Paying Google for Search Engine Results Placement

Jump to Last Post 1-6 of 6 discussions (7 posts)
  1. paradigmsearch profile image89
    paradigmsearchposted 3 years ago

    If you enter "how to pass the smog test" into Google, this shows up as number one:

        blah that "Check Engine" blah. ...
        Drive the blah at highway speeds for the two blah prior to the smog test. ...
        blag the oil, but blah if it needs it. ...
        Do blah tune-up two weeks before the blah test. ...
        Make blah the tires are blah inflated. ...
        Check blah and gas levels before the blah. ...
        blah a pre-inspection.

    2 more items
    How To Pass a Smog Check on Edm
    ww w.ed mun m/how- to/how-to-pass-a -smog-check .html
    Edm m

    Needless to say, this slaughters any competing entries.

    And note it is NOT an ad.

    Is Edmunds paying google to allow Edmunds to display all that? Or is there some tech way to do it so it happens for free?

    1. NateB11 profile image95
      NateB11posted 3 years agoin reply to this

      Yes, I noticed this awhile back, there's a name for it, it's a fairly new feature the search engine has. The only hope might be that someone is wanting more in-depth information and looks for more results. I can say that I have some articles on another account that still do well in spite of the engine delivering results with one of those quick answer things at the top. I'm not so sure for something like "how to pass the smog test", because people might be more satisfied with the brief answer they get at the top for that one.

  2. Jayne Lancer profile image95
    Jayne Lancerposted 3 years ago

    I've seen  a lot of that for 'how to' search queries. I don't think websites are paying, because the same website isn't always quoted, but selected ones from page one of the search results. In my niche with the search query 'how to apply lipstick', for example, it alternates between about . com, realsimple . com and beautifulmess. com. After that comes a wikihow article, then a battery of images, then a video, then finally the proper search results, usually beginning with one of the three above mentioned.

  3. paradigmsearch profile image89
    paradigmsearchposted 3 years ago

    This does not bode well... Any household name domain can pull the same stunt. This essentially wipes out the rest of us.

  4. MelRootsNWrites profile image90
    MelRootsNWritesposted 3 years ago

    I've seen it with food related stuff, too.  Put in a query like "how to make peanut butter cookies" and it gives you the recipe at the top of the google search results. 

    Interestingly, it appears that the wording of the query invokes that result.  Putting in "peanut butter cookie recipes" brings up regular search results with no recipe at the top.

  5. paradigmsearch profile image89
    paradigmsearchposted 3 years ago

    Thanks for the replies, everyone. I've seen the short, easy answer stuff before, too.

    But now Google is picking pet websites and printing out long-answer stuff as well? We are doomed.

    I've also just realized that Wikipedia is one of their top pets for doing this.

    How the heck can our regular, little hub index entries compete with full-blown answers and links like that? In short, they can't. Big index entries versus small index entries destroys any semblance of a level playing field.

    Did I mention we are doomed?

    Picking something to write about just got 10 times harder in my book.

  6. Marisa Wright profile image98
    Marisa Wrightposted 3 years ago

    I agree with Jayne - no they're not paying, it's Google's bright idea for a new feature.   I remember reading about it months ago and my heart sank, then I went into denial and accidentally-on-purpose forgot about it.  It is certainly not good news.


This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)