If you want to get e-published, their intensely analytical platform knows what sells. You can't game them but if your writing is legit, they can connect you to your customer.
I pretty much ignore Amazon. Although many of my publishers do upload there, they represent only a minority of my sales and even smaller proportion of my net profit. There is no one rule for publishing; it depends on your product.
I'm not sure about the way they rank content, but beside that, I think they take the number of reviews into consideration. For the indie who hasn't had a blockbuster or even a best seller, Amazon creates a relationship with the customer, something the Big 5 does not do. They are more concerned with relationships with retailers.
So what's the best way to get Amazon to place a book high in the rankings?
I epublish mainly through third party epublishing companies, not on my own. As far as I can tell Amazon ranks are based on sales volume with a time factor. For example a rank of 50,000 or lower means sales of one copy a week or better for a print book. For an ebook the correlations are a bit harder to work out but probably have a similar basis.
I mean a publisher where you submit the work, their editors select the work and they do all the rest. A normal publisher, but one that primarily produces ebooks.
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