ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

How to achieve failure

Updated on March 27, 2015

Yes, I have picked up the gauntlet. Yes, I think I can write online.

Who doesn’t like a challenge?

But one a day?

No way!

Maybe one for today.

(If the reader discerns a proclivity to break into verse, let me assure that it is entirely unintended.)

Anyway, here we go. My hub. Let me first fill in on how I went about creating this masterpiece.

Why failure?

First of all, I zeroed in on “long-tail niche topic” as the most difficult part of the exercise and almost gave up.

Then, in what seemed like a eureka moment - after stretching and tossing around in my bed at the auspicious hour of brahma muhurtham, (stylized, even if obscure, way of saying early morning) – in a moment of vacuous groping, it dawned on me that a recipe for failure would indeed be an excellent long-tail niche topic. The search frequency being very low, the tail would be interminably long and as for “niche”, well, I don’t think there can be any argument about failure being the ultimate niche topic, and let me add, extremely search-friendly too, as any aspiring failure would naturally vouch. So the topic was settled.

The other important factors to be kept in mind were uniqueness and originality.

Not difficult at all, I assured myself, as the topic is braaaaand new. So new that nobody has even thought of it . You just have to do a keywords search in the venerable Google adwords to figure out that there’s not a single search for “how to achieve failure.” So it’s perfectly unique (meeting the standard definition of perfect uniqueness, which is generally accepted as “search result=zero”). What is more, it’s completely original and will remain so for many years. OK, that’s a rather strong statement and calls for a supporting explanation. No problem, really, but it would involve a confession that a braggart would love to shout from the treetop and a modest person like me would shy away from. But then, in the interest of the readers, I will reluctantly put it down in words.

You see, my credentials are so perfect, having tasted failure on countless occasions that I just cannot think of any competition – yes, any competition – not for now, not for a month, but for years! Hence my uncharacteristically confident assertion that this long-tailed niche topic and unique content will stay original for years. Moreover, since the competition is zero, there is conceivably no scope for duplicating content and I will have to perforce draw upon my vast reservoir of experiences to cook up four hundred words. This is the stage when Euclid would say QED and therefore I will leave it at that.

(The paragraph break at this stage is meant to ensure that formatting standards are high. As for writing, grammar, spelling and capitalization I have delegated all this long ago to the word processor, because I am usually very busy, breaking through my chronic writer’s block while belting out recipes for failure, in a combination of native Malayalam and SMS English. I am sure my word processor will come through with flying colors).

REM survey findings

Recent surveys conducted by me during REM stage (Rapid Eye Movement sleep stage) perambulations indicate that 12.865* per cent of aspiring males in the 25-55 age group and 12.646* per cent of females in the 22-52 age group believe that they are successful in their lives and therefore left with no choice but to aspire for and work for greater success.

The survey also shows that as many as 3.182* per cent of males in the 22-32 age group and 3.285* per cent females in the 25-38 age group have tasted early failure and are therefore confident that they will effortlessly glide through life in a serial celebration of failure. The recent financial crises and global warming are all cited as conducive factors.

But the most interesting finding is that a whopping 83.953* per cent of males in the 12-62 age group and 83.849* per cent of females in the 16-52 age group are grouped under “Don’t know / Can’t say.” Application of the latest computational techniques with a brand new P674 algorithm (developed by me in the last moments of REM) clearly indicate that this group is indeed a proxy for “I know I can achieve failure but it’s not politically correct to say so.”

The path breaking findings and conclusions from this REM survey have, I imagine, baffled market researchers as well as experts in educational psychology. I would imagine that the ramifications will continue to be felt across functions and geographies and this inspirational writing is just one of the latest byproducts.

(*The new initiates among readers will observe the credibility of my REM results because of the three decimal places that I opted for).

Summary of findings

The findings - to put it in simple words - imply that while most people are seen to be chasing success, a large number (about 62%) are probably chasing failure.

It would seem therefore that while it may be politically correct to chase success, it is practically wise to quietly court failure.

The explanation

It is obvious to any serious thinker that it’s failure that is actually extolled by the world.

Remember that proverb about failure being a stepping-stone for success?

Now what it clearly implies is that failure is the first stage to reach on this journey. Once you reach failure, you can always decide whether you want to leave your comfort zone and go further to chase a mirage called success. The sensible answer will always be “No!”

Why should you, when there is such a huge allure and mystique around failure? Remember Erich Segal’s Love Story? Remember the story of Romeo & Juliet? Why do the best love stories all end up in failure? Obviously there is a beauty surrounding the tragic hero. There is a refreshing feel about the pathetic fallen, broken, bruised and battered figure.

