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Follow Twitter Trends to Get More Reads And Retweets of Your Content

Updated on July 19, 2012

Twitter lists current trends on its network throughout the day and it is a feature that you can use to get more reads and Retweets of your posted content. The topics can change throughout the day and can also be filtered for a specific country. You can even select a state within the US to see its specific trends. By following Twitter's popular topics, you can spotlight your content on the social media network.

Get Your Tweet Read

There are so many people who could read your message!
There are so many people who could read your message! | Source

What Are Twitter Trends?

A certain topic is “trending” on Twitter, when it receives a higher proportion of Tweets and Retweets than other topics; there is more attention than usual for the topic within the network. The current trends are as listed in a box to the side of your Twitter community feed or under the #Discover section.

Some trends are funny and specific, such as #iReallyCantStandWhen. Any Tweet that embeds this phrase is part of the movement on the network. Other popular tags appear in response or anticipation to a major news story. Today, Batman is trending for the US on Twitter, given that the movie release is tomorrow.

Popular topics may differ between countries and within the US states. While I live in Canada, I have my trends box set to United States as many of my followers live there. Twitter automatically sets your country to the residence listed on your profile; you can modify by pressing the Change button at the top of the box.

Do You...

Do you look at what is trending when you are on Twitter?

See results

Get More Reads And Retweets

Get your online content noticed on Twitter by making use of the Twitter tool. While you may already get Retweets of your messages, you can elevate the number of reads by targeting at least one Tweet each day to a trend.

Be cautious though and do not over-indulge in the current topics as they may not appeal to your Followers or may appear out of character on your feed. You do not want to risk alienating your Followers on the social media network.

Many Twitter users are interested in the popular topics as they want to stay in the loop or be one of the first to hear about news. To find what is written on the topic, enter the word or phrase into the Search box at the top of the page. Your content could soon appear on the feed too!

How to Create Related Content

If you are an online writer or have a website to market, use the Trends to draw attention to your work. Figure out how your articles could fit within the topics. Sometimes you have to be creative to find a tie!

If, for example, Batman is trending and you have not written an article on the movie, try finding a tie by connecting to that movie you wrote about last week. Your Tweet could look like this:

While #Batman is set to premiere tomorrow, I know another movie that’ll get you wanting superheroes: <insert your link here>

My Experience

Does following Twitter Trends really get your content more reads and Retweets? In my experience, the answer is yes. While I generally get around five clicks of content embedded within my Tweets (as per Buffer statistics), I have been able to double those numbers within about ten minutes for Tweets that relate to the topics listed in the box at the side of my feed.

Head to where the “popular kids” are playing and get in on the Twitter Trends. Try targeting one Tweet per day to a trend and see how it works for you. Now let’s get back to the social media circuit!

What Is Popular Right Now?



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    • ChristyWrites profile imageAUTHOR

      Christy Birmingham 

      6 years ago from British Columbia, Canada

      @Penutritious and @Einy51, glad you will find the hub helpful with your Twitter adventures!

      @mythbuster, Glad to hear it!

    • Einy51 profile image


      6 years ago from Gampaha,Srilanka

      A Useful article. Thank you :)

    • Peanutritious profile image

      Tara Carbery 

      6 years ago from Cheshire, UK

      Thanks for this. I've never really known how to use twitter properly but can't wait to get stuck in now. Great hub.

    • mythbuster profile image


      6 years ago from Utopia, Oz, You Decide

      I have never thought about doing this but I'll try the suggestions here, thanks! Nice hub!

    • ChristyWrites profile imageAUTHOR

      Christy Birmingham 

      6 years ago from British Columbia, Canada

      @crazybeanrider, yes I do find I get extra reads and Tweets only take a minute to write - so why not try?! :)

    • crazybeanrider profile image

      Boo McCourt 

      6 years ago from Washington MI

      Will have to give this a try and see how it works, it sounds like a good plan if you want your tweets followed or retweeted. Thank you.

    • ChristyWrites profile imageAUTHOR

      Christy Birmingham 

      6 years ago from British Columbia, Canada

      Thank-you Aubrey, it is great to have your support here. I hope all is well!

    • CrazedNovelist profile image

      A.E. Williams 

      6 years ago from Hampton, GA

      Always Useful Christy! Thanks for posting this. Look forward to more!

    • ChristyWrites profile imageAUTHOR

      Christy Birmingham 

      6 years ago from British Columbia, Canada

      @Jane, glad to help you as you seem to be a Twitter pro to me!

      @Julie, Glad you learned more about Twitter here. Keep Tweeting - and smiling :)

    • profile image

      Jane Carroll 

      6 years ago

      I have to admit that I haven't used the popular trends...will have to look at them. Thanks for an informative usual!

    • Julie DeNeen profile image

      Blurter of Indiscretions 

      6 years ago from Clinton CT

      This article really helped me understand trending better. Thank you!

