why does the estimate avg. CPC changes when we change the location? I'm talking about adword . .
What location should I select when determining the avg.CPC for a keyword? Should it be my original location or I can select any country I wish? I'm from Pakistan but I usually select USA for checking out the avg CPC. Is it right or not? any suggestions will be much appreciated
Try selecting 'all regions' to see what you would get and then try US and your own country too and see the outcome too...that would give you a better understanding of how it works and what works. i hope this answered your question?