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How to Grow as a Content Writer

Updated on June 16, 2025
Kristoph M profile image

I am a Freelance writer that works on a lot of blog posts, copy and other unique content. I am also a passionate fantasy writer.

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What is a Content Writer?

Content writers create content to be consumed. Their goal is to inform, educate, create and provide information without an obligatory call-to-action. They paint a picture with their vocabulary to give you the best reading experience for the subject at hand.

No, Content writers are not the same as copywriters. Copywriters do a very similar job, only, they drive for clicks and traffic. They have high quality content, that is not in question. Their content has a driven purpose for a cause or company usually.

Neither occupation is easy, however. They both require exquisite control over the English language, to excite and enthrall you with the written word. One will drive you to act, while the other will leave you feeling satisfied with the time spent reading.

How To Get Started as a Content Writer

It isn’t easy getting started as a content writer. There are a few things you must get familiar with first:

  • SEO
  • Social Networking
  • Self-Promotion
  • Writing a Lot

For starters, you need to get familiar with search engine optimization (SEO). This helps dictate how easy or difficult it is to find what you’ve worked hard to create. Keywords, images, key phrases, and structure are looked at when search engines rank a website or an article. You need to be familiar with the way it works to improve your odds in a flooded, and competitive, field.

Social networking can seem obnoxious, but it is helpful. Many social networking websites allow you to post and interact with content and other users. This is a great way for you to meet new people in the same field, gain advice and tips, and maybe even make some money. It will also help with self-promoting…

Self-promoting is vital to being a successful content writer. You must get comfortable with pushing your content, without being pushy. It is a delicate path to navigate. Best not to let it intimidate you.

Also, you must write a lot. Write frequently, about everything. The more time you put into writing, the more refined your abilities become. The better you are at getting through to a reader, the more you grow as a content writer.

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Growing as a Content Writer

To see a growth in your traffic as a content writer, you must have a strategic thought process. Your content must be dedicated to being engaging. You cannot sit around and wait for someone to tell you what you are supposed to be writing, you must figure that out. Excelling as a content writer means you must have self-growth, first and foremost.

Find Your Niche

Something that every writer needs, but none is really given good advice at first on figuring out, is a niche.

A niche is your specialty. Be it your style of poetry, your subject matter in your content, the way you shape your call-to-actions that incite clicks, you must have a niche to hold on to. Not everyone has one starting out, don’t panic.

The fastest way to find a niche subject is to think about your conversations with your friends and family. What gets you on your tangents, what makes you passionately talk for hours? What subjects do you have a bunch of useless facts in?

Who knows? Maybe all those years of reading useless information about health insurance will pay off?

Constantly Update Your Portfolio

Your skills should constantly be improving. You must push your abilities to their best, reforming your structures and styles as needed to keep information fresh and engaging. Because of this, you must constantly have your portfolio up to date.

Hone Existing Skills

It isn’t only your writing skills that require consistent work, you must work on those research methods. Especially in today’s online culture. The use of A.I for everything nowadays is overwhelming. Many businesses are relying on A.I for their content, and that hurts.

So, how do you beat the machine? Make sure all the information you put out is accurate. Make sure it is unique. Most importantly, make sure that it is coherent and engaging. Humans come equipped with real emotion, as a content writer, you must hone that skill as well.


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Always Talking About It

Get people interested in what you are writing about, help them find it. Always be talking about what you have going on. You are your biggest advertiser, and word-of-mouth travels far.

Find you a great website like Hubpages that lets you express yourself to interested readers, while being able to put your name at the top of the page.

This content reflects the personal opinions of the author. It is accurate and true to the best of the author’s knowledge and should not be substituted for impartial fact or advice in legal, political, or personal matters.

© 2025 Kristopher McCord

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