Club Lime, Euro Lounge And Nightclub In Patong Beach, Phuket,Thailand
When Club Lime opened in 2007, they were hoping to attract some of the crowds coming out of Rock City, just across the street. This did not last long as Rock City closed the doors on the beach road location just a few years later. The club does not attract big crowds, however the open air atmosphere with a lavishly furnished interior is popular amongst Europeans and especially Swedes. The club is Swedish owned, and the club is designed to be a modern Euro style lounge. They have written on their myspace page "The club is neon green, open aired, modern style, high celling with expensive furniture". The fact that they brag about how expensive their furniture is, might say a lot about what kind of place this is.
Club Lime seems to be going after the same business model that has already failed for Seduction, and Seduction is located on the main street in Patong Beach. Attempting create an elite atmosphere and a high end nightclub for the A-list crowds, seems to be a failed concept in Phuket. For a city like Stockholm, locals might find it important to go to the "right" club, and be seen with all the "right" people. For people on a 2-3 week vacation, they will likely never see any of the people they meet again, and being seen in all the right places is not very important. Perhaps this is why clubs like The Shark Club and Rock City, have always been more successful catering to a wider variety of clientele.
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The location of the club might be the biggest problem for Club Lime. They are located on the beach road, a few kilometers north of Bangla Road (Patong's main entertainment district). It is too far for people to walk, and tuk tuks are a pain in the ass, never mind way overpriced. The positive side of being located right on the beach is that they get a cool breeze in their open aired lounge on most nights. They have large windows that often open up for big blow-through fans on the ceiling that keep the place cool all the time.
Perhaps the only reason Club Lime has managed to remain open over the years is due to the fact that they run a bartending school. They advertise as "Europes biggest bartender school". The club is still open to the public, and the students get a chance to learn in a real working environment. The European Bartender School (EBS) claims to be the world leader when it comes to professional bartender training.
They have locations all over Europe, however I suspect their Phuket school might be the most popular. It all seems to good to be true, for the students, they get to travel to exotic Phuket and learn how to become a professional bartender. The owners of Club Lime get a great deal, they fill their club with wannabe bartenders that are actually paying to come and work for them? Wow, I have to admit, it seems like a pretty solid concept.
DJ Nakadia - @ Club Lime In 2010
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