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Develop Your Own Site or Write At HubPages?

Updated on March 17, 2011

What is HubPages?

This is the 2nd of my series of How to Earn Money Writing on Hubpages hubs: check out the first part here: Make Money Writing

Hub pages is a content sharing site. They provide a free platform for you to write a page (hub) and in return they take 40% of the advertising revenue: you get the remaining 60% of the revenue.

You can write a hub on almost any topic. The only forbidden topic are those not approved by most advertisers (illegal drugs, bomb making, sex and similar).

A hub must contain text but also can consist of pictures, videos, news feeds, eBay and Amazon products, polls and comments. Think of it as an article with multimedia. Hubs should be well structured articles rather than stream of consciousness blog posts.

Location, Where to Publish Your Material?
Location, Where to Publish Your Material?

Advantages of Writing At HubPages Before You Develop Your Own Website

  • its easy to write a Hub and publish it. You don't need many more skills than those that you have from knowing how to use Microsoft Word or use a web browser. You don't need to know html or how to use a ftp program.

  • its free - you don't have to pay for hosting or a domain name

  • Google will index and give Page Rank to Hub fast compared to your own, brand new site. HubPages gives you a head-start over your competition. It also gives you quick feedback, which, for most people, is important when you are learning a new skill. Hubs are easier and quicker to rank in Google so you get search traffic to your hub, and the searchers are the one's who will make you money

  • Other writers at HubPages will comment on your hubs - and feedback is a huge boost to most people's self-confidence.

  • HubPages will accept authors from anywhere in the world - though Hubs must be in English. Many paying sites restrict the countries that they will pay writers to, mostly to the US only.

Photo Credit

Disadvantages of Writing At HubPages

  • You have to share. HubPages is free to join but you only 60% of the amount that your hubs earn - the other 40% goes to HubPages to pay for it all. Now at the start 60% of something will generally out-weight 100% of nothing - but later on you may want to reconsider this.
  • You are effectively renting space for your article or hub. HubPages may disapear tomorrow, though I don't think its likely, just a point to remember -keep an off-line copy of your hubs.

  • If you are already banned from programs such as Adsense or eBay then you won't get paid because you are directly paid by these programs not via HubPages

  • You also need to have a Paypal account to be paid by most affiliate programs. Again if you live in a country that PayPal does not operate in you will have limited options to get paid unless you can get a friend in an approved country to assist you.

How To Get Paid At HubPages

HubPages, with a couple of exceptions, does NOT pay you directly. For exceptions see the side bar.

Instead you earn revenue from either contextual ads (Adsense and Kontera) or affiliate sales (Amazon and eBay). All of these programs are open to non-US residents, but residents of some countries will have a harder time getting their accounts approved than others. Hubpages can't directly influence the third parties who pay you and approve your application, but as HubPages has a good reputation it seems reasonable to assume that applying using your HubPages profile page as a reference for your "website" must be a good tick.

It is however getting harder and harder to get approved and it the reality is that you might as well delay applying to these programs until you have 2 to 6 months worth of hubs developed.

The money you make from HubPages comes directly from the partner programs. You have to sign up directly with each of these programs to earn your share of income. To make money from Adsense a reader must click on a classified ad showing on your page, Kontera is similar except that certain words in the hub are underlined and when clicked a balloon-like ad appears. To earn on eBay or Amazon you have to have someone click through on your hub and then buy something (doesn't have to be the original item them clicked on).

HubPages is NOT An Article Directory

Publishing an article on HubPages is not the same as publishing on or other article directories. You retain ownership and copyright of your work and your hub cannot be reproduced elsewhere on the web. The multimedia options means that you can do a lot more than just publish a short article. In fact the best article length at hubpages seems to be around 800-1500 words.

You can go back and easily update or revise hubs - you can't do that on an article directory.

You can have links to your own sites, within the Terms of Service, not just at the bottom of the article in a resource box.

HubPages and Squidoo

Although similar to Squidoo HubPages has some clear and distinct differences:

  • HubPages does not allow overally promotional hubs: you cannot have a hub which is just a teaser for your site; You cannot add your own links unless the content you provide on the hub is unique on the web.

  • Regardless of whether or not you own the rights you cannot reproduce you material if it has already been published on the web. If it has never been on the web but has been published off-line and you own the copyright: then you can re-publish it on HubPages. In fact there are number of real-world writers and journalists doing just that at HubPages.

  • Because of this attention to developing quality unique content Google considers HubPages an "authority" site which means that new HubPages are very rapidly indexed by Google and Page Rank is also quickly assigned. I find it consistently easier to get a HubPages ranked on the first page of Google than a Squidoo lens or even my own sites!

Hubpages Compared to Blogging

Hubpages is about publishing single articles - or even a series of articles on a single topic. Its different from blogging in the sense that there is no requirement to keep on producing articles, posts, on a daily or weekly basis. Hubpages is perfect for timeless content as it just sits around and doesn't go out of fashion.

Below are some hubs I've written comparing HubPages to other popular free publishing sites and blogging in general.

How To Use HubPages Series

Thanks - you've just read the second hub in the series: it was going to be an e-book so these are being published quickly!

Part One: Make Money Writing

Part Three: HubPages - Start of Your On-Line Business?

Part Four: Rank Your Hub In The Search Engines


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    • lulu16 profile image


      6 years ago from T & T

      I have one concern. Can we earn also on clicks at the ebay link? Somewhere I recall that ebay pays for both clicks & purchases, unlike Amazon.

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      7 years ago from New Zealand

      Couldn't agree more - 2particias - too many people think websites are an easy way to make money

    • 2patricias profile image


      7 years ago from Sussex by the Sea

      We have published Hubs, and have our own website.

