Keywords and Tags

Jump to Last Post 1-6 of 6 discussions (14 posts)
  1. DzyMsLizzy profile image96
    DzyMsLizzyposted 7 years ago

    Greetings--
      I have been reading quite a bit on this topic lately, trying to learn more.

      I have learned quite a bit about what they are, and where/how many times they should be placed.

      My new question is, must they appear in the exact same sequence as in the title and the list of tags, or will they be picked up anyway simply by being in the sentence?

      E.g.: "How To Teach an Old Dog New Tricks" as a title;

    the 1st capsule titled as, "Teaching Tricks to Older Dogs";

    the 1st sentence therein reading along the lines of,

    "Just because your dog is getting old does not mean he is unable to learn new tricks, anymore than you yourself cease to learn due to advancing years."

    Will that be picked up in the search engines, or must I stick to exactly quoting the sequence of words in the title for the 1st capsule and its first sentence?  (IMO, that would be annoying repetitiveness for the reader.)

    Thanks for any help.

    1. Stacie L profile image88
      Stacie Lposted 7 years agoin reply to this

      this is a good question and one i am trying to improve myself...I'll be
      watching for answers

    2. vexez profile image63
      vexezposted 6 years agoin reply to this

      It's always good to have your exact keyword within your content but you do not need to do it intentionally. Write it with the intention for readers to read and benefits readers instead of search engines. Relevance is point, not keyword stuffing.

      If you are writing and keep thinking "Will the search engine understand?" instead of "Will the reader benefit?", then you're doing it wrong. There's no point serving the search engine as they are just bots crawling data. When it truly benefits readers, it will then bring the greatest and longer lasting value.

      Also you'll need to understand the main title of your hub is a <h1> tag and subsequent capsule titles are <h2> tags. Search engines do takes your keywords from header tags into considerations because these are titles. These are what you're going to talk about in your content.

      You're right! Just be yourself, don't be annoying with repetitive keywords that make readers get irritated.

  2. wilderness profile image97
    wildernessposted 7 years ago

    "How to teach an old dog new tricks"

    A search will certainly pick up "teach an old dog new tricks", "teach new tricks", "teach dog tricks", "old tricks" and similar things.

    To a much lesser extent it will pick up "dogs teach tricks" or "tricks teach dog".

    Best if you can string the words together in the proper order, even with extra words between them.

    1. DzyMsLizzy profile image96
      DzyMsLizzyposted 7 years agoin reply to this

      Ah, thank you very much, wilderness.  That helps a great deal.

      1. vox vocis profile image79
        vox vocisposted 7 years agoin reply to this

        I think it would be best to use the keywords in the title, 1st capsule and its first sentence, twice in the body of the text and in the last paragraph in a variant closest to your targeted keywords.

        The title of your first capsule in the example above could be "Teaching  Tricks to Old Dogs", but I think the first sentence isn't structured well concerning the keywords you're aiming.

        I wouldn't suggest dividing the keywords with more than one or two words (if they are functional words like in, a, the, etc i.e. words without real value to search engine crawlers).

        The position of words in the sequence counts; the more words you put between them, the less value they have as a keyword phrase. All the other variations you've mentioned above can and should be used as latent semantic content (words closely associated with your keywords). Latent semantic content helps you to avoid that repetitiveness which may be annoying for the reader.

        I would write the first sentence as follows:

        "Just because your canine pet is getting old, that doesn’t mean you can’t teach an old dog new tricks, anymore than you yourself cease to learn due to advancing years."

        "Canine pet" wasn't in the thesaurus as a synonym, but it crossed my mind so I checked the results for this word; it's a popular keyword referring to dogs and all things related to dogs. Hope this helps.

        Anyway, I'll be keeping my eye on this post because I'm also interested in what others have to say smile

        1. vox vocis profile image79
          vox vocisposted 7 years agoin reply to this

          Just wanted to correct myself in the sentence above (it should have been written without "that"):

          "Just because your canine pet is getting old doesn’t mean you can’t teach an old dog new tricks, anymore than you yourself cease to learn due to advancing years."

