ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Books from Rohit Manglik’s Reading List to Invest in Before Your Startup Takes Off

Updated on July 19, 2019
rohit-manglik profile image

Rohit Manglik, an Edupreneur and Founder-cum-CEO of EduGorilla Community Private Limited, pens articles on fields of education and tech.

Running a startup is a task of constant reinvention and relearning. And usually, a startup founder puts in all his sweat and blood into giving his dream a successful flight. But how about investing in books? Won't it be fruitful to go through the records of those who have already tasted the fruits which you are about to bear?

Many successful players of the business community have put pen to paper to allow their successors to peek into the splendid yet horrific corporate world. There are volumes of printed material that showcase the successes and failures of some of the biggest sharks of the entrepreneurial sea. They represent a lifetime of entrepreneurs, the ideas they perceived, the shots they missed, and the opportunities they grabbed.

Here is an inside scoop of some incredible and inspirational publications from Rohit Manglik’s reading list that will feed you the wisdom you need to drive your startup to success.

Innovation Books

Zero to One – Notes on Startups, or How to Build the Future

Peter Thiel’s book holds some satiating morsels of wisdom, innovation, and businesses. It follows the belief that you step into a river only once. Likewise, every moment in business happens just once. The act of creation, as well as the moment of creation, is singular. The next Mark Zuckerberg won’t create another Facebook and the next Steve Jobs won’t create another Apple.

When one copies a model, he just adds an nth layer to it. However, creating something new takes the world from 0 to 1 and results in something strange and fresh. And that is the most important strength of every business – innovation. And innovation is found in unexpected places. There is no concrete formula for it.

Recommended by entrepreneurs like Elon Musk, the book offers some pertinent insights into the business world and forces the readers to think and ignite possibilities.

Founders at Work – Stories of Startups’ Early Days

Founders at Work is basically a collection of fascinating interviews by Jessica Livingston, enticing enough to knock the doors of every entrepreneur’s heart. The book records the anecdotes of a diversity of entrepreneurs, right from veterans like Steve Wozniak to the recent ones like Ev Williams.

The 33 chapters recite the tribulations, strategies, downfalls, and upsurges of game runners at Google, Microsoft, WhatsApp, and other billion-dollar companies. It is an account of the hurdles and challenges they faced as a startup and how incredibly they conquered them. It is quite relieving to read that the tech giants too made mistakes, witnessed highs and lows, and even reached the ‘give it up all’ stage.

Founders at work is a foreword of the extraordinary perseverance of some successful entrepreneurs and their strategies to hold things back and sail through the uncertain times. it is good for a book nerd and ideal for a budding enterpriser – Rohit Manglik

Product Management Books

Hooked – How to Build Habit-forming Products

Nir Eyal’s write-up is a must-read for every startup founder, marketer, and product design manager. The book is a result of the years Eyal spent in research, consulting, and practical experience. It is the answer to all those questions that a startup founder looks for and an encyclopedia on building better and influential products.

The contents of Hooked will tell you why some products skyrocket while others are a complete failure, what makes products attractive and what drowns them, and what are the underlying patterns that hook people to products and technologies. Taking a cue from habit-forming products like Twitter, Pinterest, and iPhone, Nir has shared some actionable steps for building lovable products.

The Lean Startup – How Today’s Entrepreneurs use Continuous Innovation to Create Radically Successful Businesses

The effective and innovative ideas of Eric Ries are a must-read for every budding entrepreneur who wants to make it big into the business world. The Lean Startup is not just about creating a successful business venture but also about doing all the big things and being less wasteful. Eric's approach to using human creativity to its highest potential and his ideas on making an enterprise flexible and agile are the hallmarks of this book.

Eric suggests that rather than formulating elaborate business plans, startup founders should treat their venture as an experiment and test their vision continuously. This would probably organize the development of their product in a better way. Product management cannot be taught, it has to be learned.

The book challenges the vision that success is a consequence of some big great idea and asserts that it can only be engineered by following the right processes.

The book is hard-won advice for all leaders to bring out the best in their employees – Rohit Manglik

Growth Hacking Books

The Checklist Manifesto – How to Get Things Right

The Checklist Manifesto is a surgeon’s perception of failures in the human world and the underlying cause of it. Written by Atul Gawande, the book claims that the knowledge we possess is vast and complex enough to be delivered safely, reliably, and correctly. And it is this ‘ineptitude' is what leads us to skip steps while doing different things.

Be it grocery shopping or evaluating a patient, if you miss a single detail you could land yourself into an insidious problem. And the simplest way to avoid it, as suggested by Atul, is a ‘Checklist’. The author narrates how a basic checklist can save us from major and minor pitfalls of day-to-day life and organize our work.

Traction – How Any Startup Can Achieve Explosive Customer Growth

Gabriel Weinberg and Justin Mares' Traction is a nuts-and-bolts guide for startup businesses to expand their consumer-base and get traction. The authors argue that ‘traction’ or the prowess to consistently acquire new customers is what draws the line between successful startups and the aborted ones.

The book defines the common framework that entrepreneurs followed to give the world some of the biggest organizations, one that Jimmy Wales used to create Wikipedia and Alexis Ohanian for Reddit. It then explores 19 marketing channels that can lend an entrepreneur some traction for his business.

The tactics, lessons, and examples listed in the book are quite practical and powerful enough to get a grip on your business.

The book offers a four-step framework of creating habits for users and along with it a potential startup – Rohit Manglik

Fund Management Books

Mastering the VC Game – A Venture Capital Insider Reveals How to Get from Startup to IPO on Your Terms

Mastering the VC Game is Jeffrey Bussgang’s guide for every entrepreneur who wants to explore the backdrop of Venture Capital. Jeffrey has played both sides of the VC game and has shared some great stories about Venture Capitalists – the economic hawks.

The book explores the complex relationship between startup founders and VCs and offers some great insights into the mysterious world of ‘funding’. Jeffrey has penned down some exceptional pieces of advice by the successful players of this game as well as his own experiences in the book.

Raising Capital – Get the Money You Need to Grow your Business

Andrew J. Sherman’s book is a business manual for raising funds, the necessary precursor for the growth of every business. The journal covers the fundamentals of seed capital, early-stage funding, growth funding, and alternatives to traditional funding.

The scope of the book covers all the possible capital sources that an entrepreneur can tap, guidelines for preparing the perfect pitch, the issues that arise in deal negotiation, and financial vehicles like bonds, commercial papers, along with a multitude of real business solutions.

Raising Capital shares some pertinent checklists for raising capital in the different phases of the growth cycle.

The inspirational stories, analogies, and thought-provoking incidents shared by the author appeal to every profession and offer some beautifully written vignettes – Rohit Manglik

Epilogue

Being a startup founder is as hard as fathering a 3-year old kid. The business world is not accommodating enough to let one make mistakes and learn. Hence, the better idea is to learn from the missteps and failures of others. In such a case, these books are a perfect idea to master the business cycle. The insights you will receive from these manuals will pay off in the later future.

Comments

    0 of 8192 characters used
    Post Comment

    No comments yet.

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
    ClickscoThis is a data management platform studying reader behavior (Privacy Policy)