Can someone help me better understand hits vs. impressions?
I've looked through the FAQs and I still don't quite understand the difference between page views-hits that show up on my account tab, and the impressions I'm paid for that show up on the earnings tab. For the past week, my impression total is half that of my hit total; is that normal?
An impression takes place when a page is fully opened and your affiliate code is in rotation. We share 60% of impressions. A view is calculated whenever the page is opened regardless of the 60/40 rotation. So it is perfectly normal that impressions will be lower than views. I'm almost certain that for an impression to take place, the page has to fully open to display all ads. Some viewers may bounce off the page before the page fully loads which may account for less impressions.
A WebPage Impressions is the number of pages and/or number of times your website visitor goes to your page in a given day, week, month or year.
WebPage Impressions and WebSite Hits are the same time.
To answer your last question, I will need to know which site analytics service you are using? google analytics? or something internal?
hope this answer was helpful.
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