Valentine Message from TAG

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   chef-de-jourposted 7 months ago

   Food for thought from the new CEO of TAG. What next in this ongoing business saga?
   
   It's all getting a bit surreal what with HP's article stats suspended mid-air -  4 days - a record-breaking glitch this one?....CPMs all over the place....AI lurking in the corridors....oh what wouldn't I do for a visionary mission statement.

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      chef-de-jourposted 7 months agoin reply to this

      https://investors.thearenagroup.net/new … rena-group

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         Kenna McHughposted 7 months agoin reply to this

         Simply told, It looks like TAG is trying to remedy the situation. At least they are doing something. I am not surprised by the "expansion into a highly differentiated digital media portfolio that can create, distribute and monetize premium video content across television, digital and streaming." It's what other outlets are doing.

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   PaulGoodman67posted 7 months ago

   Thanks for posting!
   
   There is certainly a sense that everything is on hold.
   
   Bhargava insists that TAG isn't going anywhere but what it would look like after the "transition to a profitable, multi-media business" is anybody's guess.
   
   Whether we, as writers, would benefit or suffer from such a change is certainly not clear, even if he manages to successfully pull it off.
   
   My own, somewhat pessimistic, view is that we won't figure strongly in the future but that's just conjecture.
   
   I suspect traditional publishing will be pushed to the back burner with TAG's plans to "create, distribute and monetize premium video content across television, digital and streaming."
   
   Also, like you say, AI technology is going to play a bigger role in media.

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   jansharesposted 7 months ago

   Thanks for posting, Andrew. Very informative. It does give a bit of hope. However, the section "Foward Looking Statements," pretty much kills the hope. Paul makes the same points I saw regarding the transition and the direction TAG is going. Looks like a long, legal process before we know anything for sure about our future here.

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      PaulGoodman67posted 7 months agoin reply to this

      Yes, and it's important to remember that it's a TAG press release, not an article from an outside news source, so it's going to present them in the best light.
      
      That said, like you say, it does little to assuage our concerns as writers and while the power struggle continues, HP sits in a pool of stagnant water. Who knows how long the state of limbo will last.

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