Keywords in bold

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  1. brakel2 profile image77
    brakel2posted 8 years ago

    Are we allowed to put keywords in bold. i read somewhere that it is a good idea.

    1. brakel2 profile image77
      brakel2posted 8 years agoin reply to this

      I found an answer in another post - to not overload with bold.

      1. thisisoli profile image70
        thisisoliposted 8 years agoin reply to this

        I would, but I definitely would not overdo it.

  2. lrohner profile image78
    lrohnerposted 8 years ago

    Not sure I buy it. I just did 12 Google searches. Not one of the top results had keywords in bold. Just sayin'...

  3. TerryGl profile image61
    TerryGlposted 8 years ago

    SEO good practice often leads to having your keyword in the first and last sentence and middle of your content.

    Take that one step further and have one of your keywords underlined, another in italics and one bolded. This way G knows exactly what your talking about.

    Then there is the use of H1 H2 and H3 tags and an external anchor text link using your keywords.

    These are all good seo on page tactics and as you can see by the above comments, not everyone is doing. That being the case you can outrank sites not doing this very quickly.

    If you have a Wordpress blog, buy SeoPressor, it does this for you. … dpress-SEO

    1. thisisoli profile image70
      thisisoliposted 8 years agoin reply to this

      All good advice here!

    2. Smart Rookie profile image65
      Smart Rookieposted 8 years agoin reply to this

      Thanks for that  nugget of wisdom!

    3. whooops profile image68
      whooopsposted 8 years agoin reply to this

      Great advice. And to answer your question, it is not a bad idea to do so.

    4. Garrett Mickley profile image79
      Garrett Mickleyposted 8 years agoin reply to this

      I was under the impression that making something bold, underlining it, and/or italicizing holds very little or no weight for Google.

      However, I do use word press to run all of my websites so I will try that plugin if it isn't too expensive.  Thanks!

      1. thisisoli profile image70
        thisisoliposted 8 years agoin reply to this

        Matt Cutts confirmed that Google does look for signs of keywords being highlighted within text using bold, italics, etc.  As to the weight that is a matter of some contention within the SEO community.

        However you look at it though, it does not hurt to highlight your text with an emphasis a couple of times in an article!

        1. Misha profile image71
          Mishaposted 8 years agoin reply to this

          As usual moderation is the key, though smile

          1. thisisoli profile image70
            thisisoliposted 8 years agoin reply to this

            Definitely, over use of bold/italic/header tags can make your page appear spam like to Google.

            When I highlight my keywords I try to do it so the highlight appears like a natural emphasis in my article.

  4. CYBERSUPE profile image60
    CYBERSUPEposted 8 years ago

    Thanks TerryGI for this great information.  Many Thanks!


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