Request for Main Ad to be Restored, Not Pulled for 100 Days

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   janderson99posted 9 years ago

   The main ad which occurs in the body of the article below the title is important for generating revenue.
   About six months ago HP started an experiment. The ad was not displayed until the page got at least 100 views. The reason for this was never explained. There is no mention of it in the Learning Center. There was some vague suggestion in the forums, that pulling this ad would make the page more acceptable to Google and would boost traffic in the long run. The idea was that the page could only sustain this ad after it's popularity was increased. No justification for this has ever been provided. Please review this policy as it clearly denies income to authors. If it is to be continued as a permanent feature then this should be explained in the Learning Center. Times are tough, HP overall traffic now (600K) is 2/3 of what it was at the start of 2012 (800K), and almost half what it was at the start of 2011 (1000K). It is much harder to get traffic now and competitive niches are much harder to find. Writers have to choose narrower niches that get less traffic. Surely it is now time to restore the main ad so that authors can benefit from the extra revenue that is denied them while the page is maturing. I ask for a review of this unannounced policy. Thanks.
   
   The ads that are pulled till pages gets 100 views is shown below. Traffic stats also shown.
   
   
   
   

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   1. 74

      Matthew Meyerposted 9 years agoin reply to this

      The FAQ has been updated.

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      1. 56

         janderson99posted 9 years agoin reply to this

         I presume it's permanent. I think a sentence needs to be added to the Learning Center guide.
         http://hubpages.com/learningcenter/maki … y-HubPages
         Could you please explain why the ad is pulled for the first 100 views, and how this provides benefit to the author. Also perhaps HP should consider pulling the "Related Search" ads for the first 100 views as well. Thanks for the reply. Cheers,

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         1. 74

            Matthew Meyerposted 9 years agoin reply to this

            We have updated the Learning Center.
            
            Hubs that dont get traffic (<100 views) don't generate significant revenue, so not displaying the ad for these Hubs added a benefit for readers of those Hubs.
            
            The 100 views threshold must only be accomplished once and then the ad will continue to display.

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               LuisEGonzalezposted 9 years agoin reply to this

               Do not really know if this affects earnings although I concur with janderson99 that authors may lose earning potential

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            2. 56

               janderson99posted 9 years agoin reply to this

               Matthew
               re "not displaying the ad for these Hubs added a benefit for readers of those Hubs" Are you saying it makes the hub easier to read and this is why the ad was omitted? Sounds strange to me, given the ad is inserted after 100 views.
               
               It is a transitional thing - why deny the opportunity for an author to get revenue from the page while it is getting the first 100 views. All pages go through this phase, some faster than others.

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2. 61

   tirelesstravelerposted 9 years ago

   Been wondering what happened.  I went looking specifically for the main ad on another hubbers hub and had a hard time determining where the ads were.  I agree they should be reinstated.

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3. 83

   psycheskinnerposted 9 years ago

   I am also confused about what is actually in it for Hubpages (financial or otherwise) to not show ads on all hubs for the first 100 views.
   
   The only thing i can think of is that it avoids "wasting" ad views on fellow hubbers who are often amongst the early viewers of hubs.

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      tirelesstravelerposted 9 years agoin reply to this

      I was thinking the same thing.  The early readers are apparently not consumers.

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      1. 56

         janderson99posted 9 years agoin reply to this

         Why? What if they come ready to click? Pulling the ad guarantees loss of income!

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         1. 83

            psycheskinnerposted 9 years agoin reply to this

            If earlier visitors are, on average, low clickers, excluding them would make the site more appealing to advertisers and might increase the price per view we all get.

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            tirelesstravelerposted 9 years agoin reply to this

            Breath in, breath out, self control.

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            wildernessposted 9 years agoin reply to this

            How much income are you talking about?  At $1.8/1,000 views (after deducting for HP's share of a $3 CPM) 100 views will earn you 18 cents for all the HPads combined.  One sixth of the ads (the one being removed) might earn 3 or even 4 cents then.
            
            Is it worth all the fuss, that you will lose the first 4 cents of each hub's potential lifetime earnings?

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            1. 83

               psycheskinnerposted 9 years agoin reply to this

               All things being equal, more money is always better than less than less money. 
               
               And I, personally, would consider a CPM under $5 to be disastrously low.

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               1. 94

                  wildernessposted 9 years agoin reply to this

                  Yes, more money is better.  Is it better at the cost of lower reader experience?  Of course, but where is the line, and how do we measure it?  Just can't seem to get excited at losing a few pennies per hub.  If HP thinks it might improve the site, hub or subdomain, have at it.
                  
                  CPM - I would agree, but that seems to be the most common figure thrown about.  Somewhere between $2 and $5.  Either way, it doesn't make much difference - if it were $10 the loss is still under a dime and it just isn't worth the fuss.

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4. 88

   IzzyMposted 9 years ago

   What happens of you hit your own (new) hub 100 times? Does that mean it will get that important ad space filled right away?

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      psycheskinnerposted 9 years agoin reply to this

      They'll have it set to only count unique visitors with different IP addresses.

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5. 94

   Solarasposted 9 years ago

   Can someone clarify this for me?
   
   I keep hearing that we don't get paid for views by other hubbers, that we only get paid for external visits.  Is this true, or do they mean that the bulk of our income will come from external visits.

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   1. 94

      wildernessposted 9 years agoin reply to this

      I can't give a definitive answer as I'm not a HP programmer, but I have in the past had a Hub Of The Day that got sufficient traffic (all from HP) to give a significant rise to my daily traffic for all hubs.
      
      And income went up right along with it - when that traffic fell over the next few days, so did income.
      
      Now, it could have been coincidence, but I doubt it.  I looked to me like I was being paid for hubber visits.

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6. 83

   psycheskinnerposted 9 years ago

   For me it is worth the nominal effort of posting on a forum.  Mainly because I like to understand why things are done.  This decision makes no sense to me.

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