Key words total ignorance

1. 59

   Gabriella D'Antonposted 15 years ago

   Just to prove to you all how ignorant I am:
   
   I hear a lot of talk about key words and how important they are on attracting Google’s favor and readers attention.
   
   What I do not know is where to find those key words. Are there specific key words for specific subjects? I suppose so, but how do you come up with those, I have no idea.
   
   If anyone can bring some light into the darkness of my complete ignorance, great if not just have a laugh and a great Thanksgiving

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2. 68

   Ivorwenposted 15 years ago

   This is google's key word site. 
   
   https://adwords.google.com/select/KeywordToolExternal
   
   Under 'Choose columns to display' add 'show estimated Avg. CPC .
   
   If you run your articles through it, you will see what key word google picks out of it, and what they are worth.  It will also help you to tailor your article to the higher paying keywords, if this is your desire.

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3. 79

   sunforgedposted 15 years ago

   A small point that people miss, is that the terms you use to draw your traffic and the keywords that trigger ads, do not have to match.
   
   You could draw traffic with the term (title and anchor text backlinks)"free 100 bills to the first ten visitors" and trigger ads for "filthy high paying finance keyword"
   
   i realize I havent explained but dont feel as if the two are connected..you can write an article in the general field of "horses" draw traffic w/ creative but searched related terms and configure your hub to trigger high paying keywords on equine breeding...not all of those terms have to be direct matches

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   1. 68

      Ivorwenposted 15 years agoin reply to this

      How does this transfer as far as clicks are concerned?  If people are searching on one topic and the adds are on another, don't people tend to ignore them? 
      
      This has been my experience.  The hubs that I have not gotten adds to line up with earn very little/nothing.  Those that have supporting adds earn nicely.

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      1. 79

         sunforgedposted 15 years agoin reply to this

         If the user searched for "florida resorts" which for conversation sake is a low epc high traffic keyword with little competition...you can funnel that traffic but phrase certain heading and sections in a way to trigger "disneyland resort" which is a high epc, high competition term" ...still related for oyur traffic, just the littlest term change can make the difference between .05 and 2.50 per click
         
         If i could explain it better, i would write a hub..but that and the horse example above are about the best i got right now
         
         yes terms must be related..but ads that are triggered and term that is searched for are not forced to be the same
         
         im not saying search for oranges and sell apples, im saying search for paint and sell tan paint

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4. 59

   Gabriella D'Antonposted 15 years ago

   Thank you so much for your kind help Ivorwen and Sunforged.
   
   Really appreciate it

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5. 60

   fdoleacposted 15 years ago

   The best way to think about keywords is to document what you do when you search online for information.  Going on vacation?  Florida resorts, florida beach front resorts, florida luxury beach front resorts . . .
   
   Write titles and keywords that are relevant to the content you are writing.  Use a thesaurus for variations or you can use the tools others suggest.  Good luck!  Don't overthink it.

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6. 59

   Gabriella D'Antonposted 15 years ago

   The last advice about over thinking keywords is just what I had in mind to ask you dear people.
   
   If we stop the flow of thought trying to please Google (so we can get some advertising) I believe it would somehow lower the quality of writing.
   
   With creative writing that is even harder.

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7. 68

   Ivorwenposted 15 years ago

   I think I get you, sunforged.  Thank you.

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   1. 79

      sunforgedposted 15 years agoin reply to this

      i previously had some major typos in the post above..including a missing NOT and the use of traffic instead of competition.
      
      it should make more sense now!

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