      Great tips - thanks for explaining this in detail. I'll defintely keep this in mind.

    • Springboard profile image

      Springboard 7 years ago from Wisconsin

      Thanks for the info. Definitely some more valuable information to put to work.

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Thanks a lot Veronica and Springboard for your comments and motivation. I am going to publish the second part of this hub today itself, i.e., Benefits of keywords - Keyword Occurrence plus Keyword Density.

      Thanks,

      Rajinder Soni

      (soni2006)

    • janiek13 profile image

      Mary Krenz 7 years ago from Florida's Space Coast

      Merry Christmas, Soni! Thanks for sharing your knowledge.

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Merry Christmas and Happy New Year wishes to you too janiek13. Thanks for your wishes and best of luck for the year 2010.

    • Jerilee Wei profile image

      Jerilee Wei 7 years ago from United States

      That makes perfect sense and this is a very well written, useful hub. Thanks! Have a wonderful holiday!

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Thanks a lot Jerilee Wei. Happy Christmas and best wishes for the 2010. Take care, drink less, read and make chicken tandoori recipe for your family from my previous hub, and enjoy more.

    • Granny's House profile image

      Granny's House 7 years ago from Older and Hopefully Wiser Time

      Great job as always. I look forward to your hubs. You have helped me before and I'm sure you will again.

      Healthy happy new year to you.

    • dahoglund profile image

      Don A. Hoglund 7 years ago from Wisconsin Rapids

      Good information. I'll need to figure out how to apply it.

    • ocbill profile image

      ocbill 7 years ago from hopefully somewhere peaceful and nice

      Hey very good info. keep remind people to make it look natural and readable otherwise keyword rich articles will be flipped like a TV channel.

    • gramsmith profile image

      gramsmith 7 years ago

      You always done a great work here and now giving very useful technique for getting good traffic.Thanks for the great hub again Soni.........

    • profile image

      WildIris 7 years ago

      Thanks for explaining the use of Keywords so those less familiar with the topic can understand! I look forward to reading more of your articles.

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Thanks a lot to all my friends, Granny's House, dahoglund, ocbill, gramsmith, and WildIris for your comments. Best of luck to all of you for the 2010. Keep up the good work. I wish that more adsense, ebay, and amazon earnings come your way so that you can fulfill all the responsibilities of taking care for your family. Merry Christmas and New Year wishes from your Indian friend.

    • quicksand profile image

      quicksand 7 years ago

      Merry Xmas Raj, and a Happy New Year too!

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Same to you quicksand. Best wishes for the New year 2010.

    • ethel smith profile image

      Eileen Kersey 7 years ago from Kingston-Upon-Hull

      I keep trying different keywords

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Yes Ethel, you are on the right track. Keep trying new and less competitive keywords. Best of luck. Happy New Year in advance.

    • jill of alltrades profile image

      jill of alltrades 7 years ago from Philippines

      This is so well explained! I could really use your tips.

      Thank you very much for sharing Soni.

      Have a great year ahead!

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Thanks a lot Jill of alltrades. Best of luck for New Year.

    • Shinkicker profile image

      Shinkicker 7 years ago from Scotland

      Useful Hub soni2006, easy to understand, even for me :-) I've made the mistake of using short-tail keywords.

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Thanks a lot Shinkicker for the comment and using my advice. Best of luck.

    • Sally's Trove profile image

      Sherri 7 years ago from Southeastern Pennsylvania

      This is one of the best--as in simple, easy to understand, and comprehensive--descriptions of long- and short-tail keywords and their usage strategy I've read. Now I'm off to read your next one on occurrence and density. Thumbs up.

    • profile image

      Linda Myshrall 7 years ago

      Ooooooooooooh! The lightbulb finally comes on. =) Thanks Soni, for finally explaining it so I can understand it. Best, Linda

    • soni2006 profile image
      Author

      Rajinder Soni 7 years ago from New Delhi, India

      Thanks a lot Sally's Trove and Linda Myshrall for visiting and reading this hub in great detail. I am really happy that you both have found this hub useful and interesting. Let me know if you have more questions on this.

    • profile image

      margaret 5 years ago

      Excellent article and great advice. Thank you.

    • profile image

      Key 5 years ago

      Ok what is keyword?

    • soni2006 profile image
      Author

      Rajinder Soni 5 years ago from New Delhi, India

      @margaret, thank you so much.

      @Key, What is keyword? Answer: keywords can be termed as search terms for which you search in search engines. Like for this comment keywords are: what is keyword, keyword, search, etc. Best of luck.

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