          1. DzyMsLizzy profile image96
            DzyMsLizzyposted 7 years agoin reply to this

            Thanks for the input.  Little by little, I'm getting the hang...but can only absorb so much at a time. I have a tendency to get overwhelmed.

            1. vox vocis profile image79
              vox vocisposted 7 years agoin reply to this

              You're welcome smile I know what you mean, the same here. Yet, like you said, little by little, we'll get the hang. Good luck!

  3. Victoria Lynn profile image89
    Victoria Lynnposted 7 years ago

    I would like to know that as well!

  4. Greekgeek profile image92
    Greekgeekposted 6 years ago

    FWIW, search engines -- especially Google -- have been taking into account synonyms and related phrases for about 3 years now. Exact phrase matching is fine, but for example, if you Google "mobile phones," most of the results actually have "cell phones" highlighted as the keyword instead.

    For another example, Googling "archery" turns up search results on page one with "archer" highlighted in bold in the search snippet, meaning Google knows that word has enough overlap with "archery" that somebody searching for one would also be searching for the other.

    That means that on the one hand, you don't have to worry about exact phrase matching, and may even be better served by using a cluster of vocabulary related to your topic. Research to learn what words people use when looking up or talking about your topic. Make your vocabulary list. Then use them naturally where and when appropriate. Don't get hung up on density or repetition or fine-tuning it too much, or you'll start sounding funny to your readers who come first.

    On the other hand, it also means that we can't own a long-tail phrase as easily as we used to. I could at one point get a page to pull in great search traffic by titling it "What's in a hot dog?" with the url whats-in-a-hot-dog and a graphic named whats-in-a-hot-dog.jpg. But that's silly. It doesn't prove my page on hot dogs is any better quality than anyone else's. Now a page named "What are hot dogs made of?" could dominate search results for "What's in a hot dog?"

    That's discouraging, but it's also liberating. I recently did a study of two articles getting 1200+ visits a week and found that for both of them, about 95% of their search traffic arrived via unique search phrases. I'd managed to optimize for a topic, rather than one exact phrase. I did it by using the lingo -- the constellation of words and phrases -- that readers commonly associate with that topic. And I did it by using them like paintbrushes instead of rubber stamps. I don't know if that metaphor makes sense, but if you see an article where people are just plugging in keywords to plug in keywords, that's rubber stamping with keywords as opposed to painting.

  5. 2uesday profile image79
    2uesdayposted 6 years ago

    Just wanted to say, thank you Greekgeek for another enlightening and informative post. I am learning from reading the posts you have made here.

    The way you explain things makes sense to me and I can understand it. Where as  sometimes I read 'jargon' about search engines and how they work and the meaning of it is lost on me.

    1. Mark Ewbie profile image87
      Mark Ewbieposted 6 years agoin reply to this

      Yeah, I'll second that.  If Google achieves nothing else, consigning that % density crap into the, er, crapper, will be worth it.

  6. healthwealthmusic profile image72
    healthwealthmusicposted 6 years ago

    When I first started out with having my own website and blogging, I did not really understand keywords.

    Since then, I have learned a few things that I know Google pays attention to. Your exact keyword/phrase should be in your title, first header, and 1 to 2 times in the first and second paragraphs. After that, using variations to your keyword throughout the article is good.

    The trick is having it pleasant to read, and still please the search engines. both are important. I have a tool on one of my websites that helped me learn how important it can be to stick EXACTLY to the keyword/phrase in the important sections.

    If I varied even an 's' on a word, or had a 'the' in one and not the other, etc. it would show up in red, saying I did not have my keyword in it. It is a very useful tool that helps me stay on track.

    Again, the tool is not human, and judges everything technically. But if you think about it, the Google bots are not human either, and will also judge you technically. So, it is best to give them what they are lookin for! They have the power to rank or not to rank us, sad to say!

 
working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)