    • ChristyWrites profile imageAUTHOR

      Christy Birmingham 

      6 years ago from British Columbia, Canada

      @Teaches, absolutely! Glad to help and hope to see you in Twitter-land soon :)

      @Chuck, glad to share with you my Twitter friend!

      @cclitgirl, Glad to help and wishing you much success with your articfles.

      @dobo700 & Motherbynature, so pleased you find this hub helpful for you with Twitter!

      @BlissfulWriter, Keep me posted on how all works for you. I would love to hear!

      @Rose, Your research will be well-invested on the social media network. Best of luck!

      @bdegiuilio, I like teaching so I am happy to read your comment. You are a great student :)

      @Judith, I am smiling thinking that I have helped you :) Yes, Google alerts is another useful source.

      @prairieprincess, yes I use Twitter regularly. We each have our fave sites, don't we :)

      @Lord, you are a great Twitter connection and I appreciate your comments! Keep smilin'

      @howlermonkey, there is much to learn and I like to teach - a good combo to have!

      @Josh, it is really is worth spending time at the network. Try to spread your time online between a few sites to make new connections and get those reads.

      @Bill, you can make valuable connections at Twitter. Wishing you lots of success xx

      @Nate, glad you find the hub useful for you out in social media land!

    • teaches12345 profile image

      Dianna Mendez 

      6 years ago

      You have just reminded me about getting on this social site. Thanks for the reminders of how useful this is in getting article exposure. Voted up, up!

    • Chuck Bluestein profile image

      Chuck Bluestein 

      6 years ago from Morristown, AZ, USA

      I did not know how to find the trends on Twitter and now I do. Thanks!

    • cclitgirl profile image

      Cynthia Calhoun 

      6 years ago from Western NC

      What a useful hub! Okay, I admit I had NO IDEA about trends on Twitter. I joined not that long ago and I'm still feeling my way around. This gave me a lot of guidance. Thanks so much!

    • dobo700 profile image


      6 years ago from Australia

      Thanks for the tips, I'll have to give it a go.

    • Motherbynature profile image


      6 years ago from Los Angeles, CA

      Just today I was sitting here thinking about how other Hubbers use Twitter. I wasn't sure that I needed to have one but you have me convinced. I'll give it a shot. Thanks ChristyWrites.

    • BlissfulWriter profile image


      6 years ago

      Great. I'll give that a try.

    • randomcreative profile image

      Rose Clearfield 

      6 years ago from Milwaukee, Wisconsin

      I have just started to pay attention to Twitter hashtags and trends. It's really fascinating what all is out there. I need to start researching more trends that relate to my products and my articles. Thanks for the great tips!

    • bdegiulio profile image

      Bill De Giulio 

      6 years ago from Massachusetts

      Christy, you should be teaching a class in all this on-line stuff. You continue to amaze me with your tips and knowledge. I've been using Twitter for a few months now and I don't think I ever noticed the trending box. I'll add this my list of new things to try. Many thanks.

      In a way you are teaching a class and we are all your students.

    • jcevans2009 profile image

      Judith C Evans 

      6 years ago from Boise, ID

      Great idea! I have used Google alerts for article ideas, but have never used Twitter trends. Thanks for making me aware of Twitter as a content writer's tool. Another "up and useful" hub!

    • prairieprincess profile image

      Sharilee Swaity 

      6 years ago from Canada

      Christy, interesting article! I have done this a handful of times, just by happening to see the trend on the side, but have never really done it in a deliberate manner. That is such a good idea to add to your Twitter effectiveness.

      It sounds like you are a pretty faithful Twitter user. I tend go gangbusters on Twitter for a while, and then give up on it for two weeks and so on ... I just forget that it's there, basically!

    • Lord De Cross profile image

      Joseph De Cross 

      6 years ago from New York

      Very good tip Christy, Hopefully more readers and writers will get hold of this tagging. Good and useful indeed! Thanks for looking up for us!

    • howlermunkey profile image

      Jeff Boettner 

      6 years ago from Tampa, FL

      Great Hub Christy! I have so much to learn, and am sooo busy, great to have hubs like this that break it down in a manner which I can quickly grasp! Voted up and sharing.

    • josh3418 profile image

      Joshua Zerbini 

      6 years ago from Pennsylvania


      I am also bad with Twitter, LOL

      But, this hub was very informative, and has started me in thinking that I need to get better at it! :) LOL

    • billybuc profile image

      Bill Holland 

      6 years ago from Olympia, WA

      I am so bad at Twitter; it's one of those things I just don't spend any time with. Now your hub has awakened my curiosity. Another interesting and useful hub my dear!

    • NateB11 profile image

      Nathan Bernardo 

      6 years ago from California, United States of America

      Very interesting, I hadn't thought of using Twitter trends to get reads on my writing. Interesting how you can tie the trends to your content. Good information.


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