Words fail me in accurately conveying the grandeur and allure of a failure and therefore I have to take recourse to graphics. I am referring to the picture alongside of a rock naturally sculpted through erosion. (It’s a different matter that this also fulfills the requirement of adding my own original photo to this literary masterpiece. I only hope you appreciate the picture even if it conveys nothing).

How to achieve Failure

The best thing about failure is that it is the natural course. Like the river flows downstream, so also a human being will flow naturally down the slopes of failure. But if he doesn’t allow himself the freedom to achieve failure, either because he’s got addicted and wants to remain bonded to success or he wants to be politically correct and waste time pretending to be working for success, then he has only himself to blame. Failure in its purest form will forever remain elusive. But if he breaks through the shackles that bind him to success, and floats free without a care, undisturbed by contests and gauntlets and challenges, then failure will be his to grasp in this very lifetime.

There is hardly anything more that I can add. This is an inspirational hub and is meant to convince the 62% that serious unfocused efforts would surely earn them the fruits of failure. There are no quotes to celebrate failure and so we just have hard facts coupled with my own inspiring example.


I guess I can tick off most of the pre-requisites for a highly rated masterpiece and so the last part is a very simple straightforward appeal to all readers to objectively look at my hub and consider that I have made out a strong case for a score of A+++ on all parameters……… and further considering my strong credentials, ……………well, I am too modest a failure to be more brazen than this, so I will say no more and leave it to your kindness and generosity ………….


Submit a Comment
  • Vinodkpillai profile imageAUTHOR


    8 years ago from Hyderabad, India

    Thanks susannah42. glad you enjoyed.

  • Vinodkpillai profile imageAUTHOR


    8 years ago from Hyderabad, India

    Thanks WINDOWS RH4. Feedback helps and I always look forward to it. (the encouraging type haha )

  • susannah42 profile image


    8 years ago from Florida

    Great, very enjoyable read.

  • profile image


    8 years ago

    Hmmmm, I could not stop myself from visiting this because of the title you have given to your hub. Good work, keep it up!!!

  • Vinodkpillai profile imageAUTHOR


    8 years ago from Hyderabad, India

    Mark! Honest to God, the one thing I didn't expect was your landing up here. (Which is why I boldly mentioned your name twice). But life is like that, you see. And now that its fait accompli, I can only thank you for your comment.

    Thanks. Seriously-

  • Vinodkpillai profile imageAUTHOR


    8 years ago from Hyderabad, India

    Thanks Denise, I haven't read Pooh and the letter and shall do so right away,

  • Mark Ewbie profile image

    Mark Ewbie 

    8 years ago from UK

    Hah! I honestly picked up this page while checking out the hot hubs, not while searching for my name (although I do that daily). Vinod, I would be proud of this work and am flattered you mention me in the comments, alongside failure, er.

    Seriously, I like it a lot. Not enough to break into verse of course...

  • Denise Handlon profile image

    Denise Handlon 

    8 years ago from North Carolina

    Yes, of course. I love Mark's works and his latest hub about Pooh and the letter is a masterpiece. Well done, vinodkpillai

  • Vinodkpillai profile imageAUTHOR


    8 years ago from Hyderabad, India

    To let you in on a secret - it was Mark Ewbie's hubs that prompted me to try my hand at this kind of hub. All my other hubs are pretty serious, middle of the road stuff, but here in this case, inspired by Mark Ewbie's prodigous talent, I said to myself "let me also go over the top for a change". I knew that failure was certain, so "How to Achieve Failure" was a natural choice of topic.

    If you want to see how this hub ought to have turned out, you can check out any of Mark Ewbie's hubs.

  • Denise Handlon profile image

    Denise Handlon 

    8 years ago from North Carolina

    LOL That's funny! I love your comment. I will tell my daughter who is also trying to de-code the mystery. She writes under the hub name: cardelean and my sister is also a writer here, writing under her own name: Danette Watt. We are actually planning to get together this summer to try to teach each other about L-T and K W Cara will be taking a community education class to help her understand it. She is bound and determined to make some money, while I, on the other hand am sucessfully failing at making any at all. Pure creative outlet, or so it appears, LOL

  • Vinodkpillai profile imageAUTHOR


    8 years ago from Hyderabad, India

    Thanks, Denise. I successfully failed to understand the long-tail and key word mystery - so I have stopped trying, haha.

  • Denise Handlon profile image

    Denise Handlon 

    8 years ago from North Carolina

    Wow! LOL enjoyed the hub. I didn't realize failure was so alluring and a comfort zone-I thought that was what being a slacker was all about, haha. Maybe they are from the same family.

    Well done. I'm still trying to understand the long-tail and the key word mystery.

  • Vinodkpillai profile imageAUTHOR


    8 years ago from Hyderabad, India

    That's what makes HubPages so funtastic - thanks Simone!

  • Simone Smith profile image

    Simone Haruko Smith 

    8 years ago from San Francisco



This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)