I'm 2nd on google for "who will win Euro 2012" which you'd think would be an often searched thing given that it is just 2 weeks away, yet I'm getting under 100 views a day from google.. anyone know why this would be?
Very few searchers will be using that specific phrase. Word strings like that are surprisingly idiosyncratic.
People are going to search in a lot of different ways, so ranking for one phrase isn't a sure bet you'll be getting all the traffic on the topic. Be happy and enjoy the 100 hits a day! It'll probably explode once it gets down to two or three days before the event.
there are only 480 [exact] searches for that term per month according to google. Switching to "broad" match type only allocates 1,000 searches.
so you're getting about 25% of the traffic for that term which is awesome! If you could bump it into the first spot you would probably get another 100 or so visits per month.
great job though.
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