I for one am very excited about Google introducing the new advertisements ad boxes that are achieving amazingly high click thru rates.
Google has changed the look of their 728 x 90, 300 x 250 and 336 x 280 AdSense ad units.
If you have not seen them yet, check out your adsense account.
This is what they look like
Looked in my adsense account. Sorry to be dense but... what am I looking for? My page adverts appear the same...
Edit: Ooops the image you posted didn't load on my page at first.
Sorry about that, I edited the thread to include the images. I must have done it as you were posting.
Ah yes that makes sense. Haven't seen them appear as of yet on my hubs.
However why do these get a higher CTR? They are a bit cleaner but otherwise not a lot different?
I dint understand the excitement either...I may be not at my brightest, how is it different?
The leader-board unit is completely different, it almost now looks like an extended link unit rather than the ads side-by-side (as it was before). While as far as I can see with the two square/rectangle units the URL has moved from beneath the text up to the right of the title (not much difference).
The leader board could be interesting. I wouldn't expect much change from the other two. But I could be missing something. I guess it could make them stand out again a little more for those internet users who have become ad blind.
I have noticed these on blogs. They have definitely caught my eye, but I thought maybe it was just the new format.
I agree with MrVoodoo, I can see the change in the leader board but the other two ads look rather similar to the previous ones.
I assume Google is making these changesf or a reason, if they earn me more, then I am all for them!
I do believe this may help with CTRs as anything that the eye doesn't normally see on the web will attract attention. I'll try it out for sure. Thanks for the info!
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