      Writing for HubPages is much easier, but if you work at it (and use affiliate marketing) it is possible to make more money from your own website.

      Note the key words@ "if you work at it".

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      8 years ago from New Zealand

      Tarin - because the longer the hub the more odd keywords people use to find it!

    • Tarin profile image


      8 years ago from San Diego

      800-1500 words? Geez I've been writing 500 word hubs. Ben from make money online with SEO didn't write that much. Why do you chose that length?

    • PierrePierre profile image


      8 years ago

      Great hub! I have a further understanding on Hubpages. It is a so wonderful platform for freelance. Thank you Lissie!

    • Plapa profile image


      8 years ago from Portugal

      You said that one of the disadvantage was to share 60% of the profits you have, but maybe it´s better to get 60% of 1000 adsense impressions than 100% of 100 adsense impressions, because, because I think that you will get much more clicks in hubpages than on you own website.

      I see other advantage on Hubpages: you can write everything in Hubpage, and if you write about everything on your blog, Google hardly will get you on 1st page and a generic blog its more harder to monetize.

      Good hub and keep the good work! ;)

    • ahostagesituation profile image


      8 years ago

      i really need to look in this more. I have a job and another business, so getting paid to write still hasn't made it on my list. Love how simple you put all of this.

    • peggypat profile image

      Peggy Patrick Medberry 

      8 years ago from Los Angeles

      Great info! Thanks for the tips!

    • kinleymcfadden profile image


      8 years ago

      Nice tips Lissie. I've been pondering what to do myself and your hub was very helpful. I'm a little short on money these days, so I think hubpages is a great alternative to spending money on a domain and webhosting.

    • RTalloni profile image


      9 years ago from the short journey

      Thanks for the good info. I'm new, but learning, and I'm appreciating your input very much.

    • Cindy Says profile image

      Cindy Says 

      9 years ago from St. Petersburg, Florida

      Well, after reading and reading, I decided to set up a hub page, just to see what it was like. I had just watched my first Aussie Rules football game and was so delighted I just had to write about it. So I used that for a sort of practice hub.

    • profile image


      9 years ago

      its better to write in hub-pages than creating a site as a newbie is concerned.. bcos its virtually free to start earning money

    • maggs224 profile image


      9 years ago from Sunny Spain

      such a useful and informative site, just what a newbie like me needs to read. You have got yourself a new fan

    • F A Williams profile image

      F A Williams 

      9 years ago from United States

      Thanks for the great hub. I can't believe in my two and a half years of online freelance writing, I never wrote for HubPages. I signed up several months ago and let the account sit.

      After reading this hub, I wish I had started writing earlier. I guess its better late than never.

    • attilasimba profile image


      9 years ago from San Juan de Los Terreros, Spain

      Thanks it was interesting and of great help to read your article. Simbaguapo

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      9 years ago from New Zealand

      Oops I have been a bit slack on commenting here! I too find squidoo a lot less succesful than hubpages as far as getting indexed - and their payment system sucks! Yes I think google doesn't rank squidoo well because of the amount of spam and duplicate content there.

      I do avoid targetting the same keywords on hubs and my owns sites- otherwise the hubs outrank my own sites :=)

    • cindyvine profile image

      Cindy Vine 

      9 years ago from Cape Town

      Very informative!

    • profile image

      Nelle Hoxie 

      9 years ago

      I'm finding that Hubpages can be an important part of a blogging strategy, because they get indexed and bring traffic so quickly. But the longer-term strategy is that my blog pages have to target those same keywords. So if Hubpages ever does disappear then I still have traffic coming from those keywords. For now I have adsense on both and make money from both.My Hubpages Hubs are much more effective than my Squidoo Lenses. Squidoo permits so much spam, that it's only time before Squidoo lenses are devalued by the search engines. I'm so glad that Hubpages has higher standards.

    • Jeniferr profile image


      9 years ago from United States

      This is a really nice easy to understand breakdown. I prefer Hubpages over Squidoo. Sometimes when I'm at Squidoo it seems a little bit low-rent looking. Every thing here is much more streamlined and friendlier looking.

    • Becca's Blog profile image

      Rebecca Furtado 

      9 years ago from A Cornfied in the Midwest

      I am just leaning now how to use my hubpages. Thanks for the useful information.

    • charanjeet kaur profile image

      charanjeet kaur 

      9 years ago from Delhi

      An excellent hub here that is synopsis for a newbie like me.. I find hubpages very addictive i wish i could lay my hands off it. .. lol..

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      9 years ago from New Zealand

      Definitly with your own site in the long-term because you get to keep 100% of the profit- the downside is that it will take you longer to rank in the search engines than the equivalent hub - I use both!

    • belief713 profile image


      9 years ago from NJ

      yes, backlinks and all are great, but where can you make the most money? with hubpages or your own site? i'm trying to test that now...

    • profile image


      9 years ago

      You're right I too am seeing that HubPages ranks faster than my Squidoo lens' and my own sites and blogs. HubPages is a very Powerful authority! Anyone could give their own personal sites a nice boost by writing an original feature about it on HubPages and linking back to their own site. This makes for a nice juicy Backlink!

    • Julie-Ann Amos profile image

      Julie-Ann Amos 

      9 years ago from Gloucestershire, UK

      I'm going to watch this series thanks - interesting reading

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      9 years ago from New Zealand

      Oh I am getting to that - I have a few more hubs to publish - be right back! And thanks for reading :-)

    • belief713 profile image


      9 years ago from NJ

      ...but you don't say which you like better - hubpages or your own site? ;)

      PR: wait... I: wait... L: wait... LD: wait... I: wait...wait... C: wait... SD: wait...


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