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What is an Original and Unique Article?

Updated on June 11, 2013

My sincere salutation to you dear readers! I am extremely grateful to all the hubbers and non-hub writers from whom I am learning a great deal on topics that interest me. I learn from them that internet articles must be unique and original to be rated high in the internet space. It is then that your article will be discovered and placed high among the list of thousand and thousand similar articles so that others can easily discover your article.

My focus here is not on how to write an article that generates a large number of page views. I am still learning and struggling to discover that. I am told this goal takes time and effort. One must build links and tags, submit the article or article URL to social networking sites, article directories and do several more things that I am yet to learn. The suggestions for high traffic generation are almost too many for me to remember and recall, leave alone apply. Yet, I doggedly try to learn from the experts to whom I am extremely thankful. Among these suggestions, the one that I am trying to understand and learn is how to write original and unique articles that search engines love. I would also request suggestions from the readers, a majority among who would most probably know more than me on this subject.


I have wondered what an original and unique article is. Is it something that is not easily available on internet? Yes, I am told. Now what really confuses me is that if unique and original articles are not easily available on internet, the relevant key word would most probably show very less number of articles under those key words, which means not many people, are writing and reading those articles with the consequence that you are unlikely to get a large number of traffic. There is a contrary suggestion that one must write on topics/keywords that display a very large number of entries in the search engines. These are two contradictory advises. Aren’t they?

Perhaps what they mean is that you should not only write on topics/keywords that a large number of people are interested in but make your article unique and original. For instance, if Honda motorcycle has introduced some new features in their most popular bike you must be the first person to write about it. You already have a large audience and you are the first one to offer unique and original piece of information.

Does it then mean that unique and original articles can often be limited to select categories like products and services? What about short stories and poems? I am told that a large majority of those that use internet media come there in search of information that is relevant and practical, issues like what, how and why, and therefore, not many people are interested in reading your short stories and poems unless you are a celebrity or have a large number of friends, followers and fans on social networking sites or both. In other words, for most of us, short stories and poems, the examples of the most original and unique works we can produce are ruled out as internet writing strategy.

The unique and original articles therefore must come from popular categories like computer technology, electronic products, gadgets and utility items, food, beauty, latest movies, celebrities, leisure and travel and the list goes on. In short, internet media must be understood largely as the meeting ground of clients, buyers, sellers, service providers, information seekers and information providers. Any one willing to write unique and original articles must choose one of the several popular categories to attract higher number of page views.

However, I would like to differ. Since internet media is still in its infancy, the real and the multidimensional potential of this media is still to emerge. There was a time when Television was largely an official mouth piece of the government agencies, this was followed by the coming up of private news channels and officially approved TV serials. This was later followed by several dozen channels most of them telecasting soap operas most of the time. Today we have programs that have almost as many segments as we can think of.

Therefore, I can foresee the time when internet media would churn out literary prodigies, great novelists and short story writers out of average internet community whose short stories and poems would enjoy great popularity. The reason I foresee this is that mankind has never tired of fiction since the civilization began. The earliest original and unique writings are today the holy books and mythologies.

Before I digress to the point of no return, let me come back to unique and original articles. What content should I give to my articles to make them unique and original? The article must be highly informative. The information provided in the article must not be readily available. That is to say, the content must be original, not copied or plagiarized. Not only the text should not match anything written in the internet space but the ideas too must be original. In other words, it is easy to come out with text that does not match anything on the internet but is perhaps really difficult to think out of the box.

The conditions of a good piece of writing don’t end here. There is a further condition that your article must be unique. Either, in the phrase original and unique, the two words mean the same or they are different. If they are the same or even similar, original merely emphasizes unique or vice-versa, but if they are different we must ponder further.


An original article may or may not be unique. An original writing is unique if it’s the only one of its kind, but an original article is certainly not unique if there are too many related articles on the subject. For instance, if I write the article on Flying Cars moments after the news of the launch of the first flying car came in, I may be said to have written an original article. Few days later, the writing is no longer original because several thousand pieces have already been written on it.

However, an article can continue to be original for a long time if it is also unique. For instance, if you write something that is a unique experience to you or something unique that you have discovered, that is, the information is unique to you. Only you have the original access to that information. Here is an example that I can think of now. There are some information on page ranking criteria secret to Google. No one has public access to that information. However, after a serious study and research you discover the undisclosed criteria that help Google rank the pages. The information that you have with you is neither in public domain nor has anyone thought on those lines before you. Then, as you publish an article explaining how Google ranks pages, you may be said to have written a unique article provided your explanation satisfies the readers of the authenticity of what you have written because your explanations are verifiable and satisfactory. This article is both original and unique.

Finally, dear readers as I said, I am still in the beginning stages of learning. I would like to access not only more information on what exactly is meant by unique and original articles, but would also prefer to be pointed out whenever I dish out incorrect information because of my ignorance, so as to be useful to me and to the other readers willing to gather correct information. Thanking you in advance for your assistance.



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    • A_K profile imageAUTHOR

      Ajit Kumar Jha 

      7 years ago from Delhi

      Thanks for the comment.

    • profile image


      7 years ago

      Very well done hub with excellent information - nice work


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