How to Write Health and Wellness Articles for Affiliate Campaigns

Writing a health or wellness article is not restricted to the health care professionals. Chances are you know more about health than you think you do. You are aware of what foods are healthy and what aren’t good for you. You know how the human body needs exercise to stay strong and healthy; you understand the need for hydration and good hygiene. These concepts are the basis for teaching everyone good health. Generally, we all need to be reminded of the basics from time to time.

If you’ve had children, you possess a vast amount of health and wellness knowledge. You are well versed in signs and symptoms of childhood diseases, fevers, colds, flu, cuts and bruises, head injuries, and much more.

The fact that we’ve all been ill at one time or another means we have experienced the symptoms of ill health. Most people have heard the instructions from physicians and nurses. Perhaps you or someone you know has a chronic condition, like Diabetes, and you’d like to share the information in your writing.

Research is Paramount

Writing articles about health and wellness take more research than most other topics. The dynamics of health and the scientific studies will change, contradict, and retract old concepts on a frequent basis. It is very important to have the most current information from the best sources. Don’t use low quality articles that briefly touch on a broad subject. Use expert writers from MayoClinic.com, WebMD, Medline, and the National Institute of Health to get your facts. But even these great sources can be outdated, so always check dates to be sure the information is not more than 3-5 years old.

You have to be responsible when giving health care information. Writing bad advice can mean endangering the welfare of your readers. Be very careful, and write clear and concise articles. An article with bad advice can hurt your reputation as well.

Narrow your Topic

Once you begin your research, you may find yourself buried in information. You’ll find it easier is you focus on a single topic or item. If you want to research the best custom made pillow, narrow it down to “the best pillow for people with neck pain,” or “the best pillow for people with jaw pain.” This is just an example, but the idea is clear. Don’t get overwhelmed by the excessive information.

Consult an Expert

The next time you visit your doctor (or maybe you personally know a healthcare professional), have a list of questions and pick his brain. Ask his/her opinion on a product you’ve chosen or one you’ve created. To add credibility to your article, ask if you can use the physician’s name. Perhaps you’d like to schedule an appointment with an expert for the purposes of acquiring information.

Use a Disclaimer

When discussing health or wellness, a disclaimer is important to place on your advertisement. It explains that the information or product may not be appropriate for all people to use safely. People with medical conditions and certain diseases may need a physician to evaluate them before they can use your product. Obviously, you are speaking in your article to a generally healthy population; there is no way to know a reader may not be a good candidate for your product. A disclaimer provides insight to the reader and demonstrates you are not liable.

A typical disclaimer to use:

This advice is not intended to replace the services of a trained health professional or to be a substitute for medical advice of physicians. The user should consult a physician in all matters relating to his or her health, and particularly in respect to any symptoms that may require diagnosis or medical attention.

Testimonials

Choose testimonials that appeal to your type of audience. Excerpts of good experiences from people can be inserted in your article. This raises credibility and believability to your information or product.