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Writing for readers or search engines?

Updated on May 11, 2011
Toshiba Satellite L505, my writing device.
Toshiba Satellite L505, my writing device.

After reading a lot of articles on the internet about writing, I have a question which I want to ask to myself and to all of you - writers whether it is the readers which we want to target or the search engines. As a writer, every time I compose an article, I always hope that it will be read by thousands or millions of people out there. That's my main personal priority. By having that kind of perception, I will do my best to write articles that are useful, and interesting. If the content of my hubs or articles are boring then no one will be interested in reading them.
Writing for Readers
To be able to write interesting articles, a writer needs to make research on topics on the internet that attract the attention of most of the online readers. Most of us will read articles that will have direct impact on ourselves. For examples, readers who are businessmen will read business tips, those who like music will usually read stories of their favorite singers and those who are suffering from breast cancer will read articles related to health or traditional medicine.

Writing for Search Engine
When you write an informative article for readers, you have to have a good command of the topics that you are writing about or at least you have read various articles and preferably books about the subjects. If you have done this, it means you have thousands of vocabularies (words or phrases) in your brain about the subjects which you can use to convey your ideas in your articles or blog posts. These words or phrases may be relevant to the keywords which the internet users type on search engines to get information about certain subjects that they are looking for.
Some experts in SEO writing suggest that writers make keywords research on the internet using Google Adwords: Keyword Tool. Is it a must? I will not say yes or no. If you ask whether I use the Google's keyword tool, I will say yes! But I don't make keyword research on the internet every day. The best way to attract readers is to be a master in the topics that you are writing on.

The easiest way is writing from your daily life experience

When I write articles about how to use a digital camera, what I write is my own experience when using my Sony Cyber Shot DSC-W30. That's the digital camera that I bring every where I go to find objects of photography that will become the topics or inspirations for my writing projects. I don't have to think hard to write about how to photograph in the dark, or how to photograph macro objects or how to push the shutter. I just write what I shoot, the type of camera settings that I used in the shots and the results that I get both in the form of pictures or printed photos.

My own experience when writing for my Englishland website
I am not a native English speaker but I have an English learning website that is visited by thousands of people every day. How can I do that? First, I have to be a good webmaster, of course. Now anybody can have his or her own website without having to know anything about html and javascript codes. I use Microsoft Frontpage to make that website. Because I am alone an English learner, I regularly read English books, watch videos about pronunciation and English conversation in Youtube and do the grammar exercises. When I write articles about how to learn English better, the content of my writings is my own personal experience and knowledge that I have gained during the process of mastering this international language. I haven't been to English countries such as the United Kingdom or the United States of America but I have written thousands of articles about a wide range of subjects using English language.
My personal case in writing is different from yours because our situations are not the same, but I hope that you can use this story as an inspiration for your own writing project. To be successful in writing articles that are read by millions of people, you need to write subjects that you have good knowledge about them.

A good writer is a good reader
If you ask me how to become a good writer, I will tell you that you need to become a good reader. By reading books, magazines, or hubpages and blog posts that are related to your interests, you enrich your bank of vocabularies, phrases and knowledge about the subjects that you read. At the same time, you eyes will scan words that you read. People who read regularly can write articles with almost no errors in spelling. I frequently review my old articles to edit the grammatical or spelling mistakes that I had made. I do this to improve the position of my website in the Google rankings. When you compose your own articles about them, you will never be lack of words. By then you have been a good writer. by Charles Roring

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    • The Blagsmith profile image

      The Blagsmith 

      7 years ago from Britain

      The content in this hub is very useful. I may link it in a future hub of mine to illustrate considerations when writing a hub. And yes I have found that writing in your own experience about something you know well or have researched well is definitely a page viewer.

    • kowality profile image


      8 years ago from Everywhere

      I have always found that by just letting your thoughts flow naturally along with good research you can please readers and the search engines. Many times I am not concerned about search engine results and the article will rank high anyways.

      As long as the article is well written, has some valuable information or an aha moment, I am not concerned about the authors motives. Thank You for this interesting Hub Charles


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